Serendipity and all of these efforts made “Dreams” the first catalog hit revived by TikTok, which over the past year-and-a-half has consistently broken new songs, such as recent Billboard Hot 100 chart-toppers “Mood” by 24kGoldn (featuring iann dior) and “Savage Love (Laxed — Siren Beat)” by Jawsh 685 and Jason Derulo. The 1977 single, which also topped the Hot 100 over 40 years ago, has now been used in nearly a half-million TikTok videos, and on-demand audio streams on Spotify and other services have almost quadrupled (while Fleetwood Mac’s overall catalog of streams doubled). Warner may have made over $250,000 in incremental revenue on “Dreams” — plus another $250,000 on the increased popularity of the rest of the...
Like cranberry juice, the “Dreams” TikTok challenge started out sweet and then quickly ran its course. Former Fleetwood Mac guitarist Lindsey Buckingham is the latest to hop on the bandwagon, sharing a 15-second video on social media. The trend was started by the slick skateboarding of Nathan Apodaca, who later received a truck full of cranberry juice from Ocean Spray for his trouble. It got new life when Mick Fleetwood joined TikTok to recreate Apodaca’s video, and then Stevie Nicks laced up her skates to get in on the fun. All the attention pushed “Dreams” onto the Billboard Hot 100 chart for the first time since 1977, while making Rumors a top-ten album. In announcing his own video, Buckingham wrote that he, “Made this with my girls this weekend.” The clip opens on a...
Ever since Nathan Apodaca jumped on his skateboard, with a jug of Ocean Spray Cran-Raspberry in hand, and began singing along to Fleetwood Mac’s “Dreams”, the band’s music has been surging up the charts. Last week, “Dreams” re-entered the Billboard Hot 100 at No. 21, marking Fleetwood Mac’s first such appearance on the chart since 1977. And now, the album from which the singles comes from, Rumours, has climbed all the way into the Top 10 of the Billboard 200 Album Charts. According to Billboard, Rumours earned 33,000 equivalent album units in the US in the week ending October 15, good enough for the No. 7 spot on this week’s charts. Upon its release in 1977, the album spent a record-setting 31 nonconsecutive weeks at No. 1 on the Billboard Hot 100, but this marks Rumours’ first Top 10...
“Whenever he has an idea or before he posts something, he asks for my opinion,” she says. “Everything posted on TikTok is a team effort.” She says that they usually plan a dance challenge long before a single release, dedicating a day to think of the choreography with help from their friend Paula Macher, who has over 1 million TikTok followers herself. “[She] knows all the latest trends and popular dance moves,” says Evaluna. “In the end, it helps push the song we’re promoting.” Noel Nuez, TikTok’s director of operations for Spanish South America, believes that kind of collaboration has helped Camilo rake in new followers so quickly: “He’s surrounded by family and colleagues who are also well-integrated on TikTok themselves, which enables him to viralize across other top profiles and ...
Fleetwood Mac have had a wild, profitable couple of weeks thanks to a viral TikTok video featuring “Dreams”. And now, their very own Stevie Nicks is joining in on the fun with a clip of herself singing the song at home in roller skates. This whole saga started when Nathan Apodaca uploaded a video of himself cruising along the highway on a skateboard while drinking a jug of Ocean Spray’s Cran-Raspberry to Fleetwood Mac’s 1977 hit from Rumors. Immediately after, TikTok users began recreating the moment in their own ways, filming themselves singing along with a bottle of the juice in hand. Mick Fleetwood joined the social media platform to celebrate the pop culture trend, and now so has Nicks. In her take on the TikTok challenge, Nicks sings her iconic falsetto while she ties a pair of white ...
With all the chaos going on this year, taking moments for yourself to focus on nurturing your mental health has become more important than ever. The Grammy Award winning jack-of-all-trades Diplo is here to help you do just that by teaming up with TikTok to host a special meditative music experience in honor of Mental Health Awareness Day. He will go live on the platform to present “Diplo & Secular Sabbath with Rhye – Looking For Me(ntal Health Awareness) LIVE” stream. c/o Audible Treats The special is Diplo’s latest venture into the meditative and mental health space after recently dropping his first full-length ambient album, MMXX. The one-hour meditative experience with Secular Sabbath will draw from Diplo’s events he’s he...
TikTok is a lot of things, from a breeding ground for obnoxious influencers to the bane of Trump’s social media existence. It’s also proven to be a massive boon to Fleetwood Mac’s career thanks to a recent video featuring the band’s “Dreams” going viral. Five days ago, TikTok user 420doggface208, aka Nathan Apodaca, posted a clip of himself cruising on a skateboard while drinking a jug of Ocean Spray’s Cran-Raspberry juice and singing along to “Dreams”. Stevie Nicks scoring his smooth glide against the clear, early morning sky combined for a vision of pure bliss, and the Internet ate it up. Since then, the single off 1977’s Rumors has experienced a huge bump in streaming and sales numbers. According to Billboard, the song has seen a 88.7% increase in streams (2.9 million) and a whopping 37...