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Is A$AP Rocky Doing Too Much With His AWGE x Marine Serre Capsule Collection?

Source: AWGE x Marine Serre / AWGE x Marine Serre Once again A$AP Rocky is pushing the boundaries in the fashion game. His newest project has all the Zoolander vibes. As spotted on Hype Beast the Harlem native is about to drop a new collection under his AWGE brand. The capsule is a collaboration with French design house Marine Serre. They released an announcement via their Instagram account on Monday, December 21. “We are excited to introduce our latest creative project with AWGE. Common interests, genuine conversations, and a strong sense of community have led to the creation of a limited capsule collection composed of versatile silhouettes. Each piece is rare and unique, realized through adopting our regenerating practices” the caption read. Source: AWGE x Marine Serre / A...

A$AP Rocky, Tyler The Creator And Iggy Pop Star In New Gucci Menswear Campaign

Source: Courtesy of Harmony Korine for Gucci / Courtesy of Harmony Korine for Gucci Hip-Hop continues to be embraced by luxury companies. One fashion house has tapped into two of the culture’s biggest stars for their new collection. Source: Courtesy of Harmony Korine for Gucci / Courtesy of Harmony Korine for Gucci As spotted on GQ A$AP Rocky and Tyler The Creator were spoiled to a very unique time courtesy of Gucci. Along with Rock musician Iggy Pop, the two rappers were chosen to star in the Italian brand’s newest campaign. The visuals coincide with their newest menswear drop that envisions a meeting of eccentric creatives in a Californian home. And as a nod to Italy spaghetti is the sole dish on the menu. Each performer is sporting pieces from the Gucci Tailoring drop. The looks va...

Kev-On Stage Schools White Folks On The History Of DJ Screw After Teens Colonize Sound

Source: Magdelena / Radio One Houston Comedian Kev-On Stage had to put on his “teacher” cap after calling out white teens on social media for attempting to appropriate the legendary and original “Chopped and Screwed” sound of Houston icon DJ Screw. On Thursday (Aug 13), the comedian took to social media with a response to a young teen who attempted to credit a white producer named Slater with originating the early 90s sound and gave her a quick lesson on the true originator of the sound she called a “slowed and reverb phenomenon”—DJ Screw. “White people, y’all don’t know what y’all be talking about but you be confidently loud and wrong!” Kev-On Stage began. “You really tried to gentrify chopped and screwed. I know you don’t know who DJ Screw is, but I guarantee you Slater is not the invent...

Rihanna Enlists A$AP Rocky & Lil Nas X Star For New Fenty Skin Campaign

Source: WENN/Avalon / WENN While a release date for her album is still up in the air Rihanna continues to show great business acumen. She has chosen two of Hip-Hop’s brightest stars to launch her new consumer packaged goods line. As spotted on High Snobiety the “We Found Love” singer has enlisted A$AP Rocky and Lil Nas X to be the faces of her newest product launch for Fenty Skin. On Saturday, July 18 she made the announcement via her Instagram account. “THE NEW CULTURE OF SKINCARE. @fentyskin” she wrote. The clip features a collective of beautiful women enjoying a pool day but the vibes improve once A$AP Rocky and Lil Nas X join the party; Rihanna also makes a cameo. This new clip serves as a teaser for their gender-neutral skincare products that will officially go on sale starting J...

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