As someone who exclusively wears a milky nude on her nails and has done for several years, I’ve been feeling somewhat uneasy about the fact that, in recent weeks, I’ve had an urge to pick a wild card every time I’ve sat in the salon chair. Up until recently, I have never paid much attention to the colourful wheels of nail polishes that my nail tech presents me with at the start of every appointment. “I’ll just take the usual sheer, milky pink, please,” I say. But a few weeks ago, something intrigued me about the spectrum of brights in front of me, and I found myself fawning over a particular group of purple hues. From pretty, pastel lilac to deep, rich mahogany, I couldn’t take my eyes off the purple pol...
Autumn is in full swing, and we’re really embracing it this year. There’s a crisp autumn chill in the air that has us reaching for wooly knits, but it’s not rainy enough to have to don a waterproof jacket just yet. And this kind of perfect autumn weather means we can actually embrace all of the trends we’re desperate to try—both in fashion and in beauty—without risk of being rain-sodden or too windswept. And while we’ve already pinpointed the top autumn trends of the season, it’s time to dig into the details. First stop: nails. And more specifically, the eight autumn nail trends we’re seeing everywhere right now and can’t get enough of. Sure, we can get a pretty good steer on cool nail mi...
PSA: Bomber jackets are this year’s solution to tricky transitional weather. No other layer is quite so well-suited to rushed mornings and not-too-cold, not-too-hot climates, especially if you want to look chic as you navigate the changing of the seasons. Bomber jackets are insulating, easy to throw on over anything and incredibly cosy if you choose an oversized silhouette (of which there are many to choose from—more on that later). Admittedly, some of the iterations we’ve spotted recently are less practical than others. But that’s only because designers have recognised the aesthetic benefits of the bomber jacket in addition to its obvious comfort; namely that it makes every outfit infinitely cooler. With its sporty shape, ribbed c...
There are a few high-street stores I rely on all year round, but this autumn, I keep coming back to H&M. My wish list is pretty varied, from its staple tailored trousers to affordable knitwear, but it’s the dress category that has really caught my eye. And with so many autumn additions dropping in, now seems like as good a time as any to delve into the array of stylish dresses H&M has to offer. To be honest, we would do anything for a great dress, so searching through hundreds to find the best ones is very on-brand for us. And as cost per wear is important, we’ve made sure these expensive-looking styles that’ll go the distance. Not only does H&M have standout styles for this season and beyond, but with sizes ranging from XS to 4XL, th...
Every month we invite a dresser we admire to showcase the wardrobe staple they couldn’t live without in a series of ways—five ways to be precise. And this month, we’re taking a discerning look at the versatility of the striped shirt, with influencer Chiara Perera as our guide. A stripe shirt is acknowledged as a forever staple for many. It has been reimagined, and deconstructed and reworked by many designers. But the OG stripe shirt lives on as one of the must haves in everyones wardrobes. It is a classic in my wardrobe and is the ultimate styling tool for me. My favourite iteration comes from With Nothing Underneath, as I love the width and placement of the blue and white stripes, and the perfectly oversized fit. However, there are plenty of striped shirt options ou...
Every so often in fashion a piece comes along that instantly becomes a social media sensation. It fills our feeds, pops up in ads, you may even spot it sitting next to you on the train, but it’s best feature is its divisiveness–we just can’t help but talk about it, and since we spotted them on the feet of influencers everywhere, we haven’t stopped talking about Miu Miu’s ballet flat. First released in 2016, Miu Miu’s anarchic ribbon flats kicked off a love affair with ballet pumps that hasn’t slowed down since, and while pretty, satin ballet pumps aren’t the first thing you expect from a brand that has built its reputation on subverting femininity, they’ve struck a chord with those of us who want a shoe thats cool and comfortable. But i...
I’m in the market for a new coat but I have some firm non-negotiable stipulations ahead of purchasing. Firstly, my next coat cannot be super-expensive but it must be premium and long-lasting. It absolutely has to be a classic style that I won’t bore of by next winter—I’ve bought into trending styles before and lived to regret it. I’d like it to feel more fancy than the puffer I’ve lived in for the past few winters, and, whatever style I do end up landing on, it needs to be made of wool because there is no greater fibre option for a piece of outerwear that can remain looking good in your wardrobe for a long, long time to come. So, it seems like my mission this week is to find the best wool coats on the high street, and I think my discov...
Every February and September comes a fresh batch of street style pictures featuring the industry’s leaders and their take on the runway trends in real life. There are hundreds, if not thousands, of outfits to scroll through and, as inspiring as it is, the result can be overwhelming. Which is precisely why we take a great deal of time and care filtering through the lot in order to bring you concise edits of the trends as well as the key items fashion editors, stylists, writers, buyers and influencers are actually choosing to buy and wear for the new season. The shows at New York and London have now been and go, and the fashion pack are starting their schedule in Milan, but that’s more than enough IRL outfit fodder for us to start deducing that certain brands...
The early days of October might mark the beginning of autumn, but they also bring about the end of fashion month. By now, we’ve regaled you with trend roundups from each of the four fashion month cities—New York, London, Milan and Paris—and our bumper, biannual report documenting the runway trends to keep in mind for S/S 23 is already underway. However, as we took in the shows and scouted guest looks during the London quadrant of fashion month, we also hit the streets of the capital to shoot for our regular street style franchise. Of course, we could have focused our efforts on show attendees, documenting the wares they’ve painstakingly assembled for the occasion. And while we always love bearing witness to some impressive outfits outside the venues strewn across the city, we l...
From high necks and midi lengths to knit and satin fabrics, the results of 2022’s most affordable cold weather dresses are in, and I can confirm we’re experiencing a stellar year. With temperatures slowly dropping, its clear that autumn is very much here and winter is just around the corner. This sent us scrambling in our wardrobes trying to dig out our favourite cold-weather frocks. Think long sleeves, mid to maxi styles, and plenty of cosy knit versions to keep you warm this season. You Deserve to Make Money Even When you are looking for Dates Online. So we reimagined what a dating should be. It begins with giving you back power. Get to meet Beautiful people, chat and make money in the process. Earn rewards by chatting, sharing photos, blogging and help give users back ...
There’s a reason so many jewellery designers look to the past for guidance. From 1930s Art Deco diamonds to ’70s-esque chunky bands, each era comes with its distinctive take on the engagement ring. And all these years later, we can decipher which have stood the test of time and still feel classic today. This brings us here, to our edit of the very best vintage-style engagement rings. The term vintage is broad, so there’s a good chance a design below will be The One for you or will at least help steer you in a certain direction. Whether it’s a cluster of stones arranged in a flower or a single emerald set into gold, scroll to see which old-school engagement ring captures your heart. You Deserve to Make Money Even When you are lo...
We’re not the only ones to note the power of this holy trinity, with every brand from Whistles to Balenciaga launching their own interaction of the style, in their own, very on-brand aesthetic. One such brand high street favourite COS, who just this week, as part of its new atelier collection, released a checked scarf jacket that got the whole Who What Wear team talking. Now here at Who What Wear we firmly believe that every item you buy should be viewed as an investment, with ample time to consider just how the piece will work in your existing wardrobe and how much wear you’ll get out of it before you click ‘head to checkout’. But every so often, a high street hit like this jacket comes along and we just know, deep down, it’s a winner. And if the COS number isn’t qu...