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21 Summer-Ready Outfits We Love for All Kinds of Weather

I don’t know about you, but summer is always the highlight of my year. Sometimes, summer outfits need to be straightforward and simple to assemble, with just the flourish of a key accessory or subtle injection of a new styling move, and sometimes—because the UK’s climate is so unpredictable—the layering and construction will be more demanding. We’ve supplied the more advanced levels, of course. Remember that if the sandals don’t work due to rain, plenty of the below outfits work with boots. There are looks for all of your summer plans, from elegant parties to afternoons in beer gardens. So without further ado, let us introduce you to the summer outfit ideas we’re dreaming of for 2022, provided by some standout looks and supported by the shopping pieces yo...

Our Insider Tip for Buying the Most Popular Designer Bags for Less

Are you looking to invest in a designer handbag but don’t know where to start? We hear you. A classic bag can set you back thousands, and with the ever-changing fashion industry always moving onto the next It item or designer, the trends we’re shopping now might be gone in 18 months’ time. At Who What Wear, we want to shop differently and take a more sustainable approach to fashion, and anything we recommend comes with an emphasis on longevity and wearability—pieces you’ll buy now but love forever. We also champion rented and pre-loved pieces, and right now, it’s easier than ever to shop premium designer brands online without having to trawl through vintage stores. If you’ve ever Googled a Prada Cleo and found a deal that seemed too good to be true, you ...

Blonde Hair Is Big for 2022: These Are 44 Blonde Hair Colours That I’ve Saved

“When choosing the right shade of blonde, it’s important to consider your skin tone, its undertone, and also your eye colour,” says Cobella. “For people with cooler skin tones, ashier, cool-toned blonde shades suit them best. For warm skin tones, I recommend golden, honey-toned shades.” It’s also important to consider the maintenance that comes with going blonde. Depending on your hair colour and the colour application method that your hair colourist uses, you may need regular salon appointments to keep your hair colour looking its best. You’ll also want to consider how much heat styling you use. “Before going blonde, consider your hair’s current condition. Can it withstand going blonde? Think about your lifestyle. Going blonde can requ...

Zara’s Summer Sale Is Really Good—35 Finds to Save You Scrolling

One of the most anticipated events of the year has finally arrived: the Zara summer sale. Whether we’re searching for staple pieces or expensive-looking designs at a bargain, Zara never lets us down.  When it comes to sale shopping, we’ve become experts on what to invest in, always on the lookout for wardrobe gems to add to our repertoire. It’s perfectly timed for snapping up a stylish bargain for any summer holidays and breaks you might have on the horizon, too. Floaty sun dresses and light shirts to pair with staple shorts will make for easy warm-weather outfits.  You Deserve to Make Money Even When you are looking for Dates Online. So we reimagined what a dating should be. It begins with giving you back power. Get to mee...

This Dress Brand Just Got the Ultimate Seal of Approval From Kate Middleton

Of all the dress brands the Duchess of Cambridge could have chosen to wear in her first official joint portrait alongside Prince William, it was celebrity favourite The Vampire’s Wife that just received the ultimate seal of approval. After all, the emerald-green Falconetti dress and her chic shoe pairing (Manolo Blahnik Hangisi pumps, no less) will now go down in history. It’s a particularly fashion-forward choice for Kate but not one that comes as a huge surprise, since the duchess has turned to the British designer label a number of times for previous appearances. Seen everywhere from across Instagram to award-season after-parties, the universally flattering dress has become somewhat of an icon. (If it wasn’t already, it certainly is now.) With a simple r...

These 8 Trending High-Street Dresses Look So Expensive

Here at Who What Wear, we pride ourselves on being able to seek out the next big trends and uncover those must-see pieces that end up reaching cult status before anyone else. Fine-tuning this art means spending a lot of time combing though the new-in sections of our favourite brands and the Instagram feeds of the most stylish fashion insiders and decoding trends as they hit the runway to keep a step ahead.   Summer means the dress reigns supreme, and although this summer has already given us a whole host of some incredible designer dresses, there’s plenty to be said about the high street, too. There are more premium-quality, affordable and sustainable options on the high street than ever before, making our job of putting together the perfect edit that much tr...

