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Nike Opens The LeBron James Innovation Center

HipHopWired Featured Video Source: Nike / NIke After Michael Jordan, LeBron James is the biggest name that Nike has on its roster so it only makes sense that the NBA legend gets his own building at Nike headquarters. Source: Nike / NIke Recently Nike opened their doors to the LeBron James Innovation Center which is dedicated to understanding the “unique needs and opportunities, contextualize challenges, and generate breakthroughs across the spectrum of play and movement in a variety of environments.” Housing a Nike Sports Research Lab on one of it’s floors, the NSRL boasts 84,000 square feet for sports research along with the world’s largest motion-capture installation (400 cameras), 97 force plates, and body-mapping equipment amongst many other things to help turn today’s athletes in...

LeBron James Says He’s Vaccinated, But Won’t Encourage Others To Take The Jab

HipHopWired Featured Video Source: MediaNews Group/Los Angeles Daily News via Getty Images / Getty As the NBA struggles to convince a few of it’s superstars like Bradley Beal and Kyrie Irving to take the vaccine as mandated by certain arenas (they’ve done their own “research”), LeBron James says he himself has been vaccinated, but also adds he won’t encourage anyone to do the same. According to TMZ, the NBA legend revealed his vaccination status during a Lakers media day session saying that he got the vaccine because “at the end of the day you’re always trying to figure out ways that you can always be available and protect one another.” Still, even though LeBron feels he made the best decision for himself and his team, he stopped short of imploring anyone else to follow suit and take the j...

LeBron James & Maverick Carter’s SpringHill Company Teams Up With Clubhouse To Create Audio Programming

HipHopWired Featured Video Source: SOPA Images / Getty Can LeBron James and Maverick Carter help revitalize the buzz Clubhouse once had? That’s what the once super popular drop-in audio app is hoping with this new partnership it announced on Thursday (Sep.16) that will see James and Carter’s SpringHill Company bring exclusive audio content to the medium “that best elevates authentic conversation surrounding big moments in sports and culture.” SpringHill hopes to continue its streak of bringing engaging content like DJ Khaled’s podcast The First One, 17 Weeks, and More Than A Vote: Vaccine Special, to Clubhouse with content that will further  “its mission to empower greatness in every individual from creators to fans,” with series of Clubhouse rooms that will live in its...

LeBron James To Produce Netflix Film On Native American Basketball League

HipHopWired Featured Video Source: VALERIE MACON / Getty LeBron James is starting to really boss up in Hollywood. The legend in the making will produce a Netflix film about a Native American basketball scene. As spotted on The Hollywood Reporter the Los Angeles Laker has inked a deal with the streaming giant to add some color to the narrative about his profession. According to the trade publication he will be getting behind the camera to produce Rez Ball. It is being billed as Friday Night Lights meets Hoosiers. The overview describes it as it “follows the Chuska Warriors, a Native American high school basketball team from Chuska, New Mexico, that must band together after losing their star player if they want to keep their quest for a state championship a...

Can We Hold Something?: LeBron James Is Now The First Active Athlete To Earn $1 Billion

HipHopWired Featured Video Source: Axelle/Bauer-Griffin / Getty Not even Skip Bayless can hate on this accomplishment, or could he? LeBron James has a lot to be happy about, his movie Space Jam: A New Legacy did well at the box office, due to the Lakers getting bounced out of the NBA Playoffs early, he’s had some extra time to ice up, and now he’s reportedly a billionaire. According to Sportico, the Los Angeles Lakers superstar, business mogul, and budding actor has become the first active player to earn $1 billion. Sportico‘s sports valuation reporter Kurt Badenhausen attributes that to Bron’s career earnings, including salaries and endorsements. According to Badenhausen, James is the “first athlete in a U.S. team sport to hit $1 billion USD, with $330 million USD in playing salary and $7...

Hi Haters: LeBron James’ ‘Space Jam: A New Legacy’ Blocks ‘Black Widow’ At The Box Office With $31M+ Opening Weekend

HipHopWired Featured Video Source: Warner Bros. / Space Jam: A New Legacy Skip Bayless can’t hate on this. LeBron James‘ Space Jam: A New Legacy had itself a great opening weekend at the box office. The Space Jam film that old heads were crying about was a slam dunk. Even with the film premiering simultaneously in theaters and on HBO Max, Space Jam: A New Legacy performed well in theaters denying Black Widow another win at the box office bringing in $31.65M, making it the best 3-day opening for a family film during the still ongoing pandemic. Space Jam: A New Legacy was also a win for Warner Bros. slightly topping Godzilla vs. Kong which brought in $31.625M. The film was also a milestone for director Malcolm D. Lee beating his previous record held by his film Girls Trip by $31.2M. The...

