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Layered Hair Is the Low-Maintenance Trend We Should All Be Embracing for Spring

When it comes to hair trends, glossy, blunt cuts have most definitely reigned supreme as of late. For the last few years, we have found ourselves swooning over glossy, glass-like lengths and adding all of the blunt bob inspiration to our saved folders on Instagram. There’s no doubt that blunt cuts have had their fair share of love. But now, there’s a new hair trend on the horizon. With the space between our hair appointments becoming longer, high-maintenance blunt chops are on the out, and no-fuss, layered hair is back. Not only do layers give hair an undone, effortless vibe, they also help to disguise breakage and split ends (things that have become inevitable as of late). And while we don’t have long to wait until salon doors reopen, we think it’s still important to cons...

These 5 Summer Trends Look So Much Better Secondhand

Hello, my name is Joy, and I am on a one-woman mission to bring vintage to the mainstream shopping market. No biggie. While my sphere of influence is somewhat limited, I will continue to pepper secondhand items into my edits and create stories that offer pre-loved alternatives to the season’s biggest trends. Vintage clothing shouldn’t be a niche subsection of the fashion world. Rather, I hope it will continue to become integrated into our buying habits and accessible enough to speak to the average consumer. With this in mind, I’m looking to the summer and warm-weather staples that, in my humble opinion, look so much better secondhand. I hope this edit will get you one step closer to finding a vintage piece t...

9 Outfit Ideas I Have Really Loved This Week

There’s nothing quite like the inexplicable satisfaction of a really good outfit. Sometimes it can be hard to put your finger on what it is exactly that makes something work: It could be a clever colour combination, an unexpected silhouette, or even a subtle trim on a pair of trousers. As a fashion editor, it is my job to keep an eye out for these winning ensembles. It’s a tough job, but someone’s gotta do it. We even have a channel on Slack that is literally dedicated to great outfits, and boy, are there plenty to choose from.  This story is essentially a line-up of all the fabulous outfits that have been given the Slack-channel seal of approval. I find that the looks that stand out to me are often relatively simple in composition ...

In Defence of the Side Fringe: Here’s Photographic Evidence the Style Isn’t Dead

Leave it to the internet to wage war on our most beloved beauty trends. The latest beauty casualty? Side fringes. Yes, first TikTok declared that side-partings were under fire and with them came our beloved side fringes. How can this be? Side fringes are widely accepted as the most flattering style for every face shape and forehead length, not to mention their uncanny ability to conceal overgrown roots and scraggly lengths. To put it plainly, side fringes aren’t just pretty. They’re useful, too. In return for their decades of loyal service, it’s only right that we step in to defend them now and take a firm stance on this polarising subject. We’re pro side fringes in this house! And we’re not just being stubborn...

Tons of New Products Landed on My Desk This Month, But These 10 Were the Best

There’s no doubt that the very best part of being a beauty editor is getting all of the latest beauty products sent to your front door for you to try. From bronzers and eye shadows to super serums and cleansers, virtually no new launch goes untested. But with so many new launches every single day, each with claims as groundbreaking as the next, how is anyone actually supposed to know what’s any good?  Well, my friends, that’s exactly what I’m here for. I put my face, body and hair through it all so that I can report back to let you know which of this month’s beauty launches are actually worth having on your radar.  You Deserve to Make Money Even When you are looking for Dates Online. So we reimagined what a dating should be. It begins with ...

27 Epic Homeware Buys From Soho Home, H&M and Arket

There are certain categories that have unsurprisingly sky-rocketed during lockdown, and one of these is homeware, as we all spend more time at home and look to make either small upgrades or bigger transformations to our spaces. When it comes to linens, soft furnishings and crockery, there are three brands in particular that have an amazing selection of where-did-you-get-that items right now. Soho Houses all have beautiful but relaxed interiors, and Soho Home enables you to re-create that aesthetic in your own home. The latest spring collection includes beautiful velvet accent chairs, ribbed glassware and statement rugs that all have a vintage-inspired feel.  On the more affordable end, Arket and H&M Home are two of our favourite high-street brands for homeware that ...

