Fashion
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The 9 New-In Pieces Putting a Smile on My Face This Week
We created What to Buy Now to bring you a concise edit every Monday of the items we really love—from the high street, designer labels, vintage gems you can buy online and even charity-shop treasures. We’re constantly scanning the most stylish online stores so you can feel safe in the knowledge that you won’t miss a thing. We know that your fashion requirements can vary massively from season to season, whether you’re looking for an immaculately tailored staple, an affordable sundress or the perfect pair of shoes. So not only will we cover all the bases, but as ardent believers in mindful consumption, we’ll make sure everything we include will look just as fresh in a year’s time as it does now. Of course, we’ll also bring you those piec...
9 Easy Home Décor Upgrades I’m Making in 2021
A little over a year ago, my husband and I built and moved into our first house. It was a whirlwind, to say the least, as we also had to furnish it in its entirety. Going from a two-bedroom apartment into a four-bedroom house after getting rid of everything is quite the undertaking, and I didn’t have a lot of time to think about little details such as what we were actually going to put on the coffee table, and what to do about the areas of blank wall that need something. Now that I’m home all the damn time, I’m definitely noticing things we need around the house more and have been on a mission to make those small upgrades that make a big impact. If you’re like me and can’t even explain the excitement you feel when you get a new throw for the couch or a ne...
Princess Diana Was a Style Icon, But We Need to Talk About Her Beauty Looks Too
There are few people in history who have been able to command the same level of widespread adoration as the late Princess Diana. Her every move outside the walls of the palace was meticulously documented by photographers, and as such, snapshots of her iconic fashion sensibilities remain a source of inspiration to this day. From her laid-back holiday style to those cool off-duty outfits including jeans and boxy blazers, her influence can still be felt via the wardrobes of everyone from Hailey Bieber to Harry Styles. While her style was certainly talked about more, there’s also no disputing that Her (former) Royal Highness could turn out some major beauty looks. It might take you a little longer to conjure up mental images of Diana’s most awe-inspiring beauty mo...
The One Cheap Thing That Will Make Your Flat Look More Parisian
Fake flowers have long had a naff reputation; however, it’s unrealistic for most of us to consider buying a bunch of fresh peonies every week. Luckily, there’s a flower trend that means you can fill every vase in the house without putting together an elaborate savings spreadsheet: dried flowers. Online shopping boutique Trouva said this was going to be a key interiors trends back in 2019, and two years later my Instagram feed is taken over with pictures of dried eucalyptus, lavender and thistles. Like with most of our style obsessions, this started in Paris as the likes of Jeanne Damas, Sabina Socol and Marissa Cox placed sprawling dried bunches of grass in straw baskets. Preserved flowers are now typically chosen instead of fresh flowers. You Deserve to Make Money ...
The Hailey Bieber Way to Make Your Jeans Look Cool Without Buying New Ones
Hailey Bieber is a style icon of the 2020s because she very much stays true to her signature aesthetic, and she sets trends every time she leaves the house—hence the reason we cover her looks so much here at Who What Wear. And set trends is just what she did when out running errands earlier his week. Remember back when it didn’t matter how long your jeans were because everyone just rolled them up? Ready or not, Bieber seems to have made that a thing again with this look. The key to outfit success when it comes to rolled-up jeans is, in Bieber’s case, loose-fit jeans that make it all look a bit effortless (we’d advise against rolling up your skinny jeans), and socks. In fact, we wouldn’t be against just copying her whole look, from the wayfarers to the...
H&M Just Revealed the Must-Have Pieces From its Latest Designer Collab
Back in January H&M announced its latest designer collaboration, and it was everything we could have wished for: Simone Rocha. Cannot compute! When January felt like it couldn’t be more bleak, along came a piece of shopping news that soothed the soul, saved our wardrobes and gave every fashion-lover something to look forward to. Well, the brand has just dropped all the lookbook imagery from the upcoming collab, and it’s as good as we’d hoped. As is tradition with all of H&M‘s legendary designer collaborations, this collection was shrouded in secrecy, but the sneak peak we are receiving today, ahead of the line (which drops on March 11—diarise now!) is enough to keep us going. It looks like all of the beloved Irish designer’s si...
