Alas, I could find no clue whatsoever about what products were used. That was until last week, when I had an email from makeup artist Pat McGrath’s team to say she had a major announcement. Major indeed. This season, all of the products used on the entire cast of Bridgerton (there are over 140 of them) came courtesy of Pat McGrath Labs. And to be honest, it kind of made sense. I already know that Pat McGrath Labs products are the crème de la crème, so it was no major surprise to learn that the Bridgerton looks I was so taken aback by came from the brand. As I sat down on a Zoom call listening to McGrath in conversation with Ökvist and Bridgerton star Nicola Coughlan, I found myself taking actual handwritten notes. So if you fell in love with the Bridgerton beauty look just like I did,...
Before you come for me, hear me out. Jeans are definitely the backbone of my wardrobe most of the time, but lately, I’ve been putting them on hold for an item that’s just as versatile, low-key, and cool as my beloved denim but is much fresher and more current, in my humble opinion. The trend in question? Baggy pants. Take a glance at the spring/summer 2022 runways and you’ll notice a strong theme throughout the collections: Pants are getting roomier. Whether it’s the relaxed-fit suiting trousers that have become our staples or newer styles like cargos and parachute pants, all signs point to the reign of the baggy-pants trend—even among the Instagram crowd most devoted to classic style. (Looking at you, French girls.) Much to my sur...
As a shopping expert who’s worked in this industry for almost a decade, I have a not-so-hidden talent for being able to predict a trend, and I’m 99.9% sure these sandals are going to be big. Like, huge. Mainly because caged, or fisherman, sandals have been gaining popularity among the fashion crowd for a few years now (unsurprisingly thanks to The Row and its coveted pair). But this is their year, and they’re even popping up on the high street, too. As the double-strap sporty sandal loses momentum, we need another androgynous style that feels fresh and fulfills the role of balancing out all our pretty dresses, floaty skirts and wide-leg trousers. Enter Gucci’s Elektra, which, compared to Chanel’s Velcro canvas sandals, are so beautifully made in the most expensive...
If I said the following four words, I imagine most fashion fanatics will know exactly what I’m talking about: Gwyneth Paltrow green co-ord. I mean, some might not have even seen the film the outfit is from (Great Expectations, if you’re wondering), but for some reason, this bright-green co-ord has become such a famous look in and of itself and is arguably one of the most iconic examples of ’90s fashion. You Deserve to Make Money Even When you are looking for Dates Online. So we reimagined what a dating should be. It begins with giving you back power. Get to meet Beautiful people, chat and make money in the process. Earn rewards by chatting, sharing photos, blogging and help give users back their fair share of Internet revenue.
If I see one more celebrity launch a beauty brand, I just might lose it. The beauty market is notoriously saturated, and another brand launched by a celebrity that has no beauty know-how is simply not what an already-confused consumer needs. But while the market is severely saturated, it is equally lucrative, making it an absolute cash cow for celebrities who want to diversify their entrepreneurial offerings and make some quick, easy money in the form of a skincare, makeup or haircare line. For the most part, celebrity beauty brands prove to be a bit of a flop. Of course, when they are first announced, they generate a huge buzz, but when the consumer gets to grips with the (typically) white-labelled goods and realises it’s not the magic product they thought it would be, sale...
Upon looking at these snaps, I saw a pattern begin to emerge. I realised that almost all of the French women I follow own the same core capsule wardrobe of fashion essentials. Of course, I am all too aware that this uniform may not apply to everyone in a country, but the women I’m particularly interested in all subscribe to a look I love. “French women invest in timeless pieces over trends,” confirms Marissa Cox, a friend of Who What Wear who now resides in Paris. “Wearability is integral to a French woman’s closet, as she doesn’t tend to overdress. She looks for pieces that can be dressed up or down.” So which French fashion essentials do the country’s best dressers rely upon to ensure they look chic at all times? I decided to do the ho...
