Fashion
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Jigsaw Is Our Favourite Brand Right Now—Here’s How to Get 20% Off
There are certain things that can send the Who What Wear UK team into fashion overdrive. When a key product gets restocked, we don’t wait politely for others to step in, and when Sienna Miller wears something from the high street, all plans are cancelled and the diary is cleared until we track down that item. But nothing (nothing!) changes the game quite like a discount at one of our favourite stores or brands. And one such drop-everything moment is about to land right in your lap: Jigsaw is offering Who What Wear UK readers a very brilliant 20% off. Just use the exclusive promo code WWW20 at online checkout from April 26 until May 13, and you’ll have yourself a dreamy discount on the brand’s loveliest pieces. Under normal circumstances, we’d already be impressed—Ji...
Jigsaw Is Our Favourite Brand Right Now—Here’s How to Get 20% Off
There are certain things that can send the Who What Wear UK team into fashion overdrive. When a key product gets restocked, we don’t wait politely for others to step in, and when Sienna Miller wears something from the high street, all plans are cancelled and the diary is cleared until we track down that item. But nothing (nothing!) changes the game quite like a discount at one of our favourite stores or brands. And one such drop-everything moment is about to land right in your lap: Jigsaw is offering Who What Wear UK readers a very brilliant 20% off. Just use the exclusive promo code WWW20 at online checkout from April 26 until May 13, and you’ll have yourself a dreamy discount on the brand’s loveliest pieces. Under normal circumstances, we’d already be impressed—Ji...
Best Wardrobes in Britain: Georgie Hyatt
When Hyatt moved to London from South Africa she was shopping every single week, but now she is more thoughtful about the way in which she approaches how she gets dressed. She naturally uses rental to supplement her wardrobe, but finds pieces on Depop and Etsy and rewears a lot of treasures passed down to her from her grandmothers. That doesn’t mean she doesn’t experiment and wear bold items—quite the opposite. She is drawn to bright colours, strong silhouettes and anything that has a ‘70s sensibility. Keep scrolling to see inside her wardrobe and the story behind Rotaro. How did you come up with the idea for Rotaro? I used to work at WGSN in trend forecasting and consumer insight, working in the consulting team with luxury and fast fashion brands and consumer brands, helping th...
Blake Lively Just Wore Her Gossip Girl Character’s Favourite Going-Out Outfit
Chances are that Blake Lively felt pretty comfortable in her outfit for Gigi Hadid’s birthday party in New York over the weekend, as it very much channelled the character that kicked off her career: Serena van der Woodsen. If you know anything about her iconic Gossip Girl character, you know that her going-out outfits were hardly of the low-key variety. As someone who watched every episode of Gossip Girl IRL, I can confirm that there were more than a few instances of Lively wearing the classic going-out outfit formula of an ultra-short mini dress and heels. And lo and behold, that’s exactly what she wore to Hadid’s birthday party. For the festive occasion, Hadid wore a magenta Sergio Hudson dress with a red Chanel clutch and red Christian Louboutin heels.&n...
The Ladies of “Downton Abbey” Wear Glittering 1920s Gowns to the Red Carpet Premiere
“Downton Abbey: A New Era” hosted its world premiere at London’s Cineworld Leicester Square on 25 April, and the movie’s leading stars dressed in their finest 1920s-inspired gowns. Lady Mary (played by Michelle Dockery) and Myrna Dalgleish (played by Laura Haddock) were among the best dressed, wearing sparkling, sheer-caped designer gowns. It was easy to see how the ladies of “Downton Abbey” took inspiration from 1920s fashion for their red carpet outfits. The style of the 1920s is often defined by the sparkling, sheer gowns worn by flappers and partygoers in “The Great Gatsby”. For the “Downton Abbey: A New Era” world premiere, stars wore sparkling and sheer gowns in colours of champagne, gold, silver, gray, and black velvet. Exp...
Farfetch Now Has Beauty – Here’s What A Beauty Editor Is Adding To Her Basket
Let me preface this by saying I knew Farfetch’s new beauty launch would be next-level. (It’s one of our all-time favorite destinations for fashion, after all.) I just didn’t know how next-level. So cue my utter excitement and credit card–grabbing once I arrived at the site’s product-studded landing page, where you can now shop over 100 leading beauty brands. The offering includes leading names like Charlotte Tilbury and smaller, cult-loved indie brands like Vintners Daughter. “Farfetch Beauty is the destination for celebrating the transformational nature of beauty as a mode of identity in contemporary culture while championing the emotional connection of how modern beauty makes you feel and not just how you look,” a press release...
