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The Cult Dress Brand Fashion People Are Losing Their Cool Over

With a discernible ’90s and L.A. aesthetic, there’s something distinctly effortless about Rat & Boa’s dresses, which is ultimately why they hold so much appeal. If you’re the type of dresser who doesn’t want to look like they’ve tried too hard—that they’ve just thrown something on and it happens to look incredible—then Rat & Boa’s dresses are the answer. Yes, some styles are more fanciful than others. Its backless, floor-sweeping creations may feel a little too much for drinks down at the pub but will look the part for all those rescheduled wedding celebrations. However, if you don’t have a formal soirée on the horizon, not to worry. The brand does have many creations that’ll loan themselves just as well for...

I’m Picky When It Comes to Dresses, But This Affordable Brand Has Impressed Me

Every fashion editor has their own Achilles heel—a particular piece they find it near impossible to resist. And for me, that weakness is dresses. I’ve never really been one for trousers, but over the last few years, my dress collection has defined not only my wardrobe but also my persona. It’s become my signature. But just because I adore them doesn’t mean I shop frivolously for frocks—quite the contrary. In reality, because I hold them in such high esteem, I probably give them more acute consideration than I would any other purchase. And in doing what I do for a living, I also see more dresses than your average person comes close to, so it takes a lot to impress me.  You Deserve to Make Money Even When you are looking for Dates Online. So we reimagined wha...

We Are All in Agreement: This COS Dress is a High-Street Highlight

As a team of editors with a wide-ranging tastes and fashion preferences, it’s not often that we are unanimously united in adoration for one particular item of clothing. But this season, high-street hero COS only went and delivered a dress so chic that we couldn’t help but communally fall in love with it. Coming in a dark forest green hue (a great alternative to more traditional neutrals, such as black and brown FYI), and boasting a dramatic gathered neckline and voluminous puffed sleeves, this dress packs plenty of drama, yet thanks to its roomy silhouette you know it’ll be super easy to throw on at a moment’s notice. You Deserve to Make Money Even When you are looking for Dates Online. So we reimagined what a dating should be. It begin...

These Are COS’s Coolest Summer Dresses—Here’s How to Style Them

Okay, COS. You need to stop delivering such enviable looks this summer because it is really testing my shopping willpower. I already caved on the versatile T-shirt dress, which I bought in black (it’s a 10 of out 10 from me), but every week sees another perfect minimalist creation drop on-site, particularly within the dress category.  From neutral midis and voluminous smocks to loose T-shirt styles and layerable shirt dresses, there are so many fab options to choose from right now. That being said, I know that many people are struggling with outfit inspiration this summer (learning to dress after a year of isolation is hard—I get it), so I decided to pick my four favourites from COS’s latest drop and style them up...

These Are COS’ Coolest Summer Dresses—Here’s How To Style Them

Okay COS, you really need to stop delivering such enviable looks this summer, because it is really testing my shopping willpower. I’ve already caved when it comes to the brand’s versatile T-shirt dress which I bought in black (it’s a 10 of out 10 from me), but every week sees another perfect minimalist creation drop on-site, particularly within the dress category.  From neutral midis and voluminous smocks, to loose T-shirt styles and layerable shirt dresses, there are so many fab styles to choose from right now. That being said, I know that many people are struggling with outfit inspiration this summer (learning to dress after a year of isolation is hard, I get it), so I decided to pick my 4 favourite styles from COS’...

Everyone Always Asks Me About My Dresses—These Are the New Ones I Love

If there’s one thing I know, it’s dresses. My wardrobe is full of them, and I wear them 99.9% of the time. I’ve always struggled with casual (long-time Who What Wear readers will have repeatedly read about my ongoing struggle with denim—sorry to be a bore!), so easy, good-looking frocks are my most trusted fashion staple.  I have affordable ones that I wear each and every week. I have special, more expensive ones that come out for important occasions or big meetings. I have those in-between, mid-priced options that bridge the gap between casual days and fancy ones. I own styles that are ultra-summery and best for heatwaves and holiday packing, but I’ve also got a fair number of clever, trans-seasonal styles that can work layered up and with ...

