YouTube
Publishers, Streamers Reach Deal for Highest Streaming Royalty Rate Ever: Here’s How It Works
Songwriter and publisher U.S. mechanical streaming royalty rates are going up — slowly — to a headline rate of 15.35% of total revenue from 2023-2027. That’s the big news out of Wednesday’s (Aug. 31) joint announcement on the “Phonorecords IV” settlement from the National Music Publishers’ Association (NMPA), the Nashville Songwriters Associations International and the Digital Media Association (DiMA). But how long will it take to get there and at what pace? What are the other conditions? Billboard now has more more key details about the deal. Under the new settlement agreement — which the NMPA touts will set the “highest royalty rate in the history of streaming anywhere” — the headline rate will escalate from 15.1% of revenue in 2023 to 15.2% in 2024 and then a half a percentage point inc...
YouTube Creators Can Now Link Their Shopify Stores to the Platform
YouTube creators and merchants will now have the ability to link their Shopify stores to their YouTube channels via a newly announced partnership between the two platforms. Revealed Tuesday (July 19) in a blog post by YouTube VP of Shopping Product David Katz, the partnership will allow creators to display their Shopify-listed products across their YouTube channels while benefitting from Shopify’s real-time inventory syncing “so that viewers are never disappointed to find a product out of stock,” Katz wrote. Additionally, creators can enable checkout directly from YouTube so users can purchase items without ever leaving the platform. “Shopify is the commerce infrastructure of the internet, powering millions of independent businesses all over the world,” said Shopify VP of Product Kaz Nejat...
Top 5 Most Popular Social Media Platforms in Africa
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From Luis Fonsi to Taylor Swift, Which Music Video with 3B+ Views Is Your Favorite? Vote!
Taylor Swift‘s “Blank Space” joined an elite club on Monday (July 18) by surpassing more than three billion views on YouTube. The superstar joins the ranks of less than a dozen other music videos to reach the same massive milestone, including Luis Fonsi and Daddy Yankee‘s record holder “Despacito,” which boasts more than 7.9 billion views as the most-watched video of all time. Interestingly, Swift’s clever tale of exacting revenge on a rotating door of “Starbucks lovers” is only the third visual by a female artist to blow past the three billion mark, along with Katy Perry‘s 2012 hit “Roar” and its jungle-themed antics and her own visual for fellow 1989-era smash “Shake It Off.” (For all their other YouTube records, like being the most subscribed act on the platform with more than 75 m...
Psy’s ‘Gangnam Style’ Turns 10: How Its Video Became the First Member of YouTube’s Billion Views Club
Before K-pop stars like BTS and BLACKPINK dominated the charts in the United States, there was Psy. On July 15, 2012, he released a music video for his signature hit, “Gangnam Style.” The track would change Psy’s career, launching him to No. 2 on the all-genre Billboard Hot 100 and kicking off YouTube’s Billion Views Club in the process. Explore Explore See latest videos, charts and news See latest videos, charts and news “Gangnam Style” hit the 1 billion views milestone in December 2012, 159 days after the video premiered on the platform. At the video’s peak, it netted a notable 14.9 million views per day and still averages 900,000 views per day in 2022. To date, the video has 4.4 billion views and counting. The billion-views status for “Gangnam Style” remained untouched for more tha...
Crypto Stories: YouTuber Paco de la India explains his travels using Bitcoin
A YouTuber started traveling the world to see whether he could survive solely on Bitcoin as a means of payment. In the latest episode of Cointelegraph’s ‘Crypto Stories’ series, Paco from India explained how he started his journey from the city of Bengaluru and learned from the example of travel pioneers who came before him, including Nellie Bly, who circumnavigated the globe in the late 19th century in less than 73 days. Paco worked a variety of jobs before reading up on Bitcoin (BTC) and made a big decision. “This is 2021,” said Paco. “I will travel the world by using Bitcoin.” The YouTuber added: “When my journey started, I had zero dollars. I sold my furniture, got $200 of Bitcoin, and as soon as I started on day one, the first Bitcoin meetup we had in Bengaluru, one guy came and gave ...
