Shop Talk is a biweekly column dedicated to exploring the latest styles and trends to hit the internet. We’ll sift through new arrivals to bring you the styles we’re loving, the trends gaining momentum, and the pieces you’ll want to see before they sell out.
This week’s Shop Talk installation is taking a turn into the beauty and wellness world. While I normally write about apparel and accessories, I have just as strong opinions on this side of the shopping spectrum. Like many consumers, I’ve fallen victim to hype and gimmicky packaging over the years, so now I look at new beauty arrivals with a critical eye. Are the formulas effective? Will this bronzer actually apply like butter? Will this anti-bloat supplement reverse the damage of a night out followed by late-night Taco Bell? (The answer is probably not, in case you were wondering.) With summer knocking on our door, I’m eager to test out some new sunscreen, makeup, haircare, and wellness supplements. To see the most intriguing items that crossed my desk this month, keep reading.
Skin and Sun Care
Eadem
Sunsuede SPF 50+ Lightweight Sunscreen & Blurring Primer Stick
The exact makeup prep you need when the UV is high on a hot summer day.
PREQUEL
Lip Visor Sunscreen
This is the best lip SPF that I’ve tried, and I’m so excited about the shade expansion. It’s glossy and hydrating, and best of all, it doesn’t taste like sunscreen.
CYKLAR
Vanilla Verve Illuminating Body Oil
I don’t want to go on a summer vacation without this body oil that smells like vanilla heaven.
EltaMD
UV Daily Hydration+ SPF 50
My dermatologist told me to start using EltaMD when I was 16, and since then, I haven’t gone a summer without it. I love that the brand added hyaluronic acid to its OG formula for those of us with dry skin.
EltaMD
UV Daily Limited Edition Bottle Broad-Spectrum SPF 40
In honor of Skin Cancer Awareness Month, EltaMD is launching a limited-edition UV Daily Broad-Spectrum SPF 40 in collaboration with artist Lucy Kirk, while partnering with the Melanoma Research Foundation to donate one sunscreen unit for every purchase.
Dolce Glow
Lusso Self-Tanning Mousse
In case you dabble in self-tanning, this one comes highly recommended.
Cetaphil
Advanced Defense Serum
This new serum has every ingredient I look for in one product: hyaluronic acid, niacinamide, vitamin E, and antioxidants.
Cetaphil
Nourishing Oil to Foam Facial Cleanser
My dry skin can’t handle makeup wipes, so this launch is very exciting for me.
PCASkin
Perfecting Neck and Décolleté
I’m turning 30 this year, which means it’s officially time to pay attention to my neck.
PCASkin
Hyaluronic Acid Overnight Mask
After a long day in the sun, I know my skin will drink this up.
RATIONALE
#3 the Brilliance Tinted Serum Broad Spectrum SPF 50+
Rationale is a new-to-me brand, but I love how it advertises this tinted SPF as a skincare serum. Consider me intrigued.
Summer Makeup
Tower 28
Shineon Plumping Lip Jelly
I’ve been testing out this exciting new launch from Tower 28. It’s plumping but not irritating, and it gives your lips a beautiful shine.
sheglam
Dream Touch Bronzer in 05 Golden Sun
This just in: SheGlam launched a $6 bronzer.
sheglam
Double Dot Freckle Pen in Fawn
‘Tis the season for freckles to shine.
VIOLETTE_FR
Plume Eyeshadow Feather Matte Veil + Feather Shimmer Veil – Bois Brûlé
My favorite Youtuber (Allana Davison) just tested out this silky new eyeshadow and her review has me ready to purchase immediately.
sheglam
Marshmallow Puff Lip Blur Pen in 031 Milk Fluff
This applicator is genius.
Quince
Dry Shampoo Con Arrowroot by Ceremonia
Once you try powder dry shampoo, you’ll never go back to aerosol.
T3
T3 Curling Straightener
This is the ticket to perfect beach waves.
Bellami Hair
Silk Seam Clip-In Extensions
I’m looking into temporary extensions for summer’s special occasions. This brand comes highly recommended.
Bellami Hair
Halo Pro Extensions Kit
Here’s another style I’m curious to test out.
sheglam
Volume Boost Fiber Fix Setting Mist
Setting spray for your hair.
Wellness
Quince
Everyday Electrolyte Drink Mix in Citrus
For a refreshing and hydrating summer beverage.
ARMRA
Armra Colostrum Blood Orange Travel Sticks
I love the OG Armra. Now this blood-orange flavor is about to be my go-to.
ARMRA
Armra Colostrum Soda Variety 12-Pack
A soda that actually aids in digestive relief.
Quince
Certified Organic Plant Protein Powder in Vanilla Bean
I’m always on the hunt for a protein powder that doesn’t taste chalky.
ARMRA
The Armra Whirl
You can use this to stir your powders and supplements, but it also works great for frothy lattes and matchas.
Lemme
Lemme Relax Magnesium Soft Chews
Lemme relax all season long.
Quince
Women’s Hair Support Capsules
I was unfamiliar with Quince’s supplement game until a friend recommended these to me.
Liquid I.V.
Strawberry Watermelon Hydration Multiplier Sugar-Free
A new flavor just dropped, and I know this isn’t the point, but it would taste great in a tequila cocktail.
Tiny Health
Adult Gut Health Test
If you’re serious about getting your wellness in check this summer, this test is for you. It will help get down to the bottom of any inflammation or gut issues.