These Controversial ’90s Jeans Are Back, But Are You Ready for Them?
When it comes to trends, none ever prove quite so divisive as jeans. This probably stems from the fact that people are very particular about the jeans they wear—the cut, the length, the colour—so the subject is always going to spark debate. In the past, frayed hems split the fashion industry in two, while, if you cast your mind back to the early Noughties, you’ll remember that many of us were aghast at the mere thought of skinny jeans. In this instance, then, we must warn you that we’re about to discuss another topical jeans trend, which is making a return in 2021; bootcut jeans. You Deserve to Make Money Even When you are looking for Dates Online. So we reimagined what a dating should be. It begins with giving you back power. Get to meet Beautiful people, chat and m...
20 Items That You’ll Never Regret Owning
There’s something that happens in your 30s: Whether you want to or not (and whether you’re even aware of it or not), you grow up. Everything about your worldview becomes a bit more mature, and your style evolves along with it. While much of this evolution happens very naturally, for our wardrobe, that might not be the case. And as we get older, our clothes matter more. You Deserve to Make Money Even When you are looking for Dates Online. So we reimagined what a dating should be. It begins with giving you back power. Get to meet Beautiful people, chat and make money in the process. Earn rewards by chatting, sharing photos, blogging and help give users back their fair share of Internet revenue.
I’m Already Thinking About Sandals—These Are the New Trends I Like
There are far more important things I’m hoping for this year, but many of them feel far-reaching and beyond reality. So as silly as it may sound, tapping to a new sandal trend for spring/summer 2021 at least feels achievable, and even more exciting than it has done in years past. I’ve never been one to turn down a new pair of sandals—they are the thing I look forward to wearing most when the weather turns—and this season won’t be any different as the wide and enticing variety on offer is enough to tempt even the most hardened sneaker-wearer. Even if my fancy flip-flops, box-fresh Birkenstocks or retro kittens heels only get as far as around the block for my neighbours to enjoy, that will be good enough for me. Hotter climes and exot...
I Try Tonnes of New Launches, But This £10 Mascara Is Set to Make History
All over my feed, videos showcased dramatic lash results. Before and afters clearly showed that this mascara meant business. People’s lashes looked almost impossibly long, show-stoppingly bold and dramatically full. So much so, that even I could understand why this £10 mascara was causing such a stir. In all of my years testing and trialling every makeup product that hits the shelves, I had never witnessed IRL results quite like it. But the truth is, to me, the super-full lashes I saw plastered all over the internet still looked heavy. Sure, in comparison to other formulas, the results weren’t quite as clumpy. But did it make lashes seem natural? Absolutely not. Ever the curious beauty journalist, I still wanted to try it for myself and deliver a totally honest review (without any ma...
I’m a Beauty Editor, and These Are the Skincare Products I Share With My Mum
And it’s funny really, because as the years have gone by, the tables have started to turn. Now, as I learn more and more about products, I’m the person teaching my mum new things. But while I’m preaching intricacies, such as how often to use retinol and whether hyaluronic acid is worth giving a go (it is), there’s no doubt that my mum has been my biggest skincare influence. If I hadn’t have spent my childhood watching my mum religiously cleanse and moisturise every evening, I probably wouldn’t care very much for skincare at all. From a young age, I assumed that if my mum did it, it must have been important. When the initial fascination developed, everything was rather cliché I’m afraid. I started snooping in her skincare stash and applied it all in one go in front of the mirror. ...
The Coat Trends We Predict Everyone Will Be Wearing This Year
Out of all the fashion staples in our wardrobe, the coat is probably the item that has worked the hardest last year, and something tells us the same will be said for 2021. As we enter a February like no other, the humble coat will be an essential part of our style arsenal for all those local park walks and chilly post office queues (if you know, you know). Luckily, the new season is set to usher in a host of outwear trends that combine both form and function. The elevated puffer is, of course, sticking around and is surely one of the warmest things you can throw on on a freezing February morning, but this year they come in more elevated silhouettes: Think puffer-style trenches and quilted styles. There’s also plenty of fluffy fab...
