Remi Afolabi is Who What Wear UK’s video content creator, and ever since she started working with us a few months ago, I’ve wanted to buy everything—literally everything—she wears. With great earrings and knits on Zoom calls and the most expensive-looking Zara pieces, this girl has taste. If you aren’t one of the smart people following Remi (@remiafolabi) on Instagram already, let me introduce you to this digital native and her great looks. “I want to be comfortable, but I also want to look cool and put-together,” she tells me. “I love mixing relaxed pieces with pieces that are more elevated for a unique contrast.” This manifests in clever pairings like fancy-but-comfy plissé co-ords worn with chunky flats or a pair of sas...
While the high-street has generally been in autumn mode since September, it would appear these three brands have been saving some of their best cold-weather pieces until now, which is handy, seeing as the temperatures plummeted this week. It goes without saying that each of these brands has very different aesthetics, but that’s what makes them a joy to shop—after all, you don’t want to see samey pieces everywhere you go. True to its current form, H&M has mastered the art of minimalist dressing with its array of incredible knits and weighty tailoring. M&S has channelled its efforts into creating some of the best affordable dresses of the season (with equally stylish boots to match). As for Gap? I can always count on the brand to deliver the best basics in my wardrobe, bu...
As POPSUGAR editors, we independently select and write about stuff we love and think you’ll like too. If you buy a product we have recommended, we may receive affiliate commission, which in turn supports our work. The best of London’s street style inspired us to take our autumn outfits to the next level, and try out a few fashion trends that have been filling up our social feeds. Whether you’re looking for fresh new ways to wear knitwear, want to clash colours like a pro, or are wondering how to style those fuzzy bucket hats loved by Rihanna and Dua Lipa — then we’ve got five easy outfit ideas you can copy this autumn. Some of the most coveted fashion pieces for autumn 2021 are knitted vests, tennis skirts, crochet accessories, fuzzy bucket hats, leather blazers, co...
As far as winter outfits go, there’s nothing quite as effective as the humble coat-and-boots combo. Simple though it may sound, the right pairing can see you through the frosty winter months whilst still feeling like you’ve got your finger on the fashion pulse. Whether it’s this season’s favourite chunky-sole boots and a checked coat for weekend walks or knee highs with a vinyl trench for when you’re feeling a little fancier, this easy formula is your best friend for every cold-weather occasion. You Deserve to Make Money Even When you are looking for Dates Online. So we reimagined what a dating should be. It begins with giving you back power. Get to meet Beautiful people, chat and make money in the process. Earn rewards by chatting, sharing photos, blogging and help give use...
Damn right I’d like a Max Mara coat, some Paris Texas knee-high boots, a printed dress from Prada and that new Bottega Veneta clutch this season, but in reality, my autumn shopping budget doesn’t look like it’ll stretch that much. I’ll always advocate saving up for a dream investment piece (and any of the above suggestions last year after year, no matter the trends), but the same kind of thinking can also be applied to high street or more affordable fashions when you want to upgrade and breathe new life into your existing wardrobe. So if you’re looking for a little autumn/winter 2021 vibe, rest assured you don’t have to spend a fortune, but you should still spend wisely. Try to seek out pieces that feel like they’ll work with what yo...
If you’re anything like me, you’ve spent the last one and a half years rewatching the classic romcoms of the late ’90s and early ’00s. When everything feels like it’s in disarray, there’s nothing more comforting than escaping into a world of cliché meet-cutes, dramatic proclamations of love and guaranteed storybook endings. As the rest of the world invested their time in dramatic thrillers and cliffhanger-laden series (Squid Games, I’m looking at you), I happily retreated to an alternate reality before lockdowns, global pandemics or even social media existed. And while the saccharine, completely unrealistic storylines were enough to keep me around, I found myself staying for the fashion. I quickly discovered watching ’90s romcoms was more than just a tool for escapism—it was also a so...
