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6 Spring Outfit Formulas I’m Stealing From the Olsen Twins

Since taking on the role of Who What Wear’s social media editor back in November, I’ve noticed a few things about our audience. Firstly, there’s unanimous agreement that bubblegum pink is the most on-trend shade for spring. Secondly, if Hailey Beiber reveals behind-the-scene info on her beauty routine, everyone wants to know about it. And thirdly, we’re all is still completely and utterly obsessed with the Olsen twins’, even after all these years.  Of course, when it comes to the latter, I can wholeheartedly agree that I too have an unrelenting interest in Mary-Kate and Ashley Olsen’s aesthetic. Having grown up admiring the pair, I was as into their outfits in 2014 when they donned ‘I Heart New York’ t-shirt...

12 Styling Ideas That Will Give Your Jeans a New Lease of Life

Ahh, jeans, where would we be without them? As someone who avoided wearing them for the first 20 years of her life, in the decade that’s followed, jeans have become as equally integral to my wardrobe as knickers and bras. I honestly don’t remember how I ever got dressed without them. And while they might not always be the most exciting thing to wear, they do open up countless sartorial possibilities. Fellow denim devotees will tell you that jeans have the potential to unlock countless excellent outfits, and you need only look to Instagram for proof. From Lauren-Nicole’s sleek take on the Canadian tuxedo to Ada Oguntodu’s penchant for retro flares to the way to Felicia Akerstrom wears ecru jeans, you’re going to look at your denim drawer in a totally new light after seeing these n...

5 Shoes Fashion Girls Always Wear with Leather Outfits

I recently bought a faux leather skirt—a midi with a button-down front and a tie-waist—and was excited to wear it. I stood in front of the mirror, tried it on with my favourite jumper, and knew it was a winning combination. “I’ll wear this for my next walk with a friend,” I told myself as I admired my reflection. “Now, for shoes.” Assuming this would be an easy task, I encountered an unexpected stumbling block. Every shoe I tried on just didn’t seem to work. Granted, many of my shoes are made from black leather, the same texture and colour as the skirt, and they all felt too heavy. Particularly as we’re entering spring. So I decided to turn to some of my favourite influencers to see what they deem as the best shoes to wear with leather outfits. Scroll below to see the footwear choices they...

I’m 49 and Have Finally Worked Out My Perfect Capsule Wardrobe

If anyone knows whether an item is worth buying or not, it’s Tracey Lea Sayer. Having been in the business of fashion for 30 years now, Lea Sayer is a style insider who says it like it is. She wants her clothes to work hard for the money and is a dab hand when it comes to hunting down timeless high-street pieces. As well as sharing her knowledge via Fabulous magazine as fashion director, she charts her own wardrobe over at @TraysLounge. Her outlook is about buying less, buying better, and restyling what you already own. This month, she shares the capsule wardrobe she has finally fathomed out. Over to you, Tray! Five years ago, I dragged myself, kicking and screaming, onto social media. Instagram started as a s...

Every Editor on My Team Is Wearing These Spring Accessories Already

Our editorial team is fast-forwarding to spring already. We are completely and utterly done with puffer coats and chunky boots for now—thank you very much. So it is rather fortuitous that the latest Who What Wear Collection drop of bags and shoes has arrived at Zalando (and soon to Kurt Geiger) to help us skip straight into the new season. While we may not be able to legitimately frolic around in a floaty dress or consider wearing minis quite yet, it is possible to switch up accessories in order to feel like our outfits have been suitably revamped with spring in mind. You may or may not know, but these drops are based on editor-driven trend picks, and rather than providing every single shoe or bag style known on earth, it’s about a concise curation. You’ll only find t...

Try Before You Buy: How 2021’s Best Jeans Look on Different Body Shapes

It’s safe to say that everyone needs a great pair of jeans that make you feel like you can take on the world. And with much of our shopping moving online, it’s tricky to choose the perfect pair for your body shape when you can’t try before you buy. Luckily, that’s where social media comes in with endless photos of women from all over the world, showing you exactly how your next favourite pair will fit — and how it could make you feel. For spring 2021, we’re almost exclusively shopping eco-conscious and sustainable denim brands like Closed, Monki, Weekday, Ganni, and Lucy & Yak. We’re also loving statement denim designs, like Agolde’s criss-cross jeans, classic Levi’s cuts, and patchwork pieces. But before you purchase that gorgeous new pa...