‘Space Jam: A New Legacy’ Streaks Past ‘Black Widow’ at the Box Office

Heading into the weekend, Warner Bros. expected Space Jam 2 to open in the $20 million range. That would have been a problematic start for a movie that cost a reported $150 million to make. The film is being buoyed by an A- CinemaScore and an ethnically diverse audience. The live-action/animated movie is also available on HBO Max. (Black Widow is likewise playing in the home via Disney Premier Access.) In Space Jam 2, Brown encounters a plethora of classic Warner Bros. characters. Michael Jordan starred in the first Space Jam, which debuted to roughly $27 million without adjusting for inflation. Black Widow is facing a huge drop in is second weekend of 65 percent-70 percent. The Marvel pic will still come in No. 2, followed by Sony’s Escape Room: Champion of Tournaments. The sequel opened ...

How to Watch ‘Space Jam: A New Legacy’ Online

See below for how to watch Space Jam: A New Legacy, both in theaters and online. How to Watch Space Jam: A New Legacy Space Jam: A New Legacy, is rated PG, and hit movie theaters on Friday (July 16). See tickets and showtimes here to find Space Jam: A New Legacy at a theater near you. How to Stream Space Jam: A New Legacy Free Online While there’s no way to watch Space Jam: A New Legacy online free, you can watch the sequel on HBO Max. An HBO Max subscription costs just $14.99 a month right now, and you can sign up here. With an HBO Max subscription, you can get instant access to stream the 2021 Space Jam as many times as you’d like for free. While HBO Max does not currently offer a free trial, you can get HBO Max...

LeBron James’ SpringHill Co. Reportedly Valued At $750 Million

HipHopWired Featured Video Source: George Pimentel / Getty LeBron James‘ life after basketball is looking extremely profitable. SpringHill Co., the video production company founded by LeBron James and his best friend and longtime business partner Maverick Carter, is reportedly in talks with potential investors to sell a piece of the company that would amount to $750 million USD in valuation. Rumors first suggested that Nike was in talks with the media firm for a complete sale of the company, but SpringHill Co. shut that down, stating it was not looking to sell itself outright. Nike is one of the many companies across different industries, including tech companies and video streaming providers, who have shown interest in the firm with their hands in many different projects. SpringHill Co. h...

Marshmello Snags Production Credit on “Space Jam 2” Song by 24kGoldn and Lil Wayne

The Toon Squad are making a resounding comeback as Space Jam: A New Legacy, a sequel 25 years in the making, hits theaters this weekend.  The movie’s star-studded soundtrack hit streaming services early, with artists such as John Legend, LIL UZI VERT, Big Freedia, SAINt JHN all contributing to the effort. The album also includes a stealthy production credit for Marshmello. The masked hitmaker has kept his foot on the gas after the release of his recent album Shockwave, lending his smooth production stylings to 24kGoldn’s “Control The World” featuring Lil Wayne. Mello keeps it clean with a punchy hip-hop production that keeps melody to a minimum. Backed by the simple strum of an acoustic guitar, the track positions the quick-witted verses of ...

HHW Gaming: LeBron James Will Be The First NBA Athlete To Have A Skin In ‘Fortnite’

HipHopWired Featured Video Source: VALERIE MACON / Getty Watch out Loki. The real King is coming to Fortnite. Monday (Jul.13), Epic Games revealed that Los Angeles Lakers superstar LeBron James will be bringing his talents to the world of Battle Royale in Fortnite as part of the game’s Icon Series of skins. The announcement of James’ sharp-looking skin or skins, we should say, is perfectly aligned with the release of Bron’s new film Space Jam: A New Legacy, you know, the film that is not a sequel to 1997’s Space Jam starring Michael Jordan and the Looney Tunes. When James arrives in the game, he will be featured in three variants. One look pays homage to the professional hooper’s favorite day, Taco Tuesday, which sees him rocking a taco t-shirt and cargo shorts. Another look that...

UNKNWN Launches LeBron 8 “South Beach” Inspired Basketball Court In Miami [Photos]

HipHopWired Featured Video Source: UNKNWN One of the most anticipated sneaker releases is getting a royal rollout. UNKNWN has unveiled a Nike LeBron 8 “South Beach” 2021 inspired basketball court painted mural in Miami. Miami-based clothing brand and concept retailer UNKNWN just launched the Nike LeBron 8 “South Beach” 2021 with a curated in-store experience on Saturday, July 10th at UNKNWN Miami. The launch event at UNKNWN’s flagship store in the Wynwood neighborhood of Miami celebrated the Miami community and looked back at LeBron James’ back-to-back championship years. Adding to the high wattage experience of the celebrations around the release of LeBron James’ movie Space Jam: A New Legacy, Nike honored King James by transforming UNKNWN’s outdoor courtyard into a South Beach-inspired b...