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9 New-In Spring Buys I Really Love This Week

As an editor at Who What Wear, I typically spend a lot of time looking at new-in products, so every week, I update this story with the pieces that have caught my eye and that really stand out. I’m in the mood to just dress up again, and with a calendar full of weddings, hen dos and other celebrations for 2022, I’m already starting to look at fancier items I can add to my wardrobe. This week I love a pair of amazing checked platform heels, a bright pink shirt and an orange top and maxi skirt. I’ve also added some classic spring items to my wishlist, including two beautiful trench coats and an oversized leather jacket from Whistles. So whether you’re looking to buy, browse or discover something new, keep scrolling for pieces from the high street and designer labels that I love an...

The Elevated Basics Brand That You Might Not Have Heard Of

When a fashion brand sees a spike in popularity (or, let’s be honest, goes big on its paid advertising), it’s usually quite obvious. It typically starts out on the feeds of industry heavy-hitters before trickling down the sartorial food chain, and before you know it, you can’t scroll through Instagram without seeing a *insert buzzy It-brand* buy. But, every now and then, a name comes along that manages to work its way into the wardrobes of the fashion elite without a song and dance. This season, it was all about Raey. You Deserve to Make Money Even When you are looking for Dates Online. So we reimagined what a dating should be. It begins with giving you back power. Get to meet Beautiful people, cha...

From Midi Skirts to Blazers: 11 Elevated Basics We’ve Tried and Loved

“My mum threw away a lot of her best ’70s clothes, and it’s still a sensitive subject for me. However, she did hold on to a very swish grey leather blazer which I’ve loved wearing over the years. It’s incredibly neat and form-fitting, though, and doesn’t really fit me anymore (at least, not with anything bulkier than a silk shirt underneath). That silhouette feels like it’s loosened up a lot over the past few seasons, so I was interested to try out a new variation on a classic item: a leather blazer that’s a little boxier in shape and in an equally unusual colour. “There are lots of black leather jackets out there (this Arket one, is particularly, popular), but with spring incoming, I’m all about upping the joy through colour...

From Alexa Chung to Kate Middleton, Almost Every British It Girl Has This Jacket

What makes British fashion so special is its heritage; our past is a rich (incredibly chic) tapestry of skilled makers and designers, with brands born long ago proving to be just as popular today. And one of those brands is Barbour.  Though founded in 1845, Barbour has been creating the timeless wax jackets and outwear for which it is known since 1910, and honestly, very little about the design has changed, which is a good thing. Of course, modern updates have been made, but at their heart, their aesthetic and, as such, appeal ring true. But what is it that makes the Barbour jacket—a jacket designed for fishing in, no less—so iconic? Perhaps it’s its illustrious fan base.  You Deserve to Make Money Even When you are looking for Dates Online. So we reimagined what ...

These Wardrobe Icons Are Worth Your Investment, According to Net-a-Porter

“Cold-weather coats, such as JW Anderson’s exclusive leather-trimmed, quilted, padded shell parka, or Alaïa’s oversized belted herringbone coat, offer substance as well as style. Our “New and Forever” edit offers styles for all occasions, whether that’s a country walk or pounding the city pavements.” — Libby Page, senior market editor, NET-A-PORTER You Deserve to Make Money Even When you are looking for Dates Online. So we reimagined what a dating should be. It begins with giving you back power. Get to meet Beautiful people, chat and make money in the process. Earn rewards by chatting, sharing photos, blogging and help give users back their fair share of Internet revenue.

Is It Just Us, or Is Everyone on Instagram Wearing This Jacket?

Spotting a single trending buy can sometimes be like looking for a needle in a haystack, and it’ll take weeks of running through Instagram with a fine-tooth comb to stumble across a noteworthy style. Other times, however, you need merely glance over your feed to see that a product is really popping off. Well, this has certainly been the case with a certain A/W 21 Totême jacket, and we’ve honestly lost count of the number of times we’ve seen it on social.  You Deserve to Make Money Even When you are looking for Dates Online. So we reimagined what a dating should be. It begins with giving you back power. Get to meet Beautiful people, chat and make money in the process. Earn rewards by chatting, sharing photos,...

