Summer Fashion
The Affordable Summer Hero We’re Living in Right Now
It seemed as though summer 2020 was all about basics, whether it was the perfect tracksuit, the ultimate white tee or the most versatile throw-on dress. This adoration for all things classic also brought about a renewed love for shorts, specifically linen shorts, and the obsession has well and truly continued into 2021. Holidays might be a little uncertain this year, but this comfortable wardrobe hero is sure to instantly transport you to those sun-drenched beaches, wherever you are. You Deserve to Make Money Even When you are looking for Dates Online. So we reimagined what a dating should be. It begins with giving you back power. Get to meet Beautiful people, chat and make money in the process. Earn rewards by chatting, sharing photos, blogging and help ...
I Haven’t Worn This Top Trend Since 2007, But That’s About to Change
From structured corset-style tops to bohemian-inspired scarfs and basic jersey tubes, the strapless top has come back and is better than ever. If you’re not quite sure how to style them, fret not, for influencers are serving up some stellar suggestions. We love how Lucy Williams and Emmanuelle Koffi have given theirs a cool update with the addition of ecru trousers and jeans, while Alessandra Garcia uses her bright pink tube top to lift her staple black midi skirt. The general rule of thumb being to keep your bottom half pared-back and simple, to let your strapless summer top shine. That, or you can follow Nicole Huisman’s lead and seek out styles in stand-out shades and buy up any matching trousers that come with it. Whether you’re looking for something to wear on a hot day or want t...
I Just Found 15 Expensive-Looking Linen Buys From H&M
There’s nothing that says ‘summer‘ quite like linen. It’s light, breezy appeal will always transport me back to balmy beach holidays and lazy August weekends. I also think it’s one of those fabrics that can look super expensive, even on a budget: Case in point H&M’s summer collection is full of premium-looking linen separates that you could easily mistake for designers 10 times the price. We’re talking cute co-ords, slouchy trousers, oversized shirts and elegant tailoring. All staples that you’re sure to bring out year after year. You Deserve to Make Money Even When you are looking for Dates Online. So we reimagined what a dating should be. It begins with giving you back power. Get to meet Beautiful people, chat and make money in the proc...
9 Chic Summer Staples That Come Courtesy of Kate Middleton’s Fave Brand
If there is one high-street brand that is most associated with Kate Middleton, it is surely Boden. Known for its classic staples, ageless design and versatile appeal, there’s a reason that the royal regularly champions the brand on her many public appearances. While I often see influencers wearing bits from Boden on Instagram, I haven’t personally shopped on the site for a long time, but after a quick browse through the brand’s new-in section, I could see that I had been missing out. You Deserve to Make Money Even When you are looking for Dates Online. So we reimagined what a dating should be. It begins with giving you back power. Get to meet Beautiful people, chat and make money in the process. Earn rewards by chatting, sharing photos, blogging and help gi...
The Results Are In—These Are Our Editors’ Favourite Summer Pieces
I don’t know if it’s because it’s the start of the new season, but my team has been in a spendy mood. We can’t stop sending each other all the insanely fun pieces we’ve discovered during our shopping escapades, like the easy-to-wear, on-trend fashion finds we’ve spotted from MICHAEL Michael Kors. The latest summer drop is a delight, featuring bright handbags, voluminous dresses, flatform sandals and more items that can instantly elevate your closet. So if you’re curious about the specific things my fellow editors and I have been eyeing, I got you. Keep scrolling to get a glimpse at what’s in our carts. You Deserve to Make Money Even When you are looking for Dates Online. So we reimagined what a da...
17 Sleek Jumpsuits and Playsuits For Your Summer Adventures
Jumpsuits always look smart and stylish. Similarly to co-ordinated sets, a great jumpsuit, playsuit, or romper is an easy summer outfit that makes you look well-dressed with minimal effort. Our favourite jumpsuits for summer 2021 come in bright prints, plush fabrics, delicate linen, and lace. Before you search the web for the perfect suit, we found a few great pieces to add to your list. Ultra-lightweight knitwear and crochet pieces are popular fashion choices for summer 2021. Influence of the knitwear trend can be seen on London’s It bodysuit of the summer, House of Sunny’s Good Vibrations Body (£95) that is made from a plush nylon knitted fabric and was recently spotted on Maya Jama. We’re also loving delicate linen, cotton, and lace playsuits in calming earth tones fro...
