Fashion
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I’m French and Fall Is My Favourite Season for Fashion—Here Are My Picks
We’re constantly inspired by Aïda Sané and her French-girl style account @basicstouch. In fact, she recently shared with us some of the specific basics she wears on repeat to create her signature pared-down vibe. Well, given that she has a breadth of sartorial knowledge, we thought we’d tap her to share some of the autumn items she’s looking forward to wearing. On that note, we thought this would be particularly entertaining given that fall just so happens to be Sané’s favorite season. On a recent IG post this summer, she stated, “The weather looks like fall at the moment, but I’m not complaining since I’m already waiting for coat season.” Curious about the simple autumn pieces she’ll be adding into her rotation ...
I Swear by These Multi-Tasking Makeup Products for a Quick 5-Minute Face
I really do love playing with makeup, but 99% of the time, when it comes to my beauty routine, I want things to be quick and fuss-free. It is because of this desire that my love for products that do it all is ever-growing. If I could have it my way, my morning makeup routine would consist of no more than three products that I can scribble over my face and blend out in seconds. And it seems I’m not alone. According to recent insights from Bobbi Brown, 47% of consumers are currently looking for multi-purpose claims with all beauty searches. Whether it’s blusher that doubles up as lipstick, bronzer you can swipe over your lids or highlight that works as primer too, makeup products that have multiple uses are at the top of my shopping list. You Deserve to Make Money Even When yo...
37 Perfect Autumn Wedding Guest Dresses That I’ve Bookmarked
Everything this year has been disrupted and weddings planned over spring and summer have all had to be rescheduled and moved. Weddings are allowed to now take place (with limitations on guest lists), meaning they are starting to resume, and invitations are stacking up for next year. If you’re starting to plan and hunt for wedding guest looks this is where we step in, as we’ve looked through the thousands of dresses available on the high street and from designers. You Deserve to Make Money Even When you are looking for Dates Online. So we reimagined what a dating should be. It begins with giving you back power. Get to meet Beautiful people, chat and make money in the process. Earn rewards by chatting, sharing photos, blogging and help give users back their fair sh...
Alexa Chung’s Hairdresser Just Told Me the Best Haircut for My Face Shape
George Northwood and Elinor Block in a Zoom call Days before I went for the cut, I spoke to George over Zoom. I quickly gave him the facts: I hadn’t had my haircut for over six months, I wanted to go short, but how short could I go? The reason for the short hair question was because I didn’t know when I’d have another chance of getting my haircut (hello, second wave) and I couldn’t face my hair getting so long again. “Post-lockdown, everyone is desperate for a big change,” says George. “To get the look you’re after, you need to consider what you want to achieve and think about the different proportions.” For me, George suggested that I can go short and even take it up to my jawline if I want, as I’ve got a longer face than I realise. So, by cutting the length, it won’t mak...
The High-Street Pieces Our Favourite Fashion Influencers Are Wearing This Month
The team at Who What Wear UK prides itself on uncovering cult items before they’ve even made it off the production line. We’re keen, to say the least, and a great portion of our time is spent documenting and analysing the Instagram posts of the thousands of cool women we follow on Instagram for high-street sightings. In fact, we have WhatsApp groups and Slack channels dedicated to these affordably priced power pieces, and we want to update you on them as soon as possible (aka after we’ve bought our faves). Our skills are so attuned that more often than not, we’ll have an inkling about a certain piece before it has hit the big time. Sometimes, you’ll find a flurry of brand-specific action due to a paid activation or natural desire to wear a parti...
Designer Face Masks Are Now a Thing Thanks to Burberry and Marni
This year, all outfits have one thing in common, a face mask, as we now can’t leave the house without them. This is an important item for practical purposes. However, now that numerous designers and brands have created non-medical, reusable face coverings, people are starting to play with vibrant prints and coordinate them with their outfits. Independent brands and high-street retailers have been selling masks for several months now, but many major luxury fashion houses, such as Gucci, Chanel, Louis Vuitton and Dior, have steered clear of creating face masks for commercial purposes. This week, though, Burberry launched two fabric face masks in its heritage vintage check. They come with a luxury price tag at £90, but 20% of each mask will be donated to the Burberr...
