Our We Try Before You Buy series aims to take the stress out of shopping and eliminate the number of post office visits you make each month to return failed online orders. We test new-season buys and styling ideas so you don’t have to. On the day the country begins to reopen, there is a new sense of optimism and finally a reason for us to dress up once again. Dresses had become redundant for many over the past 12 months—apart from those who took the bins out in ball gowns, of course. However with weddings rescheduled and restaurants back open, dresses are the joyful item we’re certain will end the loungewear era. Our We Try Before You Buy series sees us try on items to give a closer look at the pieces that we truly love and explain why we think they are worth it. As many plan the...
While most stars chose one immaculate outfit for the 2021 BAFTA Film Awards, Priyanka Chopra Jonas chose two. The first included a red floral jacquard jacket, and the second featured a stunning black butterfly Ronald van der Kemp set made from entirely recycled materials. Chopra Jonas’s BAFTAs 2021 wardrobe was handpicked by leading Hollywood stylist Law Roach. The first look was a red floral jacquard, open-bust jacket and white harem trousers, with a contrasting black waistband from Spanish designer Pertegaz’s autumn/winter 2021 collection. She paired the look with black Louboutin pointed-toe heels, black Wolford tights, and a Bulgari high jewellery, turquoise tassel necklace, with the brand’s Divas’ Dream rose gold earrings, and two Serpenti Viper rings. Her secon...
In the digital age, outfit inspiration can come from all avenues: from street style and Instagram to archival Getty searches. But sometimes you can’t beat the real deal, and by that we mean drawing ideas from those around us and the people we pass on the street. Luckily, working at an online fashion publication means there is no shortage of stylish individuals who inspire us (digitally anyway) on a daily basis. Not only that but with teams based everywhere from L.A. to London, Who What Wear is able to harness that unique eclecticism that comes from a global fashion perspective. While I can’t see my fellow editors IRL right now (sob), I’ll just have to appreciate their fabulous sense of s...
There is no denying that awards season has looked very different over the last year. Celebrities à la Tracee Ellis Ross have posed alongside makeshift red carpets in their gardens, while Grammy winners such a Beyoncé and Taylor Swift have attended events wearing face masks to match their elaborate outfits. We’re all adjusting to this new normal, but celebrities are proving that while they may be taking part in virtual ceremonies and adhering to social distancing protocols, that doesn’t mean red carpet fashion has to be any less show-stopping. And today, the 2021 BAFTA awards further solidified this notion. Graced by a star-studded slew of celebrities who attended either virtually and in person at Royal Albert Hall, the BAFTAs provid...
The 2021 BAFTA Film Awards red carpet looked a little different this year, with our favourite celebrities’ fashion choices coming from the red carpet and at-home, virtual photo shoots. Hosted by Edith Bowman and Dermot O’Leary, the presenters and nominees throughout the evening had us buzzing to get dressed up again by giving glimpses of sartorial selections that ranged from shimmering dresses to smart suits. Opening the red carpet was a lot of Louis Vuitton. Gugu Mbatha-Raw, Phoebe Dynevor, and Cynthia Erivo all wore stunning designs by the brand’s creative director Nicolas Ghesquière. We also noticed a few standout trends like metallic and sparkling, silver and gold dresses worn by Mbatha-Raw and Erivo; fringed details on Clara Amfo’s black suit, Sophie Cookson...
H&M is often a go-to shop for the brand’s wide array of items to suit a variety of styles. While we highlighted some of the latest trendier items recently, we wanted to focus next on those especially versatile items. Here, we’re talking about pieces that are trend-forward and modern, but have that wardrobe staple quality in that they could pair well with a smattering of your favorite outfit formulas and go-to pieces. There’s A+ items like forward denim cuts that could be dressed up or down and easy-to-style knits. There’s also finds like slouchy blazers (similar to the one pictured above) that could be worn as a top with a belt and coordinating trousers and that could also be teamed with a tank and jeans. To showcase all of the items more, we cura...
One of the easiest and most cost-effective ways to transition your look between seasons is with a slick of fresh paint on your talons. While the moody colours of burgundy, black and navy always serve us well in the colder months, spring calls for a brighter polish palette. So which spring nail colours are we buying into? The classics. From orange-based reds and bubblegum pinks that look striking on all skin tones to the shade that minimalists always reach for, keep scrolling to discover the spring nail colours we’ll be wearing this season. You Deserve to Make Money Even When you are looking for Dates Online. So we reimagined what a dating should be. It begins with giving you back power. Get to meet Beautiful people, chat and make money in the process. Earn rewards by ...
Working with a brilliant team of fashion editors who have their fingers on the pulse means that, luckily for me, I’ve had the low-down on the spring/summer fashion trends for 2021 for quite a while now. The world of beauty, however, can be a little trickier to predict. We’ve already delved into the brilliant beauty products that shaped 2020, but the growing popularity of platforms like TikTok means that trending beauty often changes overnight. Combine that with the uncertainty around the opening and closing of beauty salons, and it’s becoming increasingly tricky to forecast which beauty treatments and trends look set to take off in 2021. However, after enjoying just one haircut during the whole of 2020,...
In the digital age, outfit inspiration can come from all avenues: from street style and Instagram to archival Getty searches. But, sometimes you can’t beat the real deal, and by that we mean drawing ideas from those around us and the people we pass on the street. Luckily, working at an online fashion publication means there is no shortage of stylish individuals who inspire me (digitally anyway) on a daily basis. Not only that, but with teams based everywhere from LA to London, Who What Wear is able to harness that unique eclecticism that comes from a global fashion perspective. While I can’t see my fellow editors IRL right now (sob), I’ll just have to appreciate their fabulous sense of s...
Gone are the days when the only time you’d dust off and don a blazer was for a stuffy job interview. Today, they’re an integral part of our wardrobes, bestowing everything we choose to wear them with—be it a floral dress, mini skirt, or a pair of jeans—with a polished finish. With the power to make you feel powerful, stylish, and put-together as soon as you slip one on, it’s little wonder that blazers trend year-round, though, in our opinion, their appeal peaks in spring. As we shed our winter years, blazers become the perfect transeasonal cover-up. Many of the best blazers out there have oversized silhouettes (or can be bought a size up without sacrificing the overall aesthetic), meaning they can be layered over jumpers until temperatures rise. When they eventually do, t...
The team at Who What Wear UK prides itself on uncovering cult items before they’ve even made it off the production line. We’re keen, to say the least, and a great portion of our time is spent documenting and analysing the Instagram posts of the thousands of cool women we follow on Instagram for high-street sightings. In fact, we have WhatsApp groups and Slack channels dedicated to these affordably priced power pieces, and we want to update you on them as soon as possible (aka after we’ve bought our faves). Our skills are so attuned that more often than not, we’ll have an inkling about a certain piece before it has hit the big time. Sometimes, you’ll find a flurry of brand-specific action due to a paid activation or natural desire to wear a parti...
If, this time last year, you’d have asked me to sum up my taste in perfume in three words, I probably would have said something along the lines of: Woody, musky and unisex. I have always liked my scents to enter a room before I do. I lean towards those heavy notes that linger on clothes until the next morning. And while these preferences might not be to everyone’s tastes, I quite like it when my perfumes divide a room. As long as some people found my fragrance distasteful, at least I knew I wasn’t smelling the same as everyone else in the room, who were no doubt doused in the latest, totally inoffensive, crowd-pleasing floral. But then the pandemic hit, and I had no longer had anyone to fluff up my fragrance feathers in front of. Instead, I was confined to the same four walls with not...