If You Like Reformation, Then You’ll Love These 5 Incredibly Chic Boutiques
Reformation‘s aesthetic is romantic and feminine with a vintage touch. Their beautiful editorial photography and classic designs have captured the interest of a whole generation of women, but it’s their commitment to sustainable and ethical manufacturing that keeps us coming back. Since Reformation came on the scene a decade ago, it has become the go-to brand for cool girls everywhere. Celebs like Rihanna, Taylor Swift and Emily Ratajkowski can’t get enough of their timeless pieces. Reformation‘s impact on the industry has not only helped make sustainable fashion sexy, but it’s also inspired an influx of midluxury brands that are founded and run by women. Retailers like Réalisation Par, Rouje, Oresund Iris, and Rat & Boa (to name a few) are catering to a s...
Cycling Shorts Are Back for the Second Summer in a Row—Here’s How to Wear Them
Don’t judge me, but I currently have a tab open on Net-a-Porter with a pair of cycling shorts poised to be added to the checkout basket. I didn’t think I’d be that person who wants to wear those stretchy pants, but thanks to this trend’s proliferation across social media since last summer, I’ve finally been worn down. Of course, the OG of this trend is Princess Diana, and I’m not the only one who’s been inspired by the late royal. According to Google Trends, this month has seen a spike in searches for “cycling shorts.” If there was any doubt that this is about fashion and not about hopping on an actual bike, the term “Princess Diana cycling shorts” is a breakout trend for the month, indicating that t...
If You Buy Anything This Summer, Make It This Chic Two-Part Outfit
If the warm weather has been distracting you from your Who What Wear reading lately, this one sentence should bring you up to speed: The fashion world is losing it over linen this summer. From breezy dresses to chic trousers, linen fabrications are cropping up in every product category. However, if there’s a piece that’s proving incredibly popular, hands down, it’s the linen shorts set. A move-on from traditional suiting, linen shorts sets are summer’s answer to co-ords. Breathable and versatile, they’re a dab hand in a heatwave but also bring polish to your seasonal outfit rotation. I’m especially loving how my favourite influencers are styling theirs, whether over swimwear or jersey basics, paired with trainers or sandals. Fashion types are donnin...
I Love a Low-Effort Outfit, and These 6 Ensembles Are Right Up My Street
If I had to sum up my ideal approach to fashion in one phrase, it would have to be ‘minimal effort, maximum impact’. I love outfits that can be thrown on and styled in no more than five minutes flat, but when you walk out the door you could fool people into thinking you spent hours putting it together. While for many people, looking good during social distancing is not always at the top of their priority list (understandably), I have found that clothes can really have a transformative effect on my mood. Personally, as I have found myself becoming better acquainted with my sofa, the minimal-effort part of dressing has definitely taken precedence. Thankfully, summer is a season that lends itself to the low-maintenance approach to dressing, as you can stic...
Bethany Williams Shares How Allyship With Marginalised Communities Inspired Her New Collection
Bethany Williams’s new collection, All Our Stories, is inspired by the designer’s work with The Magpie Project, a grassroots organisation that supports women and children under 5 who are at risk of homelessness. All Our Stories highlights the stories of five of these families and photographs them wearing Williams’s richly textured garments made from textile and publishing waste. Some standout pieces from the collection are two corsets in collaboration with Welsh designer Rosie Evans, who made the corset boning out of fruit packaging waste. Six looks from All Our Stories were chosen for Williams’s submission for the 2021 International Woolmark Prize finals, and the designer spoke to POPSUGAR about how allyship with marginalised communities is the driving force of her...
The Best New Sustainable Swimwear to Shop for Summer Days by the Sea
Fashion has a complicated relationship with plastic. As much as we pass laws to reduce it and march in the streets to get it out of our oceans, plastic fashion (like PVC shoes, clothes, and accessories) continues to be one of the industry’s biggest trends. It’s a funny paradox where our fascination with transparent pieces is subverting the actual transparency that we need from big brands. But what if we used the demand for this trend as a way to reduce our plastic problem? The word “sustainable” was once tied to an underground and overpriced market. Now that the eco-fashion revolution is in full swing, there are tons of fresh brands like Mara Hoffman, Reformation, and Chromat that are gaining loyal fan bases while influencing mega retailers, like H&M and Zara, t...