We Predict This £55 Throw-On Dress Will Be Super Popular This Summer

Working at Who What Wear gives you a sixth sense about the products that will be sell-outs—it’s practically in our job descriptions to find cult items that are actually worth investing in the moment they land on new-in sections. One item we think is destined to be hugely popular this summer is a £55 T-shirt dress from COS. I’ve not seen anyone wearing it yet. However, Monikh put it in her shopping picks, I included it in my weekly shopping edit and Joy Montgomery featured it in this week’s What to Buy Now—three clear signs that it is a mighty good dress. The dress has an oversize fit and falls on the calf, with boxy shoulders and slits on the side of each skirt. It currently is available in black, off-white and the colour of 2021, hot pink. COS makes even b...

Attention Petite Women: I Just Found 20 Spring Dresses That Will Actually Fit

Standing at the distinctly less-than-average height of 5’1″, I have always had difficulty finding dresses. Midi hemlines can often skim the floor while cute minidresses intended to finish above the knee usually hover around the top of my shin. In fact, I barely remember the last time I purchased a dress that didn’t need to be taken up, taken in or otherwise adjusted in some way. Because of this issue, you’ll usually find me in separates throughout spring. I’ll often pair a printed skirt alongside a plain white tee or opt for tailored shorts and an oversize button-down for more casual days. However, this year I’m determined to become a “dress girl,” and so I have taken it upon myself to find the best petite dresses on the ma...

Good Interiors Don’t Have to Cost the Earth—Just Ask Our Editors

We all know the start of spring brings with it the want and need to give your wardrobe an update, but we find the same appeal applies to our homes, too. After months of dark nights and candlelight, the brighter, longer days make us see our spaces in a completely different way. Right now, as three members of the Who What Wear team find themselves in an exciting position to decorate their new homes, our Slack group has been flooded with links to and imagery of the affordable interior buys we’ve found. Thinking this might also be of interest to anyone who is looking to spruce up their existing homewares ahead of the summer months, we decided to share them with you.  What makes something “affordable”? We think it’s relative. While you can p...

This Chic Hair Trend Is Everywhere Right Now, and It’s Perfect for Lazy Girls

Undone, effortless hair has been a thing for as long as we can remember. Whether it be straight, silky lengths, effortlessly tousled waves or curls and coils with natural-looking bounce and definition, over the past few years, hair trends have been heavily focused on finding ways to make it look like we haven’t spent three hours styling it. The reality, however, is that it takes a whole bunch of heated tools, styling creams and setting sprays to achieve “I woke up like this” hair. But finally, after all of the years we have spent struggling to make our hair look effortless, uncomplicated and heatless hair is finally a thing. Seriously, we’re seeing it everywhere. From fashion girls to celebs, it seems that the events of the past year ha...

13 Holy-Grail Sunscreens That Won’t Break You Out

Using skincare as a mode of self-care is one of the biggest skincare trends of 2021 so far, with decadent textures, spa-like aromas and luxurious packaging emerging high on all of our wish lists when it comes to investing in new beauty products. In fact, entire brands have launched this year with the sole aim of encouraging us to embrace skincare as a ritual rather than something to be rushed through. Case in point: Alicia Keys’s new beauty brand, Keys Soulcare. However, there’s no getting away from the fact that there are certain products and ingredients that our skin actually needs to stay healthy regardless of how pampering they may or may not feel. There’s one, in particular, that comes up time and again when I speak to skin experts: SPF....

The Dress Report: 10 Names and Trends to Watch Out for in 2021

DENIM  If I had to pick one trending dress fabric for S/S 21, it would have to be denim. No longer contained to the traditional jeans format, this hard-wearing fabric has manifested in everything from shirts and shorts to jackets and, of course, dresses. Packing a certain retro-inspired, ’70s vibe, it was a trend that quietly wove itself through the runway collections of designers such as Celine and Alexander McQueen.  “My love for denim dresses started back in 2009 thanks to Stella McCartney’s S/S 10 collection. The British designer had created a button-down summer dress in a light-wash jean fabric and a skirt in the same finish and waist-nipping fit,” explains Who What Wear’s editor in chief, Hannah Almassi. “Des...