New video revives debate over Bored Ape Yacht Club’s alleged ‘racist’ imagery
A video released by investigative YouTuber Philip Rusnack, known as ‘Philion,’ has revived the debate over whether Yuga Labs’ flagship Bored Ape Yacht Club (BAYC) non-fungible token (NFT) collection employs racist imagery and white supremacist esotericism. In the hour-long video released June 20 on YouTube, Rusnack laid out his case, claiming that BAYC is “one massive alt-right inside joke” using language, symbols, and memes from the anonymous image board website 4chan. He alleged the NFT images featured racist caricatures of Black and Asian peoples and drew comparisons between the symbology and language used by Yuga Labs and the BAYC with that used by the Nazis. For instance, an example widely used by supporters of the claims draws a comparison between the BAYC logo and the Nazi Totenkopf...
YouTube Shorts Throws Down Challenge to TikTok, Hits 1.5B Monthly Viewers
As YouTube’s short-form video platform gains momentum against competitors like TikTok and Reels, more than 1.5 billion users view Shorts content every month, the company said on Wednesday. Alphabet CEO Sundar Pichai last shared in April that YouTube had 2 billion logged-in users each month, while YouTube Shorts averaged more than 30 billion daily views. The Shorts monthly viewership figures come in contrast to TikTok, which said it surpassed 1 billion monthly active users last September. The YouTube figures account for logged-in users who have viewed at least one Shorts video on the platform in the span of a month, which doesn’t necessarily differentiate between users who are intentionally seeking out Shorts videos or those who accidentally happen upon them when using YouTube. According to...
4 Ways Smartphones Help Young Teens Learn Independence & Responsibility
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9-Year-Old Girl Masters Tool’s Complex 15-Minute Song “7empest” on Guitar: Watch
Tool’s complex 15-minute opus “7empest” is a difficult cover for anyone to attempt. Don’t tell that to 9-year-old guitar shredder Maya Neelakantan. In the YouTube clip, Neelakantan puts on a Nandi Bushell-esque display of talent as she expertly darts around the fretboard. Adam Jones wrote some deft guitar parts for the Fear Inoculum track, and it appears he has a worthy understudy in Neelakantan, if ever needed. She even emulates his wah pedal footwork. As she explains in the introduction to the video, Maya was inspired to play her “most favorite song” after receiving a brand new Gibson Les Paul guitar for her ninth birthday last month. Of note, Jones famously plays a Les Paul and even has his own line of signature models with Gibson. Advertisement Related Video “This is my most favorite s...
BTS Partners With YouTube for #MyBTStory Fan Challenge
BTS have come up with a new way for ARMY to share their memories with the boy band, and it’s all happening on YouTube. On Monday (June 6), the K-pop idols announced their new fan initiative #MyBTStory, which officially launches this Friday in an exclusive partnership with the streaming hub’s YouTube Shorts. “Dear ARMY, For nine years you have been our greatest champions,” the septet wrote in a letter posted to YouTube’s official blog. “As we embark on the journey to our tenth year as a band, we want to remember and celebrate all the special moments we’ve had together so far. Beginning this Saturday, we want to ask you to share your BTS stories with us, and each other, on YouTube Shorts.” Explore Explore See latest videos, charts and news See latest videos, charts and news The note continue...
A Boogie & DJ OMINAYA Headline YouTube’s Family Reunion Google’s NYC Employee Campus Grand Opening
HipHopWired Featured Video Source: Rachel Jackson / YouTube / Rachel Jackson / YouTube Google and YouTube are proving that they have taste. The two brands brought A Boogie Wit Da Hoodie and DJ OMINAYA to perform for their staff at the opening of their new NYC employee campus. To celebrate the grand opening of Google’s New York City employee campus at Pier 57, the American multinational technology company enlisted the talents of A Boogie Wit Da Hoodie and DJ OMINAYA. On Wednesday, May 11 the Bronx natives took the stage at Google’s new performance space as the first ever recording artists ever to perform live at the private venue. The rapper and DJ duo treated executives and guests at YouTube’s Family Reunion to a medley of hits including “Look Back At It”, “Drowning”, “My Sh*t”, “Swervin” ...