This 50-Year-Old Mum Went Viral on TikTok for Her Style—See Her 6 Essentials
As an avid lurker on fashion TikTok, my feed usually consists of trend predictions, thrifting hauls, and a plethora of outfits of the day. I usually find myself looking at the same slew of fashion people based in NYC or Copenhagen, but sometimes, I find someone with such impeccable style who makes me hit the follow button immediately. That was the case with Larissa Mills, who went viral after her daughter started posting her mom’s outfits that everyone, including me, wanted more of. At 50 years old, Mills is living proof that trends and style have absolutely no age limit. Mills’s outfits usually consist of relaxed silhouettes, elevated basics, and a variety of brands at high and low prices, from Cartier to Agolde. She has perfected effortless...
I Predict This Dress Trend Will Be Everywhere in a Months’ Time
Silky, stretchy, clingy and oh so chic—there’s a new breed of dress that is taking over this spring, and one that we predict will be everywhere in a months’ time. Acting as a counterpoint to the roomy throw-on frocks that have proliferated over the last few years, the second-skin dress was spotted in a variety of guises at the likes of Rejina Pyo, Jil Sander, Victoria Beckham and Loewe. Some manifested in dramatic, flowing jersey, while others opted for sultrier cut-out details, but every single one could not feel further from the tent dresses that carried us through the lockdown. This is, perhaps, no coincidence. You Deserve to Make Money Even When you are looking for Dates Online. So we reimagined what a dating should be. It begins with giving you back power. Get to...
I Asked 13 People What Their Forever Fragrance Is
Not everyone has found ‘the one’. After all, finding a signature fragrance takes time. You’ll most likely have graduated from your first fragrance as a teenager (Lacoste Touch of Pink was mine, anyone else?) and have curated a couple of staples in your fragrance collection as your tastes developed. Most have their go-to fragrances for summer, which they’ll switch up for the warmer, cosier winter scents, and then there are those expensive perfumes that might await their turn for special occasions and evenings. And don’t forget those affordable perfumes that smell way more expensive than their price tag might suggest. But for a perfume to reach ‘signature fragrance’ status, it’s a pretty big deal. You Deserve to Make Mo...
I Tried On So Many & Other Stories Dresses— These 7 Are Destined for Cult Status
As a fashion editor, one of my talents is being able to whip up wardrobe recommendations whenever my friends or family need them. They often joke that my brain is like an encyclopedia of everything that’s available to buy right now— and I can’t argue with them. All the scrolling and daily research we do writing for Who What Wear means I’m well placed to answer most of their queries. Especially if they’re looking for a specific item— it’s highly likely I can reel off the places that are doing it best with only a few moments thought. As you can imagine, one of the things I get asked about most regularly is dresses. Whether it’s an office-appropriate style, a party dress, a wedding-guest dress or even a bridesmaid dress. And, surprisingly, the one destination I tend ...
According To A Top Stylist, This Is the Best Routine To Grow Out Any Fringe
“Hair accessories, especially for summer, like jewelled clips are a great “cheat” as the fringe gets longer, hiding what was once an old fringe and adding instant glamour to the overall style,” says Andrew. It might be called a ‘cheat’ but surely this is one of the most stylish ways to disguise a long fringe? As Andrew notes, hair grows about 1.5 cm on average per month so if you’re planning on getting a fringe trim this is a good in-between option too. You Deserve to Make Money Even When you are looking for Dates Online. So we reimagined what a dating should be. It begins with giving you back power. Get to meet Beautiful people, chat and make money in the process. Earn rewards by chatting, sharing photos, blogging and help give users back their fair share of Internet r...
Trust Me—These Are the 22 Best Products for a Dry, Itchy Scalp
It’s important to note here that even if you’re lucky enough to have never experienced dandruff or irritation, scalp health is well worth taking notice of. Experts agree that having a clean, healthy scalp is key to promoting cell turnover and optimising hair growth—particularly useful if you’re dealing with hair loss or thinning strands. By exfoliating your scalp specifically, you remove any potential follicle-clogging skin cells and boost blood flow to your head, so both your strands and scalp should be healthier than before. It’s a win-win. Ahead, keep scrolling for the best scalp hair treatments to nourish dryness, soothe itchiness, banish flakiness and generally get your head feeling a whole lot healthier than it did befor...