The Byredo Scents That Are Worth Your Money, Ranked by Me

At this point, I’ve smelled almost every Byredo fragrance there is. It’s easy to see why the Stockholm-based brand is so popular; in addition to the incredibly chic and minimal packaging, the unisex scents are as unique as they come yet undoubtedly wearable and intriguing as well. Trust me—everyone will ask you what scent you’re wearing when you spray on Byredo, and anything you buy from the brand is worthy of the price tag, but I’m here to help you narrow it down (there are so many good ones to choose from). For my own fragrance-buying mission and for your fragrance-buying missions (I’m here to serve), I asked Byredo to send me samples of their best-selling scents, and they kindly obliged. Over the past few weeks, I’ve been swit...

I’ve Fallen in Love With These Classic Pieces, and I Think You Will Too

As a fashion editor, I have spent a lot of my career reporting on new trends, new labels and new ways to wear things. However, in an effort to slow down the trend cycle and buy items with longevity in mind, we are also conscious here at Who What Wear to dedicate as many stories to repeated outfit ideas, classic items and second-hand items. Personally, I always gravitate to simple pieces that have a timeless appeal. Below, I’ve put together an edit of classic winter pieces that I really love, including fine knitwear to wear in place of a T-shirt, beautiful leather handbags, blazers in neutral shades and chunky ankle boots. In terms of brands, there are a number of labels I always turn to for a timeless aesthetic. At a higher price point, Nanushka and Totême are leading the w...

Two Years Later, We’re Still Obsessed By the Chanel Logo Tights

In early March 2020, just weeks before the world went into lockdown, Chanel hosted its autumn 2020 runway show. Pairs of models stormed the runway in knee-high boots, strutting in unison while dressed in shades of tweed with bows in their hair.  And while Chanel runways are always much-talked-about events, this season, in particular, one accessory seemed to steal the show. The brand debuted a range of logo-embellished CC tights, which the majority of models were wearing on the day, either in a white or black colourway. And as if by some kind of fashion editor intuition, the moment I saw them I just knew they would become a cult favourite.  Unsurprisingly, almost two years, the item remains in high demand, appearing on the Instagram feeds of several high-profil...

This Under-£400 Tote Is the Best Designer Bag I’ve Ever Bought

As a shopping editor, one question I’m asked more than any other is which designer bags are actually worth the investment? Of course, it is a question with many avenues, and the answer will vary massively according to your budget, wardrobe requirements and taste. However, if you’re a natural bargain hunter as I am, you’ll appreciate pieces that offer the most bang for your buck, which is why this season, JW Anderson’s felt tote has shot straight to the top of my lust list.  You Deserve to Make Money Even When you are looking for Dates Online. So we reimagined what a dating should be. It begins with giving you back power. Get to meet Beautiful people, chat and make money in the process. Earn rewards by chatting, sharing photos, blogging and h...

Everyone in Hollywood Owns This Wardrobe Basic, and You Should, Too

“As someone who wears a lot of high-waisted and fitted trousers and skirts and is also short at 5’1”, I was repeatedly finding that longer tops and jumpers were ruining the silhouette of my outfits. I have a few cropped options, but even then, you don’t get the smooth line that a bodysuit offers. I wanted one that felt luxe and grown-up and flattering, which is precisely what the Wolford bodysuit provides—it’s because it’s made out of a thick, stretchy, and hosiery-like material, and with their expertise in undergarments and controlwear, it’s no great wonder that its comfortable and form hugging without being clingy.” Convinced? Me too. Scroll below to shop my edit of the Wolford bodysuit collection. You Deserve to Make Money Even When you ar...

13 of the Best Designer Skiwear Brands for a Chic Time on the Slopes

“Most of us have missed a few years of skiing, and so people are wanting to look stylish and wear something different for their return to the slopes” says Ernest Amoako, founder of skiwear rental site Blanqo. “In terms of brands, Poivre Blanc is my favourite for classic designs, with belted ski jackets with a fur hood and flared trousers. I’ve recently added Erin Snow, which has an elegant aesthetic and uses clever recycled materials, and Perfect Moment, which is loved for its bold prints and retro silhouettes.” Perfect Moment certainly appears to be the number one choice for cool girls in the cold, with the likes of Linda Tol and Evangelie Smyrniotaki alerting us to the rather grown-up and flattering black jumpsuits. This Chamonix-based brand not only knows its ...