Fashion
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100 Years Later, We’re Still Wearing Trends From This Decade
When it comes to the revolutionary power and the decadent style of Gatsby-era fashion, you can’t deny the freedom-fuelled razzle-dazzle of the 1920s. Flapper dresses with string pearls, feather boas, and cloche hats (worn without a hint of irony), Chanel’s then-radical androgynous “garçonne” silhouette… It was a time of wild abandon, empowering new cuts, shorter hemlines, and unabashed party dressing. Marlene Dietrich, Joan Crawford, and Zelda Fitzgerald (née Sayre) ruled the style scene, and we’re only just getting started on why this is the decade our wardrobes should be really celebrating. A century later, it might be surprising to learn that we still, perhaps without even realising it, constantly reference this decade in our wardrobes. Not only do we still ...
Dressing Up For the Festive Season Will Bring the Positive Energy We All Need Into 2021
Are you debating if you should wear your fanciest outfits for the festive season? Well, don’t think on it for another second because you absolutely should — even if you’ll be staying safe inside and the only people really seeing your looks are online. This year has shown us that although we might not always dress for ourselves, doing so is an easy way to boost your mood. A cute outfit actually has the ability to tell your brain to release tons of happy chemicals that will make you feel as bubbly as your favourite bottle of fizz. “We don’t laugh because we are happy, we are happy because we laugh,” said philosopher William James — and when it comes to celebrating special events in lockdown, that quote couldn’t ring more true. Rituals and rites of passage ...
These 3-Piece Outfits Are So Easy to Style But Don’t Look Simple
If I’m being frank, my aim when finding an outfit is to be able to get dressed in under five minutes and give it little to no thought. Of course, I want to give the illusion that I haven’t just thrown on whatever I’ve found on my clothes pile and that I’ve spent time leisurely getting ready. Throw-on outfits are my thing, so I scrolled through my recently saved Instagram posts to share with you some easy-to-style ensembles that don’t look quite so simple. Below, I’ve found nine no-brainer outfit ideas that work for our more low-key December plans but are interesting enough to still give the impression that you’ve got dressed up a little. Items that stand out as being particularly easy to style include scoop-neck long-sleeve tops, ribbed k...
I’m a Vintage Fanatic—Here Are My 9 Best Finds
It’s no secret that I’m a self-confessed vintage-fashion fiend. Give me a sunny Saturday afternoon, a takeaway coffee, and a high street dotted with charity shops, and I’ll happily wile away the hours rummaging through those densely packed rails. Well, when we’re not in lockdown anyway. It’s all about the thrill of the chase and the unique buzz that comes from spotting something special which is laden with its own unique history. If I’m honest, when I first started out second-hand hunting as a teenager, my main motivations were budget and creativity. It’s only been in the last few years that I’ve come to appreciate the environmental benefits of buying vintage (not that I needed more reaso...
Forget Skinny Jeans—Baggy Jeans Are Destined to Take Over in 2021
You’d be forgiven for thinking that most people have given their jeans a break this year and favoured leggings and jogging bottoms. However, denim is a category that has been rising in demand this year, and MatchesFashion saw a 50% growth in jeans sales in 2020. Denim has been heavily featured in the spring/summer 2021 collections, and the key shift we saw was a move from slimmer silhouettes to a more relaxed, slouchy fit. It’s the shape and comfort of your jogging bottoms but using classic washes and more distressed denim. Victoria Beckham added jeans to her main collection for the first time and said to The Guardian, “I lived in vintage jeans all the way through lockdown. Although, I will have you know that I never once turned to an elasticated waist, exce...
From Emily in Paris to Normal People: 2020’s Biggest TV Fashion Moments
If I had to hazard a guess, I’d say that many of us spent much more time in front of the television this year than we ever have before. In a year like no other, where restrictions were in place limiting interactions, work commutes became virtually obsolete and even leaving the house was largely discouraged, our living rooms became safe havens and our TVs filled the social calendar. Luckily, there was many an option when it came to quality TV and often a weeknight marathon would result in more than just entertainment. It would also leave us feeling sartorially inspired. From Zoë Kravtiz’s incredibly cool character in High Fidelity to the glitz and glamour of the costumes on Netflix’s Hollywood, these shows transported us to worlds i...