Trust Me—QVC Is the Most Underrated Place to Shop for Beauty Products

As a beauty editor I am often asked where I personally love to shop for products is, but with so many brilliant options out there—Cult Beauty, Harvey Nichols, Space NK, the list goes on—it can be hard to choose a favourite. However, there is one decidedly underrated beauty destination that I now swear by if I’m looking for a beauty bargain: QVC. Yes, a website that started life as a TV shopping channel might not seem like the obvious or most glamorous place to shop for beauty but after a friend converted me to the delights of shopping there last year I just can’t stop raving about it. Turns out, QVC stock some of my favourite beauty brands of all time and have the best beauty deals online—hands down. Trust me, I think it’s abou...

These 5 Pairs Of Shoes Will Go With Almost Every Dress You Own

The appeal of wearing a dress to many is that it requires very little thought when it comes to styling. It’s an all-in-one outfit that gives the illusion of effort, but in reality is often the easiest thing you can throw on in the morning. Hence why it has become the unofficial summer uniform for British women over the past few years. If, like me, you like to throw on an outfit in under five minutes then you won’t want to waste any time thinking about the shoes either. Whether you’re opting for a mini, midi or maxi, something fitted or with a tent-line silhouette, I have listed five shoes which will go with almost any dress this spring.  The next few months will largely comprise of walks, picnics and outdoor dining when restaurants reopen, and so all the footwear bel...

The Latest Gossip Girl Pics Just Arrived—Here’s What the New Crew Is Wearing

Thanks to social media, nothing seems to be much of a mystery any more. However, when it comes to the reboot of Gossip Girl, it seems that we’ve been getting mere scraps of information about the latest iteration, fueling our desire for more details. The news that the much-loved show was getting an overhaul, eight years after the original finished airing, was announced last year and ever since then we’ve been trying to find out everything we can. Then just yesterday there were a whole new load of photos released from the Gossip Girl set featuring so many looks that we just have to share. As a lover of the original, it’s hard not to make some comparisons to the former cast and the characters but so far, according to the outfits, we’ve convinced ourselves who̵...

25 Versatile Staples From the Midseason Sales

Traditionally, sales land on Boxing Day, but over the past few years midseason sales have become a big event for savvy shoppers. Well, we thought you might want to know that sales have started at some of our favourite brands, including & Other Stories, Weekday and Arket. Plus, they just happen to be filled with amazing pieces that will help you build up a long-lasting capsule wardrobe. You can thank us later. You Deserve to Make Money Even When you are looking for Dates Online. So we reimagined what a dating should be. It begins with giving you back power. Get to meet Beautiful people, chat and make money in the process. Earn rewards by chatting, sharing photos, blogging and help give users back their fair share of Internet revenue.

32 Looks That Might Tempt You Into Having a Pixie Cut

If long hair has been your thing for as long as you can remember, this just might be the year you make a change. Take me, for example. I’ve had long hair my whole life (with the exception of one not-so-chic VB-inspired bob), but something about how wonderfully undone and effortlessly stylish short hair can be means the idea of chopping it all off is really starting to appeal to me. It might have something to do with the blunt bobs I’ve been seeing around, but I’ve never been more inspired to chop all of my hair off and go for a shorter style. And while a bob might seem like the obvious choice right now, going even shorter is equally as chic—and it seems I’m not alone in thinking so. Yes, that’s right. I’m talking short, shor...

6 Flat Shoes That Are Almost as Comfortable as Slippers

This year working at home, I have been alternating between two pairs of shoes: my sparkly Ugg slippers and my Marks and Spencer ballet pumps that I’d argue are just as comfortable as the former. I’ve found myself wearing my ballet flats in working hours in an effort to “still get dressed” in the mornings without compromising on comfort. When it comes to flats, there are certain styles that are comfortable but still have the same chuck-on appeal of an old pair of slippers. Admittedly, several of the pairs on this list will require a period for breaking in, but once you have softened the leather on your loafers and your feet have adjusted, they’ll be shoes you can walk 10,000 steps in—or from your desk to the kettle and back.  On th...