7 Autumn Nail Colours We’re Already Obsessing Over
We’ve done our best to keep it all together these last few months, but our beauty routines sure have changed. For better or worse, we’ve been tasked with taking matters into our own hands when it comes to everything from chemical peels to hair colour. While we’ve gotten pretty good at executing at-home gel manicures, too, we can’t help but think of how nice it could be to use this extra time away from prying eyes to give our nails some breathing room away from that perfect-looking but sometimes damaging cured lacquer. Fun fact: A number of nail polish brands have upped the ante by improving on their traditional nail polish formulas to look, feel, and perform more like gel, without the need to cure it under a light. And, of course, ...
Simple Autumn Outfits That Will Make Getting Dressed Easy
After months of wearing vibrant summer dresses and adventurous prints—like tie-dye and neons—many of us use autumn as a time for a wardrobe reset and to revisit the classics. At this time of year, we typically return to back-to-school tailoring, checked prints and a more muted colour palette. Often in autumn, the simplest outfits are the most reliable—especially considering the weather can seem to dramatically change within hours. We have identified eight basic outfits using a classic capsule, including a trench coat, ankle boots, cashmere jumper and heritage blazer that you can always rely on at this time of year. All the items you’ll find in the outfits below can easily be mixed and matched, so you’ll also be able to create many different versions of these autumn classic...
These Cheap Moisturisers Are Just as Good as Their Expensive Counterparts
A good moisturiser is a skincare staple. Second only to thoroughly cleaning the skin with a great cleanser, a moisturising cream is the most important step in your routine to ensure you’re flooding the skin with hydration and vital antioxidants. Plus, a good one will act as the final step in protecting your skin against environmental aggressors during the day and will help your skin cells recharge and rejuvenate overnight. The problem with many moisturisers, however, is that they can be the most expensive element of a good skincare routine. With clever active ingredients and luxe textures, when it comes to the final step of your routine, you can expect to pay a little more, but that doesn’t mean you should have to. There are now some seriously amazing dupes out there ...
These Are Officially the Most Popular Brands of 2020 So Far
Twenty-twenty has been quite the year, hasn’t it? If I asked you to think back when we were all talking about Tiger King and Normal People, I’d wager you’d say that was in 2019, such is the time-defying power this year seems to possess. Did you even realise that it was this year that Parasite won the Best Film Oscar? And that Meghan and Harry left the Royal family too? There’s really an impressive roll call of events that happened pre-pandemic, honestly. So, then, how can I be telling you about the biggest fashion brands of 2020? A good question, as it requires a decent memory and the patience to sift through a lot of online content. But, I can tell you, I’ve done it, I’ve found the most popular brands of the year so far. Thanks to ...
Victoria Beckham Just Managed to Make Hot Pants Look Grown-Up
In fashion terms, Victoria Beckham is on the least shocking end of the spectrum. Her collections are reliably chic, pared-back and she often sticks to more modest silhouettes. If you’re not familiar with her runway looks, think midi-dresses, long skirts, oversize shirts and great tailoring. So then, it was surprising to find the former pop star wearing what can only be described as hot pants. The designer shared a photo of herself and husband David this week, and while she wore a signature oversize button-down shirt with the sleeves rolled up, she completed the outfit with the tiniest of white shorts. But this isn’t the first time she’s worn this look this summer. Way back during lockdown, VB wore a pair of denim short shorts along with a bla...
I Just Tried All The Hair Straighteners Around–These Are The Ones I’d Recommend
I’ve always had a complex relationship, or should I say situationship, with hair straighteners. It was a coming of age ritual when my mum would pass a hot comb that had been heating up on a sweltering gas hob through my 4C natural hair. As I swapped hot combs for relaxers, I longed for the day when I could go to Argos to finally purchase a hair straightener like all the big girls did. When the day arrived, it kickstarted many years of ignoring my hair health and ruining my relaxed hair with the problematic duo of both heat and chemical damage. My hair was desperate for a break, so I gave it an extended holiday by switching to wearing weaves and wigs and chopping all of my hair off, so it could grow back naturally and thankfully it is now thriving. I always prefe...
