Permal, who was born in Mauritius, moved to Vienna in 2014 to pursue a career in music management and publishing. He joined Sony Music Germany’s label Four Music in 2017 before expanding his A&R role to encompass all of Sony Music’s labels across Europe and Africa the following year. “With his deep roots in African and European music, Seb is well positioned to connect the dots among our A&Rs across the world to help artists succeed on a global scale,” said Sony Music president of Continental Europe and Africa Daniel Lieberberg, whom Permal will directly report to. “He is one of the most creative and well connected executives in both regions and a most valuable source of expertise for our artists and creatives.” Since 2018, Permal has worked with Sony Music’s labels on a number of a...