Fashion
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I Avoid Shopping on the High Street—Here’s Where I Buy Affordable Clothes
Since breaking up with fast fashion a couple of years ago, I haven’t really looked back. Aside from underwear (I’m working on that part), I pretty much avoid the high street entirely. I really thought I would miss it and, other than the odd temptation from Uniqlo U, it’s been much easier than I thought. The thing I was worried about the most was finding affordable alternatives for my more sustainable lifestyle. Because for years and years, the narrative around fast fashion has been that it is the democratic and more affordable choice. But when I stopped to think about the number of times I’ve had to re-buy something because it had fallen apart, versus the pieces I had bought vintage or saved up for, it didn’t actually feel like I was saving that...
Somehow, Zara, Arket, and H&M’s Interiors Sections Are Even Better in 2021
H&M continues to champion the neutral palette that worked so well for it last year, only this time around the brand has become more experimental with textures. Rattan, marble, velvet, and cotton come together to create a pared-back but cosy ambience in any room. Then there’s Arket, which is serving up its own take on the eclectic interior movement, the minimal Scandi way. You’ll find ceramic plant pots in happy colours, adorable cutlery to make every mealtime special, and a blanket so popular, we see it in the homes of just about every influencer we follow. And finally, while the mid-century vibe is still evident at Zara, the brand is also taking the rustic interiors approach this season, with oversized jugs that double up as vases, rustic stools, and gingham fabrics coveri...
Welcome to Your 2021 Aesthetic—7 Epic Trends I Found For Under £80
It’s a brand new year, which means I’m thinking all about what cool fashion trends are ahead of us. Yep, the pieces from the S/S 21 runways are about to drop but if you want to get an early start wearing them like I do, now is the time to start updating your closet. From the second-skin tops Who What Wear editors can’t stop talking about to the anti-neutral colour that’s about to take over to the ‘90s-inspired jeans I can’t get enough of, there are plenty of cool ways to update your 2021 aesthetic right now. If you’re sticking to a budget you’re in luck because I hunted the internet for the best finds that ring in under £100 but look just as cool as more expensive buys. Ready to try out some of the coolest pieces for the new year? Here, discover 7 affordable fashion trends to we...
These Are The 2021 Trends I’m Trying Secondhand
Like most fashion lovers, come fashion week, I love pouring over the runway images and finding major and micro trends, patterns, and general sartorial themes. For SS21 though, this felt like an especially strange task considering the fact that designers were working during lockdowns, in isolation, and many chose to not show at all or lived streamed their collections to the world through our screens. And yet… there are still trends! Despite everything, designers—like Molly Goddard’s fun-filled collection—found a way to create universes for us to imagine our future-selves getting dressed. So with the spirit of getting dressed again in mind, I will continue to do what I love to do: discover which trends I love and where to try them out secondhand. This is also a favourite ha...
The 6 Expensive-Looking Colour Combinations You Have to Try
There’s no denying that we love tonal ensembles and that they always look expensive, but that doesn’t mean that more adventurous colours can’t look equally as premium. The tricky part is knowing hues work together and which just don’t. Discovering these Holy Grail colour combinations takes time and lots of trial and error but, if you see it through, you’ll reap the sartorial rewards. Styling different (even unexpected) colours together is the ideal, cost-free way of giving your wardrobe a refresh ahead of the new season. However, should you find yourself too time-poor to do the leg work, fret not, for Instagram’s most iconic dressers have done it all for you. Stepping away from the beige-and-cream palette that largely dominated our wardrobes last y...
These 5 Influencers Always Repeat Their Outfits, and That’s Why We Love Them
It’s hard to remember a time when everything you mused, liked and—let’s face it—ate, wasn’t documented on social media. And the effects have certainly been felt where our wardrobes are concerned. For many, posing for an outfit photograph has become part of their daily routines. Some have carved impressive careers from doing so, but at what cost? As it turns out, a financial one. Our obsession with showcasing our clothes has developed into a culture of excess, where many would choose buy new than be seen in the same dress for a second or third time. Don’t take our word for it—just look at the facts. Carrying out a study in 18,000 households across 20 countries, Movinga asked participants to estimate the percentage of unworn clothes they have in their wardrobes. On av...
