Fashion
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6 Fashion Influencers Just Shared Their Autumn Wishlists With Me
I just want to kick this off be saying I can’t be held accountable for any purchases you may make after reading this. Because, the truth is, these influencers will influence you with their autumn wishlists. As someone who has already fallen victim to this (my pal @bubblyaquarius has made me want the latest Arket striped jumper), it’s easy to fall hard for these fresh new-season pieces. To pick out some of the best buys around, I got in touch with some of my influencer friends to see what has caught their eye at the moment. With an eclectic mix of styles between these six stylish women, you can bet they all choose from an array of different high street and designer brands. But one thing I did notice from the items they choose is, there’s a colour trend that’s set to be huge for autumn:...
This Is the Beauty Brand Every Fashion Person Loves to Show Off
Despite the fact designer beauty products are considered to be relatively mainstream, Loewe beauty has managed to keep an unstated, exclusivity to its products. For starters, you can’t just pick them up in any old beauty hall—you’ll have to peruse the aisles of Liberty, Selfridges and Harrods to see the products in the flesh. Then comes the fact the brand’s product offering is limited but considered. The whole ethos of Loewe beauty revolves around fragrance. There are the fragrances themselves but also chic lifestyle additions—I’m talking hand soaps, candles, and most recently, body care. Much like our go-to Instagram beauty aesthetic right now, Loewe beauty aims to keep things concise and cool. Beyond all of this though is the packaging. Besides the...
I’m a Style Expert—12 Elevated Basics I Wear On Repeat
When it comes to looking polished every single day, no one is quite as proficient as Jessica Skye. An influencer she may be, but she has the fashion clout to match, having held various roles within the industry before she found social media stardom. It’s this intrinsic knowledge and experience that sets Skye apart from her contemporaries (along with her imitable style, of course). With a penchant for pared-back staples and easy-to-wear outfits, all in a gloriously versatile colour palette, Skye creates perennially chic looks that aren’t try-hard—a potent combination we immediately want to re-create. Thankfully, each month, Skye will be sharing her new-season selects exclusively with you, rather pleasingly categorised by product type. You Deserve to Make Money Even When you are lookin...
I’ve Analysed Hundreds of Outfits—Blazers Look Best Worn Like This
If there’s one piece that’s really found its own in a post-pandemic world, and making us rethink our whole wardrobes, it’s the blazer. Now with no office or desk required, the new way to wear your blazer is nowhere near the photocopier—so your blazer-based autumn outfit options are almost endless. One style in particular has been all over Instagram lately: the Bea Oversized Blazer from The Frankie Shop. It’s long been on my wish list (as has this & Others Stories iteration) but it’s Bea’s oversized boxy shape that makes it the undisputed favourite with the style set. However, with greater proportions come new styling challenges, and to make it work for you, there are a few pointer...
Cardigans Are All I Want to Wear Right Now—These Are My Favourites
The cardigan was long considered one of the frumpiest things you could wear, but after an endorsement by Miuccia Prada and dozens more, they’ve become a chic staple. The cult cardigan became a thing in 2019, thanks to Katie Holmes and her Khaite set and a string of other sellout cardis. Years later and the humble cardigan is still one of our favourite piece to wear. The key to making this item look relevant is to opt for soft-looking knitwear, which is as cosy as possible—the appeal of Katie Holmes’s infamous cardi is just how soft it is. Although you can’t beat beige, burgundy, and grey cardigans that are fitted to the body with small buttons, we’re also loving the jazzier vintage-style varieties available, too. Cardigans in punchy colours are trending this season, suc...
These 11 Affordable Stores Are Perfect for Chic Work Clothes
Gone are the days when patent court shoes and uninspiring skirt suits were the only women’s workwear options. In 2022, with the abbreviation ‘WFH’ in our common vernacular and a post-pandemic appreciation for lounging sets, the spectrum of office outfits is broader than ever. As companies become more casual, the line between off- and on-duty fashion narrows. There are exceptions, of course, but offices are generally adopting more flexible approaches—and not just in relation to working hours and location. Sacrificing your personal style doesn’t have to be a pre-requisite of the dress code, as long as your look errs on the side of professional. It’s worth choosing pieces you can see...