I Don’t Wear Minidresses in Winter, But These Outfits Just Changed My Mind
For many of us, the minidress will be one of those fashion items that are firmly within the “summer” category of our wardrobes and are loyally packed away with the bikinis and linen separates every September. Recently, however, I’ve noticed some of Instagram’s most stylish embracing thigh-skimming lengths in the darkest depths of winter. Fashion fantasy? Possibly. But it got me thinking about how I can introduce some hemline variety into my trouser-heavy cold-weather capsule. My one caveat to these Instagram outfits is that they’re mostly staged and not necessarily built for a long day out in 5° weather, so it’s best to take them with a pinch of salt. However, whenever I’ve spotted a stylish minidress lo...
I Love Every Single Dress This Brand Creates
I’ve never met a Ganni dress I didn’t like. Despite being launched in 2009, it wasn’t until 2016 that Ganni became ubiquitous among the fashion crowd thanks to Creative Director Ditte Reffstrup’s ability to showcase a new, more modern Scandi style. For years now, fashion girls have been hooked on the pieces that are directional but not too out there, the Who What Wear team included. Initially, when the label caught the eye of the industry, you couldn’t move for the Cherry Bomb and Space Cowboy tees seen on every other street styler. Then came the ballon-sleeve jumpers in bright colours that remain popular today. You Deserve to Make Money Even When you are looking for Dates Online. So we reimagined what a dating should be. It begins with giving you ba...
Yes, You Can Wear Your Leggings With Fancy Clothes—Here’s How
If there’s one thing you should know about me, it’s that I love to dance. Now, this doesn’t necessarily mean I’m actually any good at it, but somehow my inhibitions melt away and are swiftly replaced with what I can only describe as instinct as I sashay, spin and side-step my way into the early hours. I’ve danced in seedy bars. I’ve even danced on bars (don’t be fooled—it looked nothing like Coyote Ugly). One time, I even danced at an industry party with Alexa Chung, who seemed to be in awe of my rhythm (or perhaps, my lack thereof). It’s not clear, as we didn’t speak afterwards. The point of my story is that I’ve danced enough to know that wearing constricting clothes only hinders my movement. And although nights out might ...
If You Only Shop One Sale This Year, Make It This One
It’s no secret that sale shopping can sometimes seem stressful. With a barrage of deals and discounts, knowing which ones are worth your while is tricky. Well, that’s what we’re here for. We’ve been at this fashion thing a while so we like to think we know a thing or two about how to shop a sale efficiently. Our top tips? Don’t put off browsing your favourite stores because you feel overwhelmed, you’ll likely miss out on your sizes and the best pieces usually go quickly. And, of course, try and avoid buying into seasonal trends too much. Sales are the perfect time to invest in those high-quality timeless pieces for a lot less. Many of us, myself included, have shifted our approach to our wardrobes this year, shopping for less, better quality pieces that will last a long time. We’ve a...
I Don’t Wear Mini Dresses in Winter, But These Outfits Just Changed My Mind
For many of us the mini dress will be one of those fashion items that is firmly within the ‘summer’ category of our wardrobes, and is loyally packed away with the bikinis and linen separates every September. However, recently I’ve noticed some of Instagram’s most stylish embracing thigh-skimming lengths in the darkest depths of winter. Fashion fantasy? Possibly. But it got me thinking about how I can introduce some hemline variety into my trouser-heavy cold weather capsule. My one caveat to these Instagram outfits is that they’re mostly staged, and not necessarily built for a long day out in 5 degree weather, so best to take with a pinch of salt. However, whenever I’ve spotted a stylish mini dress look, I’ve menta...
I’ve Become Genuinely Obsessed With Mango, H&M, and Monki’s New-In Sections
As an editor, an integral part of my job description is to scout the new-in sections of, well, just about every fashion website you can think of to find the best pieces that have landed overnight. And below are the pieces I think you need to see from the three aforementioned stores. From knitted dresses and duvet coats to expensive-looking boots and truly impressive knitwear, keep scrolling to see my favourite buys from strong winter collections at H&M, Mango, and Monki. You Deserve to Make Money Even When you are looking for Dates Online. So we reimagined what a dating should be. It begins with giving you back power. Get to meet Beautiful people, chat and make money in the process. Earn rewards by chatting, sharing photos, blogging and help give us...
