It is not enough for a business to be present online. You have a good website, which is very important for today’s business to grow online, but just having that website is not enough. If you want to grow your business online without any complications then you need a professional digital marketing agency amsterdam. It happened that you opened a store and it is very good to see that all the securities and all the features are present in the store. Customer services are also good, but no one comes to your store. And the reason behind that there is some flaw in the services of your marketing. In the same way, our website also needs marketing, and there are a lot of factors involved in that marketing like SEO, SMM or Content Marketing, Email Marketing. So today we will talk about how to rank it on Google if you have written any content or article.
Use WordPress
Content in the form of blog posts is a great way to demonstrate expertise to provide value that can convert those visitors into your potential customers. So while writing blogs or articles you should use WordPress. So if you are going to write an article or blog post, we would recommend all of you to use WordPress, as it is very easy to use and you will get lots of plugins that will help in writing better content. One of the best plugins in WordPress is called the Yoast plugin, you will find this feature at the bottom of your blog. So basically the Yoast plugin analyzes your content and makes recommendations of what better adjustment you can make that would help you to rank in the search engine results pages.
Keyword research
Keyword research is necessary before writing any blog or article. So first you have to decide on which topic you are going to write your blog and then you should do keyword research according to the topic. While doing keyword research, keep in mind that every keyword you choose should be a good monthly search. This means there should be decent traffic on it. But it should not be massively competitive. Another thing to keep in mind is that when you write a blog, do not research and use the same keyword throughout the blog, there are more keywords around that keyword so use them wisely. But if you are a beginner you could deviate from your path and which can harm your business so it is better to hire SEO agency amsterdam.
Placement of keyword
So after doing keyword research, the most important step comes and that is keyword placement. We need to know where to do keyword placement and the best tool for that is the Yoast plugin of WordPress, which we talked about a few seconds before. The Yoast plugin will give you suggestions as to what your keyword placement should be like. So any keyword you have researched is very important to be in the URL, then it is important to have that keyword in the headline, and then it is very important to have that keyword in the Meta description.
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Original Reference: https://bit.ly/2PSjYAG