There’s the option of a versatile throw-on dress you can wear with both trainers and heels, day or night (great for that cost-per-wear investment). Or maybe you’re looking to invest in a designer piece you’ve really fallen for and know you’ll own forever. But if you’re looking for a more affordable yet show-stopping dress guaranteed to bring in compliments from your Ex’s new girlfriend, we’ve found the answer— and it comes in the form of ASOS Edition. The premium line from the original online retailer is our fashion insider secret to finding easy, wow-factor dresses for less, and the new 2022 collection is particularly impressive. They have a huge edit of styles across a really diverse range of sizes (UK 4-30). Mostly occasionwear, but there’s some great, fashion...
Photo: Proenza Schouler S/S 22; Tory Burch S/S 22 In the red corner, we have the column skirt: Long, lean and often low-slung, it’s the sort of thing you’d see Gwyneth Paltrow wear in ’90s romcoms. Meanwhile, in the blue corner is the circle skirt: a more full-bodied, flowing look typically associated with 1950s fashion but, this season, rendered in unexpected fabrics such as leather and tulle. “I always think I want to be the girl in the full, swishy skirt, but in reality, on my hourglass body shape, it can veer into kitsch ’50s territory, which is not aligned to my personal style at all,” says Who What Wear Editor in Chief Hannah Almassi. “So tube skirts it is! I actually can’t wait to wear this comfy style all summer long.&...
M&S has always been considered a go-to for wardrobe basics such as underwear, denim, cashmere and spring coats. But with traditional fashion categories becoming blurrier over the last two years, we’re finding this high-street stalwart to be more relevant than ever. Officewear and casualwear are no longer the key fashion subcategories. Instead, high-low dressing has taken over as a new hybrid approach to fashion that caters to everything from work to weddings. You Deserve to Make Money Even When you are looking for Dates Online. So we reimagined what a dating should be. It begins with giving you back power. Get to meet Beautiful people, chat and make money in the process. Earn rewards by chatting, sharing photos, blogging and help give users back their fair share of Internet reven...
When lockdown hit in 2020 and I couldn’t get into a salon for my usual appointments, I returned to shaving. As first, I found it a nuisance. My legs were constantly rashy, irritated, dry and speckled with red inflammation. But with some serious spare time on my hands, I started to do some research into what makes for the ultimate shaving routine. I spoke to virtually every hair removal expert I know and asked them where I was going wrong. The feedback was unanimous: while a good pre-and-post-shave routine will help keep skin soft, the key to a quick, easy and successful shave is down to the razor you use. So, I decided to do some market research. Over the the course of the past two years, I have tried virtually every razor out there and have subsequently developed a list of the v...
Simply, a cleansing balm works to cleanse your skin, but unlike a gel or cream formula, a balm tends to be slightly oilier with more slip. Celebrity facialist and skin expert Michaella Bolder explains, “Cleansing balms offer a nourishing deep clean, helping to feed and nurture the skin while the oily balm acts as a magnet to attract dirt and grime, drawing it to the surface.” What truly sets cleansing balms apart from other forms of evening cleansers is that they usually come jam-packed with nourishing, skin-loving ingredients. “Cleansing balms are a world away from oil-stripping facial wipes or basic micellar waters, both of which offer no nourishment or hydration to care for and maintain a healthy skin condition. Short-term benefits of using a balm are a healthy, clea...
Seeing how runway trends will transition into real life is always exciting. At the start of every season, we share with you our insights on what the defining trends of the next six months will be, but how they actually pan out on the streets is anyone’s guess. Take pink, for example. It was easily the most prevalent colour in the spring collections, with models wearing the shade top-to-toe. It was even slicked across their eyes, dabbed on their cheeks, and blotted on their lips. Now, we may not wear the shade with such vigour, but we might choose to tap into the aesthetic by way of a dress or an accessory—an interpretation if you will. And here, we’re going to discover how some of our favourite influencers are interpreting spring’s top trends. Since they’re always p...