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Chic, Timeless, and So Expensive Looking—This Luxe Scarf Style Is Destined to Dominate

Chic, Timeless, and So Expensive Looking—This Luxe Scarf Style Is Destined to Dominate

Robin wears a brown and fur fur coat, navy scarf, and black bag.

The creator behind the Instagram account @databutmakeitfashion has played a surprising role in shaping my story ideas. When I read its report stating that searches for big scarves surged by 4000% in November 2024, I felt inspired and eager to explore this topic further.

While it’s no surprise that scarves peak in winter, there’s a fascinating twist this season: A specific style is taking center stage. The buzz revolves around the viral ACNE Studios scarf that won’t fade into the background. Since 2022, this chunky printed scarf has redefined what a true winter scarf should embody, and it’s the perfect blend of coziness and chic elegance.

In response to this trend, other designer brands are stepping up, offering a stunning array of thick scarves crafted from luxurious materials like cashmere and merino wool—all while keeping style firmly at the forefront.

Ready to elevate your winter wardrobe? Keep scrolling to shop a curated selection of the best thick designer scarves, featuring everything from a striking red striped number by Miu Miu to a playful printed scarf from Jacquemus. Let’s not forget the timeless Burberry scarf, which is triumphantly returning. It’s time to wrap yourself in warmth and flair this season.

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