Puff-Sleeve Dresses Are My Favourite Type of Dresses—29 I Have on My Wish List

From mini puffs that add a playful twist to jumbo puffs that create spectacular silhouettes, I love puff-sleeve dresses, regardless of their form. They’re sweet and easy to style. I prefer wearing mine with chunky sandals and a slouchy shoulder bag to take the twee factor (which can creep in with a puff-sleeve dress) down a notch. Being petite and busty, I also find that puff-sleeve dresses help balance my frame, meaning I walk taller and feel tenfold more confident when I wear one. And ultimately, that’s how we should feel in everything we wear. You Deserve to Make Money Even When you are looking for Dates Online. So we reimagined what a dating should be. It begins with giving you back power. Get to meet Beautiful people, chat and make money in the process. Earn rewards by cha...

So This Is Where Everyone’s Getting Their Gorgeous Summer Dresses From

Why is it that I have a terrible memory when it comes to people’s names and dates of significant events but can remember the exact dress my second cousin wore to my other second cousin’s wedding six years ago? If that’s not an important life skill, I don’t know what is. Joking aside, my photographic fashion memory, naturally, comes in very handy for my job. As soon as I see something that piques my interest, be it shoes, a bag or, indeed, a dress, I archive it away in my mind for future reference. It sits there until it can be transformed into an interesting feature for Who What Wear. Today, I’m ready to share my most recent observation with you. A few weeks ago, I spotted chic French influencer Léna Farl wearing a beautiful printed dress from Yolke. I’ve known about the Brit bra...

Trust Me—These 10 New-In Dresses Are All You Need to See

If there’s one thing I know, it’s dresses. My wardrobe is full of them, and I wear them 99.9% of the time. I’ve always struggled with casual (long-time Who What Wear readers will have repeatedly read about my ongoing struggle with denim—sorry to be a bore!), so easy, good-looking frocks are my most trusted fashion staple.  I have affordable ones that I wear each and every week. I have special, more expensive ones that come out for important occasions or big meetings. I have those in-between, mid-priced options that bridge the gap between casual days and fancy ones. I own styles that are ultra-summery and best for heatwaves and holiday packing, but I’ve also got a fair number of clever, trans-seasonal styles that can work layered up and with ...

Believe Me When I Say New Look Is Doing Some Fantastic Summer Dresses

At Who What Wear, we spend a lot of time hunting down the pieces we know you’ll love. Come summer, our readers tend to gravitate towards dresses, which means we can take hours just pinning down the right kinds of frocks. Whether the dresses are high street or designer, mini, midi or maxi, every one we feature on the site has to pass the test—we must genuinely love it and imagine wearing it ourselves.  You Deserve to Make Money Even When you are looking for Dates Online. So we reimagined what a dating should be. It begins with giving you back power. Get to meet Beautiful people, chat and make money in the process. Earn rewards by chatting, sharing photos, blogging and help give users back their fair share of Internet revenue.

These 13 Dresses Are Chic in the Front and “Wow” at the Back

When fashion analyst platform Lyst spots a trend, you know it’s worth paying attention to, and last week, the platform reported that cut-out and backless dresses are on the rise. “While interest for cut-out pieces has been consistently high since May, searches for ‘open-back dresses,’ in particular, are up 18% since the start of June,” the website stated in its weekly data report. “Shoppers are viewing backless satin dresses as well as voluminous open-back dresses. Searches have increased by 70% and 55% respectively over the last month. SIR the Label’s Alena Open-Back Dress and Cult Gaia’s Serita Dress have been popular in searches over the past couple of weeks.” You Deserve to Make Money Even When you are looking for Dates On...

Is It Just Me, or Do All the Coolest Dresses Come in This Shade?

Back in spring, fashion analytics platform Lyst reported that green was on its way to becoming the colour of 2021, with searches for the hue rising 41% in the space of a month. I am certainly not immune to the draw of the shade, and I have found myself going green in all areas of my life: from interiors purchases to new-season accessories. There has, however, been something particularly alluring about the green dress, and while I haven’t always been the biggest fan of frocks, the recent slew of grass-coloured pieces has piqued my interest.  You Deserve to Make Money Even When you are looking for Dates Online. So we reimagined what a dating should be. It begins with giving you back power. Get to meet Beautiful people, chat an...