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I’ve Spent Days Searching for Homeware, and These Items Are the Best of the Best

My love of fashion has ever so slightly dwindled this year, as all of my favourite dresses, shoes, and accessories have been retired to the back of my wardrobe, and “dressing up” has become a distant memory. Instead of hunting for new brands and items in my spare time, I’ve become obsessed with homeware, so my Christmas shopping reflects this shift. Spending so much time inside my home over the past year has really made me think about how I can make my space feel special and comforting, and my Christmas wish list this year is filled with items that will make me love my space even more in 2021. Just like clothes, homeware can be difficult to buy for someone else, as it is so personal, especially when it comes to big purchases. So for this gift guide, I’ve split it in...

Here’s What Our Editors Always Buy From Arket

With its premium fabrics, classic fits and chic colourways, it’s no surprise that Arket has become a go-to in the wardrobes of fashion editors everywhere. You need only go into one of the stores (post-lockdown, that is), to understand that this is a brand that knows how the consumer wants to shop and what they want to buy. I mean, its colour-coded sock wall is enough to make any perfectionist go weak at the knees.  But really, what we want to talk about is the clothes, and specifically the clothes our editors buy from Arket. After a bit of digging, it turned out that each Who What Wear editor has one category in particular that they turned to, for example, Hannah Almassi waxes lyrical about the flattering fit of the trousers (take note if you struggle to find a good fit on the high s...

I’m Impatient, so I’m Already Wearing 2021’s Biggest Nail Colours

While there’s plenty of delight to be found in the now (looking at you cosy jumpers, gorgeous coats, and latest crop of It boots), we still can’t stop our minds from wandering to 2021. Of course, we can’t tell you what next year will look like—no crystal ball is powerful enough to do that level of foretelling—but with so much promise pinned on it, we’re already getting excited about what 2021 may have in store. The hope is that we’ll get to wear the fancy dresses and high heels that were made redundant in the wake of lockdown. Until such an opportunity presents itself, there is another, incredibly easy way to switch up, nay, reignite your style for the year ahead: a new wardrobe of nail colours.  A new slick of nail colour is one of the fastest ways to freshen...

The Products Beauty Editors Are Genuinely Buying Their Loved Ones for Christmas

As soon as November hits, we beauty editors start to become inundated with festive gifts—sadly, not to keep but to get up close and personal with so that we can compile a totally honest, well-researched, and thoroughly considered edit of the very best beauty gifts out there for Christmas. If you have a beauty lover in your life who you’re struggling to buy for, a beauty editor could likely reel off countless gifts that would put a smile on the faces of even the hardest to please. However, while recommending products to others is easy as pie, trying to decide what to gift our own loved ones is a little trickier—there’s simply too much to choose from. In essence, out of the hundreds of products beauty editors get to try every year, you better believe that the ones we deem worthy of gifting t...

The Duchess of Cambridge’s Cute Baby Blue Cardigan Is Still Available for £75

Catherine, Duchess of Cambridge connected with one of the finalists for her Hold Still portrait campaign with the National Portrait Gallery. The Duchess held a video call with Johannah Churchill whose portrait, “Melanie, March 2020”, was selected as one of one hundred photographs to represent the UK’s lockdown experience. To celebrate the occasion, Catherine wore an affordable powder blue cardigan from homegrown sustainable brand Boden. “Thank you for being part of Hold Still 2020!”, said Kensington Royal on social media. “The portraits that illustrate your stories and experiences of lockdown have shown just how much communities have come together during this difficult year. For the past four weeks, our community exhibition has taken the final one hundre...

The 9 New-In Pieces Bringing Me Joy This Week

We created What to Buy Now to bring you a concise edit every Monday of the items we really love—from the high street, designer labels, vintage gems you can buy online and even charity-shop treasures. We’re constantly scanning the most stylish online stores so you can feel safe in the knowledge that you won’t miss a thing. We know that your fashion requirements can vary massively from season to season, whether you’re looking for an immaculately tailored staple, an affordable sundress or the perfect pair of shoes. So not only will we cover all the bases, but as ardent believers in mindful consumption, we’ll make sure everything we include will look just as fresh in a year’s time as it does now. Of course, we’ll also bring you those pieces that simply set y...

