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The Air Jordan 4 “Bred” Is Set To Return In 2026

2025 was a stellar year for actual sneaker aficionados. Nike and Jordan Brand released some of their most popular retro sneakers of yesteryear, and we were actually able to buy them, as the reselling game is all but dead at this point. Looking to take that energy in 2026, Nike is about to re-release some […]

Spike Lee Debuts The Upcoming Air Jordan 3 x Levi’s Collaboration

Spike Lee stays getting the exclusive Air Jordan kicks, and he sported the upcoming Air Jordan 3 x Levi's collaboration.

Foot Locker Hires Former Nike Exec Linked To Resale Scandal

Back in 2021, former Nike executive Ann Freeman was forced to resign when it was revealed that her son, Joe Herbert, was making serious bank off the sneaker resale market thanks to his mother’s position at the company. Well, don’t call it a comeback but Ann Freeman (formerly known as Ann Herbert) has once again […]

Stores In Europe Are Still Struggling To Sell Off Remaining adidas Yeezys

It’s no secret that the popularity and resale value of the once mighty adidas Yeezy sneaker line is no more. Kanye West’s very public support of Donald Trump, MAGA and even Nazism has turned his once billion-dollar empire into rubble, relatively. Now, it seems like heads aren’t even willing to shell out anything more than […]

Sneaker Scammer Dips With Thousands After Selling Fake Access To Awake NY x Jordan 5 Collab

Over the weekend, a highly anticipated sneaker collaboration between Awake NY and Jordan Brand was set to be raffled off, and with quantities extremely limited, sneaker heads were willing to do whatever to lock down a pair. Unfortunately, hundreds of them were swindled out of $150 each when an alleged conwoman used the hype to […]

Nike Sues CLOT Brand Owner Edison Chen For $126K

If you thought that Donald Trump had a bad habit of suing people who he felt wronged him (both publicly and imaginary), then you haven’t been keeping up with Nike the past few years. The Swoosh has brought the legal smoke to any and everyone who they felt infringed on their multimillion-dollar products. From sneaker […]

Delta Air Lines Celebrates 100 Years With Exclusive Air Force 1 Sneaker

It’s been a tumultuous year for the airline industry, as planes have been literally falling out of the sky and experiencing all kinds of struggles following the Trump administration’s dismissal of hundreds of FAA officials for no reason whatsoever, but still, it is Delta Air Line’s 100th year anniversary and to commemorate the historic milestone […]

Nike Says Trump Tariffs Will Cost It A Billion Before Prices On Sneakers Go Up & Supply Chains Shift

At this point it’s no secret that Donald Trump’s idiotic and unnecessary tariff policies on America’s trade partners are going to spike prices on products all across the board and have American consumers pay more for everyday items. While Nike and other sneaker brands warned customers that this would lead to higher price tags on […]

Jeff Bezos Rocked A Pair Of $220 CLAE Salazar Kicks To The F1 Monaco Grand Prix

Many know Jeff Bezos to be one of the richest men in the world, but just because the man can afford to buy islands on a whim, that doesn’t mean he has a problem wearing attire that costs less than a bag of groceries. According to Variety, the founder and owner of Amazon was spotted […]

Nike To Begin Selling Their Products On Amazon Once Again

Just as Nike has begun raising prices on its merchandise thanks to Donald Trump’s idiotic and unnecessary tariffs, the Swoosh brand has decided to once again partner up with Amazon to ensure they sell as much product as they can as prices rise, the economy stumbles and consumers feel the brunt of America’s “Golden Age.” […]

Dick’s Sporting Goods To Purchase Foot Locker For $2.4B

Is Foot Locker Inc. broke? While we don’t know the answer to that it certainly seems that way as CNBC is reporting that Dick’s Sporting Goods is purchasing the sports retailing stable for a cool $2.4 billion in a shocking move that has many sneaker aficionados scratching their heads. Why would Dick’s Sporting Goods go […]

Shaquille O’Neal & Allen Iverson Try To Revive Reebok’s Basketball Division In Netflix’s Docuseries ‘Power Moves’

In 2023, Reebok made some noise when they announced that NBA legends Shaquille O’Neal and Allen Iverson would be taking over their basketball division as president and vice president, and now we’ll get to see just how it went down thanks to a new Netflix series detailing the business decision of a few years ago. […]