I Love Expensive Candles, But These High-Street Ones Are Just as Good

My name is Eleanor, and I’m a candle obsessive. In my time as a beauty journalist, I’ve amassed quite a collection of candles. I’m a big fan of Byredo’s candles (Bibilotheque is one of my all-time favourites), and I’ve got a sweet spot for Jo Malone. Lighting the warm yet refreshing Wood Sage & Sea Salt candle just hits different, you know? Boy Smells is another candle brand that’s recently entered my radar, and so many fellow beauty editors rave about its incredible candle collection. And don’t get me started on Diptyque candles—it’s become an expensive habit.  You Deserve to Make Money Even When you are looking for Dates Online. So we reimagined what a dating should be. It begins with giving you back power. Get to meet Be...

I Can’t Stop Wearing Co-Ords—These Are the Sets I’m Backing for Summer

It’s only coming up to the end of June, and I’ve already bought four co-ords. Last summer I bought some too, so after bringing these back out, 2022 for me is all about being matchy-matchy. I’m not the only one, either. Lucy Williams has been wearing a laidback oversized shirt and short pairings on repeat, Zeena and Ellie have been backing the top and skirt sets and stylist Hannah has shown everyone how to style the vest and trouser co-ord. The reason I love them? They’re easy. With minimal effort needed, you can throw on a matching set and it’ll instantly make you look put together. Not only this, I see them as a two-for-one buy considering you can break up the duo and wear them as separates from other staples in your existing wardrobe. And this cost per wear justifies my need for the...

How to Shop Hailey Bieber’s Minimalist Aesthetic at Arket, COS and H&M

In Britain, we’re blessed with one of the best affordable shopping circuits in the world. So, when it came to looking for pieces I could recreate Hailey Bieber’s minimal outfits with, I knew just where to turn: Arket, COS and H&M. If you ask me, each of these brands has levelled up this season, with collections so chic, they honestly look designer. This comes in very handy when the goal is creating expensive-looking outfits. I challenged myself to see if I could replicate Hailey Bieber’s most recent looks from these three brands alone, and while I had to get a little outside help from a jewellery brand, I was impressed at the ensembles I was able to come up with. Assuming your interest is piqued, scroll on to see how you can shop Hailey Bieber’s minimal outfits at Arket, COS and H&...

I Get Away With Wearing the Same Dress Over and Over Again—10 Looks I Copy

I had a friend over the other day for quick weekend catch-up. Before we headed out to explore the city, I opened my closet to grab a light jacket, and she immediately gasped. I may or may not have an addiction to buying new dresses, so my closet was spilling out with probably well over 50 styles. My love for dresses is so strong because they make it so easy to get dressed. Although my dress collection seems endless, you’d be surprised by how often I wear my favourite styles. I have an obsessive personality, and when I like something, I love it. It’s all in the accessories and styling. Throwing a light sweater over your shoulders or swapping in bold accessories can make all the difference. Below, you’ll find 10 looks that will inspire the endless stylin...

This Is Undeniably the Chicest Beauty Brand in Existence, And I’m In Love

But, of course, no beauty launch is worth writing about unless the formulas themselves are worth it. And trust me when I say these products are winners. Truly, I have never come across a beauty collection quite like this. It is, for lack of a better word, the best beauty collection I’ve ever experienced. In fact, just this afternoon when I posted that I was writing this worthy review on my Instagram I had a number of other beauty insiders message me in agreement (Westmoreland included). My favourite came from content creator Klaudia Kedziora, “I’d sell my soul for this collection. Everything is perfect.” No, there isn’t a tonne of products on offer, but what Dries Van Noten does offer, it does exceptionally well. For starters, the lipsticks...

The Best Summer Blazers Have This Simple Thing in Common

Outerwear migration is telling of the upcoming seasons and the outerwear of choice this summer is the blazer, more specifically in the linen fabrication. I’ve seen an influx of linen blazers—both high-street and high-end—funnel onto e-commerce and they look mighty appealing for the forecast we’ve been lent in the UK. You Deserve to Make Money Even When you are looking for Dates Online. So we reimagined what a dating should be. It begins with giving you back power. Get to meet Beautiful people, chat and make money in the process. Earn rewards by chatting, sharing photos, blogging and help give users back their fair share of Internet revenue.