What to Wear in January When You’re Completely Bored of Your Wardrobe
Deciding what to wear in January can be a tricky one. It’s still freezing so you need to stay warm and cosy, but it’s also a fresh start. We’ve all likely made a resolution of some kind and have our eyes firmly fixed on moving forward, so it’s understandable if stepping back into 2020’s largely loungewear wardrobe feels a little, well, stale. Luckily, there’s a solution—and it’s not throwing everything away! Naturally, a little wardrobe detox is a great idea at this time of year, but budgets are also tight post-Christmas. So before you swear off certain items, consider the pieces you may be able to use as a gateway to the new season. We’re talking teasers of a fresh colour palette, lots of layers, some chic suiting, and plenty of s...
20 Sustainable Brands Our Editors Champion Every Day of the Year
Sustainable fashion can be confusing. Is it vegan? Ethically produced? Environmentally friendly? Fair-trade? Is it a catch-all term for anything that relates to fashion that isn’t fast? The short answer is that it can be all those things. The long answer is that it’s much more complicated than that. Sustainable fashion pertains to the sourcing, production and distribution of the garment. The lifespan of a piece of clothing must be looked at from start to finish. It means understanding that organic cotton is better than regular cotton, as it doesn’t use pesticides or harmful chemicals that are bad for the skin. Also, manmade fabrics (such as polyester) are damaging to the environment, as they’re often made from plastic and are nonbiodegradable. While leather can be eco-friendly, it can stil...
9 Tricks for Making Boring Outfits Look Spectacular
We don’t know about you, but we’re at that point in winter where the appeal of cold-weather buys has worn off, and the realisation that spring is still quite far off is almost impossible to bear. Similarly, if opening your wardrobe and subsequently sighing with dismay at the fact nothing inside excites you anymore has become part of your daily routine, then you’ll be pleased to hear that we’ve found the solution. Instead of feeling stuck in a style rut, we’ve come to the rescue with expert tricks on how to not look boring when you find yourself wearing the same clothes on repeat. With a little help from a few of our favourite influencers, we’ve found nine simple hacks to help you fall back in love with your wares. From the...
9 Tricks for Making Boring Outfits Look Spectacular
We don’t know about you, but we’re at that point in winter where the appeal of cold-weather buys has worn off, and the realisation that spring is still quite far off is almost impossible to bear. Similarly, if opening your wardrobe and subsequently sighing with dismay at the fact nothing inside excites you anymore has become part of your daily routine, then you’ll be pleased to hear that we’ve found the solution. Instead of feeling stuck in a style rut, we’ve come to the rescue with expert tricks on how to not look boring when you find yourself wearing the same clothes on repeat. With a little help from a few of our favourite influencers, we’ve found nine simple hacks to help you fall back in love with your wares. From the...
9 Tricks for Making Boring Outfits Look Spectacular
We don’t know about you, but we’re at that point in winter where the appeal of cold-weather buys has worn off, and the realisation that spring is still quite far off is almost impossible to bear. Similarly, if opening your wardrobe and subsequently sighing with dismay at the fact nothing inside excites you anymore has become part of your daily routine, then you’ll be pleased to hear that we’ve found the solution. Instead of feeling stuck in a style rut, we’ve come to the rescue with expert tricks on how to not look boring when you find yourself wearing the same clothes on repeat. With a little help from a few of our favourite influencers, we’ve found nine simple hacks to help you fall back in love with your wares. From the...
Trust Me—These H&M Buys Are Going to Dominate 2021
As you know, H&M is one of the best high-street stores for, not only identifying trends, but starting them. After a very successful 2020, in which more H&M cult buys were born than ever before, if it’s latest drop is anything to go by, the high street hotspot looks set to continue leading the affordable style charge into 2021, too. You Deserve to Make Money Even When you are looking for Dates Online. So we reimagined what a dating should be. It begins with giving you back power. Get to meet Beautiful people, chat and make money in the process. Earn rewards by chatting, sharing photos, blogging and help give users back their fair share of Internet revenue.