Experts Say These Will Be the Biggest Wedding Dress Trends in 2021

Thanks to lockdowns and restrictions due to COVID, many weddings have either been dialled back or completely cancelled. While we always want to give our Who What Wear readers a look at the coming bridal trends ahead, it’s worth noting that the backdrop of a pandemic has definitely had an impact on how brides are planning their outfits for the big day. For this piece, I spoke to a range of wedding dress designers, retailers (luxury and secondhand) and Lyst, a global fashion search platform, to get the best idea of what brides are going to be after come the new year. So, whether you’re rearranging your look for a postponed ceremony or just looking for inspiration for TBC nuptials, keep scrolling for everything you need to know about the biggest bridal trends for 2021. The Duchess...

The Anti-Skinny Jean Trend That’s Back and Cooler Than Ever

I tend to gravitate towards tailored, polished pieces so you might be surprised to hear about one of my recent fashion obsessions: ripped jeans. I tie it to both the more casual, comfortable wardrobe I’ve been adopting this year, the grunge-inspired fashion unfolding on TikTok, and my general love of all things ‘90s, but there’s no denying that I can’t get enough of the trend. Plus, it’s been everywhere on the fashion scene recently, so I’ve been inspired by all of the cool ways insiders are wearing it right now. Whether worn with the knitted vest trend, chunky loafers, a knit polo, or a structured blazer (as I’ve been styling them), there are plenty of cool ways to wear outfits with ripped denim this season. Ahead, see my favorite ways to style the coolest denim trend of the moment and sc...

We Predict Every Fashion Girl Will Want One of These Bags for Christmas

A firm French girl favourite, Polène has been the under-the-radar buzz word in bags this year. The Parisian brand’s minimal yet elevated aesthetic has unsurprisingly caught the eye of many an uber-chic influencer recently, and we totally get why. As you know, we’re fans of most French exports, but this lesser-known handbag brand is yet another we’ll be adding to our holiday wish lists this year.  Searching for the perfect bag can sometimes feel like a herculean task, especially with such a crowded marketplace to sift through. However, if you’re a fashion girl after something extra special that won’t blow your life’s savings, we’d highly recommend checking out Polène’s bestselling ‘Numero Un’ collection.  The signature sumptuous envelope style feels pleasingly original whilst still maintain...

After Years of Testing Skincare Routines, This Is the Easiest and Most Effective

Skincare has got seriously complicated. There are too many steps and too many unpronounceable ingredients, and do we really need a 12-step routine? Trust me. I’ve tried it all, and I test a lot of products, but I always go back to a low-maintenance skincare routine, the essential products that I need to keep my complexion looking its best (aka glowing), without the stress and shelf space.  While you might need to add in a few more products based on your skin’s needs, like blemish treatments or serums for hyperpigmentation, the staples will never steer you wrong. To find out what steps are an absolute must, I spoke to Bibi Ghalaie, MRCGP, director of British Aesthetics and Glowday practitioner. So if you’re looking to go back to basics and cut out the noise, keep scrolling...

The Olsen Twins Were Way Ahead of the Curve on This Coat Trend

Regarded as some of the chicest women in the world, the Olsen twins are hardly a pair who follow the crowd. Over their years in the spotlight, Mary-Kate and Ashley Olsen have developed their own unique aesthetic, rarely straying from a pared-back capsule wardrobe filled with perfectly tailored trousers, button-down shirts, lengthy gowns, and floor-skimming maxi coats.  As a fellow petite woman, I have, for years, analysed and admired the way the twins dress, managing to balance proportions and throw the traditional “petite-girl rule book” completely out the window. And this autumn in particular, I am feeling very inclined to draw from the Olsens’ guide to style by trying a maxi coat of my very own.  While a legitimately floor-skimming coat is not the most practical purcha...

Sorry, Skinny Jeans—This Denim Trend Is Going to Be Huge

Before we dive in, let’s just remember that in reality, skinny jeans could basically be considered a classic at this point. Sure, people may have varying views on the cut, but they’re more or less timeless. That said, a style on the other end of the denim spectrum continues to increase in popularity—and definitely will thrive come autumn. Yep, we’re talking about those loose, straight-leg jeans. More specifically, the silhouettes that are especially relaxed. In fact, we recently highlighted this trending autumn 2020 denim cut as showcased on the runways. Well today, we thought we’d dive in a bit deeper with some visual inspiration on how fashion people are wearing loose-fitting jeans. With that in mind, keep scrolling for a range of outfit ideas featuring this top-notch denim silhouette in...