I’m What You Might Call a Zara Expert—These 31 New Arrivals Will Sell Out Fast
I love a good Zara rummage, and after years of shopping at the retailer both online and in-store, I have become somewhat of a Zara guru. I can always figure out how to spot the best finds—the ones that will sell out fast or will quickly go viral and be in the wardrobe of every Zara lover, myself included. The Zara sale was pretty epic (there were markdowns as low as £8), and when a retailer is having a sale, it usually is making room for all of the shiny new arrivals that will be gracing the sale floor and eventually our wardrobes. This round of new arrivals is absolutely gorgeous. I’m seeing great prints, denim that could pass for designer, shoes I can’t wait to try on, and tank tops I could live in. When I shop, I like to keep a few things in mind. I ask ...
I’m a Perfume Snob, But This Basic Fragrance Has Everyone Asking After It
A few weeks later, I caught myself complimenting someone else’s fragrance, only to be told that, once again, it was Miss Dior Eau de Parfum. I have gone on to have my interest piqued by this perfume on countless occasions this summer. I have had friends asking me if I have any spare bottles lying around that they could have, I’ve attended two weddings where the bride had chosen it as her special scent, and I’ve seen it all over my Instagram and TikTok feeds. It has become such a talking point of my summer, in fact, that I recently decided to dig my own bottle out and give it a run for its money. Since doing so, I’ve had basically everyone I encounter ask after it. The scent itself is a warm, creamy delight that melts into skin like soft butter. ItR...
These are the 27 Best Bits from the New-In Sections at Mango, COS and Zara
As we went on our weekly (okay, daily) pilgrimage to our favourite retail sites, we were stopped in our tracks by three brands in particular. All high street, it’s Mango, COS and Zara that piqued our interest as soon as we entered the ‘new in’ sections. With fresh autumn buys coming in thick and fast, this is one of the best times of the year to snap up items that work not only for the new season, but many seasons to come as they’re often more transitional and therefore easier to slot into your looks during any given period. To break it down for you, Mango is the destination right now for stand-out animal prints, designer-inspired shoes (you have to see the crystal pair we’ve found), and non-boring staples such as leather jackets with tassels and shirts with embro...
I Just Found So Many Expensive-Looking Autumn Basics Under £50
Here at Who What Wear, we love nothing more than finding those affordable pieces that stand the test of time—we’re all about the longer-term investment, no matter the price point. So when it comes to finding those classic pieces on a budget, where do you start? The autumn collections are now filtering in, and they’re a good place to begin because the foundational autumn basics take up a huge part of these drops. You’ll see all of the trusty old favourites like trench coats and blazers, fine knits and autumnal midi dresses, only with a 2022 spin. There’s a great deal to choose from, but as always, we have done the legwork for you to edit things down to the items that are most worth your time. When it comes to spotting a pi...
The Autumn 2022 Shopping Guide: Where to Buy the Biggest Trends of the Season
It’s been a busy old year for fashion, and just when we had retreated to the safety and comfort of our favourite summer dress, the new season became imminent. Being stuck in the transitional period between heatwaves and thunderstorms has called for well-planned dressing, and with practicality controlling our daily outfit decisions, some of the whimsical fun of fashion has been lost. Sure, the puff-sleeved dress might be beautiful, but can I fit the sleeves into a sensible coat? And yes, the kitten-heeled slingbacks are the fashionable choice, but what happens if I’m caught in the rain? I’m sure that you agree there is a little bit of monotony in the current tried-and-tested uniform (T-shirt, midi skirt and sandals), so I immediately...
I’m Going to Be Wearing These Trending Comfy Trousers for Months to Come
I don’t know about you, but I’m slightly dreading the end of summer, As I type, it’s raining outside and I think we can safely say the heatwave has come to an end. I’m not ready to pack away my hot-weather wardrobe though, so what’s a fashion lover to do? As an editor, I spend a lot of time researching trends and analysing street style images and my recent investigations who I’m not the only one holding onto that summer feeling. Believe me when I say you can wear your favourite pieces all year round and get as much usage out of everything you own by switching it up with a new accessory or learning the art of layering. The comfiest trousers I’ve been wearing for months— hello,...
