Fashion
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How to Bag a Bargain, According to the Queen of Vintage
What are your top tips for those who are shopping vintage for the first time? Go with a sense of purpose. Think about finding something you would love to find and be tuned in! Even if you don’t find that piece, you will almost certainly find something else that you love. Have focus! Even in the most relaxed way. What would be your dream vintage purchase? Good question. It changes a lot. At the moment, the most perfect faded beaten up, (slightly oversized) denim faded shirt. Frayed and worn. Think the American West. You Deserve to Make Money Even When you are looking for Dates Online. So we reimagined what a dating should be. It begins with giving you back power. Get to meet Beautiful people, chat and make money in the process. Earn rewards by chatting, sharing photos, blog...
M&S Has Just Delivered the Perfect Summer Sandals, and They’re Only £35
Marks and Spencer is one of those classic high-street stores that never have to yell to be heard. Rather, it quietly goes about its business creating time-tested, affordable staples for its loyal fan base. Every now and then, the brand also drops a serious gem, and naturally, we regularly check the site to be the first ones to spot said wardrobe winner. Well, this summer, we are happy to announce that this has manifested in one very cool pair of sandals. Crafted out of leather and featuring platform soles, these flip-flops are definitely not the flimsy rubber iterations we buy on holiday. We even have first-hand intel from a friend about how amazing they are in real life. Coming in three shades, black, tan and white, these are sure to go with every warm-weathe...
Made-to-Order Fashion Is on the Rise—Here Are the Brands You Need to Know
Whether it’s branded as the slow-fashion movement or the rise of made-to-order pieces, there’s no denying that conscious fashion brands offering bespoke services have become more and more prominent over the last few years. “In terms of sustainability, it’s the most responsible way of manufacturing,” one designer told me this week. And it’s true. Offering a made-to-order business model means that brands only create what they actually sell, minimising the possibility of waste and oversupply—one of the industry’s biggest contributors when it comes to impacting the environment negatively. Historically, the notion of made to order might’ve conjured up images of intricate wedding gowns or Savile Row–worthy suits. ...
7 Stylish Outfits to Wear to the Pub That Don’t Look OTT
After months of blank diary pages, chances are your social calendar is now filling up with catch-ups with friends, which are, most likely, going to be held at the pub. Gone are the days when you could simply drop in and grab a table—demand for pub seats is at an all-time high, with many requiring reservations, just like restaurants. Sure, this requires a little more thought and preparation on your part, but it’s worth it to finally sip on your favourite tipple out of your own home surrounded by your pals. Still, after putting all that energy into securing your table, perhaps you’re in need of some assistance deciding what to wear to the pub. Naturally, that’s where we come in. Just because you don’t require a ballgown and elbow-length gloves doesn’t mean you c...
According to TikTok, These Are the Only Spring Trends That Matter
Here at Who What Wear, we’re always giving you the latest scoop on what’s trending on the fashion front of social media. In the past year, we’ve taken many deep dives into the world of TikTok, from testing out viral beauty tips to documenting the app’s go-to fashion-girl aesthetic. I should probably be spending less time on the app, but in the name of journalism, I scrolled through my feed to pinpoint the trends that the coolest digital creators are incorporating into their outfits. Not only am I inspired to take my spring wardrobe to a whole new level (I need a confidence course from these girls ASAP), but I’ve also rounded up my top eight for you to check out below. As with everything else I’ve seen on fashion TikTok, the tren...
9 Hairstyles People Are Actually Asking for in Salons Right Now
It’s official: Hair salons are back open for business across the UK and hairdressers are busier than ever. Yes, after many months of neglect (with the occasional at-home haircut or colour thrown in for good measure), many of us are desperate to get back into the hair salon to let the professionals take care of our strands. But with my own hair appointment booked in for next week, I have to admit that I”m suddenly feeling a little overwhelmed. There’s a lot of pressure in a return-to-salon haircut: should I go for a full-on transformation and get my hair chopped into shorter bob or embrace my current mid-length hairstyle by adding some fresh layers? There are so many hair possibilities to choose from and I know that friends and family are feeling equally confused. So who b...
