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How to Promote Your Company the Effective Way

Image sourced from Nick Youngson CC BY-SA 3.0 Pix4free.org As any business owner knows, there is a lot of competition these days no matter what industry you are in. This is why promotion and marketing have become so vital, as otherwise, you will be left trailing behind by bigger competitors that have larger budgets. The good news is that promoting your business does not have to cost a fortune these days thanks to modern technology. The world of business advertising and promotion has changed dramatically over recent years. In the past, it was all about glossy print ads, radio advertising, and TV advertisements. These days, it is all about social media, brand activation, and other forms of digital marketing. This has made promotions easier and more affordable even for smaller businesses. Of ...

Why Technology is the Enabler for Excellent Customer Experiences in Hospitality

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MTN Nigeria tells customers about potential disruptions for business continuity

TechCentral MTN Nigeria said on Wednesday it notified some enterprise customers about a potential service disruption to enable them put in place business continuity measures. The local unit of South Africa’s telcoms firm MTN runs Nigeria’s largest mobile phone network which generates around a third of the company’s revenue. The action was “a routine notification to a small group of businesses affected by a specific challenge in very few specific locations,” MTN said. “Maintaining network stability and high levels of customer service remains a key priority for us,” Karl Toriola, MTN Nigeria’s chief executive, said in a statement. Toriola said MTN aimed to inform customers in a timely manner so that they can put in place business continuity measures. Potential disruptions could be due to net...