One of the questions I’m most frequently asked is, “Do I need to spend more money on my basics?” The answer, in my opinion, is no. While the saying “you get what you pay for” absolutely applies in some instances, this isn’t the rule of thumb for every single possible item. I love the high street—many of my most-worn finds hail from it. So I firmly believe that, yes, you can find excellent winter basics under £100. You just need to know where to look for the best ones.
Not only do I believe it, but I also have proof! Scroll on to see 27 winter basics under £100 I really rate. They’re not all pared back and minimal—there is a dash of colour and print in my edit—but they’re pieces I know you’ll love and wear year in, year out.