I Just Found a Sustainable Fashion Brand That I Can Actually Afford
With accessories starting at £15 and ready-to-wear pieces from £55, the brand roughly sits in the same price category as the likes of & Other Stories, Whistles and Arket. I was instantly sold on the brand’s nostalgic take on wardrobe basics, which included cropped-flare dungarees, ruffle collar blouses and high-waisted denim. I was kindly sent a pair of the brand’s Suki Dungarees and have been wearing them constantly with both ribbed roll necks and collared blouses. Seventy + Mochi is dedicated to producing its collections out of recycled materials in limited quantities at its own facilities and selling direct to customers to ensure minimal impact on the planet. The brand is also part of the Jeans Redesign Project, an initiative launched by th...
6 Jeans-and-Shoe Pairings That Go Together Every Time
We all know how versatile a pair of jeans can be. After all, what other garment can take you from date night to weekend with the same stylish flair and universal appeal? However, their ease is often dependent on another item: footwear. Shoes have the power to instantly change the mood of your jeans. For example, for a formal occasion, a pair of bejewelled flats will elevate your classic blues to glamorous new heights. Similarly, ballet pumps will add polish to ripped or frayed-hem jeans—simply add a tailored blazer and a button-down, and you’ve got yourself a chic ensemble. So which shoes would I recommend wearing with jeans? I’m glad you asked. I’ve whittled down the shoes to wear with jeans that I truly believe work for just about every occasion you can t...
These 5 Sandals Will See You Through the Entire Summer
Thanks to the easing of lockdown rules and the gradual rising temperatures, many of us are now on a frantic search for the perfect pair of sandals. If you are yet to have any success on your mission we are, as ever, here to cut out hours of trawling the internet to find you the perfect pair. We’ve put together the ultimate shortlist of the sandals that will see you through the entire season, and many more summers to come. After a Zoom debate in the Who What Wear office, our fashion editors decided that there are five styles of sandals that will see you through every warm weather occasion coming up this year. First up, we have the chunky, city-appropriate sporty sandal, followed by the archival appeal of the fisherman sandal, whic...
I Only Use Low-Maintenance Makeup, and My Current Routine Only Costs £97
I am far from a makeup lover. While other beauty journalists play with eye shadow palettes, foundations and liners for hours on end in order to refine technique and help narrow down the best formulas around, the very sight of a new makeup product fills me with dread. While I appreciate the wonders of makeup, the sheer volume of products, combined with the fact I’m not very good at applying the stuff, makes me feel totally overwhelmed. Because of this, my makeup collection consists solely of products that are incredibly easy to use. For the most part, I like to be able to apply my makeup with my hands. In order to achieve glowing, convincing results, such products require clever, unique formulas. And such formulas typically come at a price. As a result, for as...
How Slow Fashion Is Going to Impact How We Dress
While it sounds kind of daunting, putting the concepts of slow fashion into practice is pretty simple. For example, Firth suggests adopting Eco-Age’s #30Wears campaign that implements a deeper thought process while shopping. “Rather than concentrating on which brand is good or bad,” says Firth, “why don’t you just stop and think for a second ahead of buying anything and ask yourself if you will wear it a minimum 30 times? If the answer is yes, then go ahead. But you will be surprised how many times the answer is no.” Lauren agrees and she offers some useful tips: “Try and think of a few new ways to style your wardrobe that you’ve not done before, breathe new life into what you already have. When you feel the moment has come to buy something new, take a little bit more time to do ...
17 Outfit Ideas I Have Really Loved This Week
There’s nothing quite like the inexplicable satisfaction of a really good outfit. Sometimes it can be hard to put your finger on what it is exactly that makes something work: It could be a clever colour combination, an unexpected silhouette, or even a subtle trim on a pair of trousers. As a fashion editor, it is my job to keep an eye out for these winning ensembles. It’s a tough job, but someone’s gotta do it. We even have a channel on Slack that is literally dedicated to great outfits, and boy, are there plenty to choose from. This story is essentially a line-up of all the fabulous outfits that have been given the Slack-channel seal of approval. I find that the looks that stand out to me are often relatively simple in composition ...