As much as we love talking about trends here at Who What Wear, the fact of the matter is that they’re nothing without wardrobe basics. Pretty much every outfit needs basics, but not every outfit needs trends. Since you’re reading this, it’s probably safe to assume that you consider your style to be at least somewhat classic. But if that’s not the case, we’re firm believers that many of the following pieces deserve a place in any wardrobe, no matter how you’d define your style. Our definition of a smart dresser is someone who has the tools to quickly put together a great outfit because they own versatile wardrobe staples for each season that never go out of style and that can be worn over and over without anyone really noticing. You could probab...
If you asked me to write a story about celebrities wearing complicated outfits, rest assured that it would be long and likely devoid of any outfits you’d actually be able to re-create. Celebs have stylists to help them and red carpets and paparazzi to contend with, so trust me—I get it. But from time to time (well, pretty often actually), celebrities will wear outfits that are actually quite simple and easy to re-create. I made it my mission to look through every single recent celebrity outfit I could find to bring you the least complicated ones. These eight outfits are made up entirely of basics that you might already have in your closet, and if you don’t, I found excellent versions for you. Read on for all the easy celeb-approved looks you’ll want to wear this...
If you’re anything like me, you’ve spent the last 1.5 years rewatching the classic rom-coms of the late ‘90s and early ‘00s. When everything feels like it’s in disarray, there’s nothing more comforting than escaping into a world of clichéd meet-cutes, dramatic proclamations of love and guaranteed storybook endings. As the rest of the world invested their time in dramatic thrillers and cliffhanger-laden series (Squid Games, I’m looking at you) I happily retreated to an alternate reality before lockdowns, global pandemics or even social media existed. And while, the saccharine sweet, completely unrealistic storylines were enough to keep me around, I found myself staying for the fashion. From Julia Roberts’s leather blazer and beret combo in Notting Hill to Meg Ryan’s bookstore chic att...
I’m something of an affordable shopping expert, having cut my fashion editor teeth on a weekly magazine that had the sole purpose of showcasing the hottest pieces on the high street. And although my tastes and budget have evolved over time, still, nothing beats the buzz of finding something affordable and stylish and that you know is going to look so much more expensive when you wear it. So, when my colleagues asked me to create an edit of trendy outfits under £100, I was more than up to the challenge. I scoured social media to unearth a selection of outfits I really love, and then I began tracking down the frugal pieces I needed to re-create them. I knew I could (and would) do the homages justice, but even I was impressed at just how many I was able to assemble without breaking a sweat. I...
Fashion loves to deal in opposites. On the one hand, we’ve got a resurgence of the naked dress. On the other hand, there’s, arguably, the opposite of the aforementioned look: suiting. In 2021, suits for women are on the rise. But there’s a particular twist to it that we’ve not seen for a while, and that’s the oversized fit. It’s less ’80s shoulder pad and more Diane Keaton in the mid-’90s. Matching isn’t a prerequisite, but the looser the silhouette, the better. You Deserve to Make Money Even When you are looking for Dates Online. So we reimagined what a dating should be. It begins with giving you back power. Get to meet Beautiful people, chat and make money in the process. Earn rewards by chatting, sharing photos, blogging and help give users back their fa...
Whenever someone finds out I’m Scottish, they always ask two things: 1) Do I like haggis? And 2) does everyone wear tartan? Stereotypes aside, these are my answers. 1) No, but lots of my family and friends do, and 2) no, but me? I wear all the tartan I can get. I’ve always loved tartan outfits, particularly in the colder months when the thick weave loans itself perfectly to the plummeting temperatures. And now, for autumn/winter 2021, I have a feeling lots of you will be joining me in my show of tartan appreciation, as the timeless check is already trending for the season ahead. Vivienne Westwood, Molly Goddard, Dior, Alessandra Rich, Longchamp, and Charles Jeffrey Loverboy are just a few of the brands noted in our bumper trend report that dedicated runway looks to the herit...