As a Fashion Editor, it is often a prerequisite of the job to keep informed of new brand launches and up-and-coming buzzy labels, though with such a saturated market, it can feel like an information overload. With an inbox full of press releases and new brands popping up on Instagram everyday, there’s is hardly enough time to keep up with it all, which is why when you discover a brand the cuts through the noise, you know they’re destined for great things. This summer, I’ve had that experience with few times, finding new brands that have really managed to capture my attention. From newly launched swim labels with inclusivity at their core to sustainably-minded ready-to-wear brands that don’t compromise on style, there is so much talent...
While for some the thought of a check shirt might conjure up images of a well-dressed dad at a barbeque or memories of a childhood school uniform, this season the item has had a decidedly stylish makeover. And although the anecdotal evidence of this is clear—several influencers have been seen embracing the button-down—there’s also data to prove the theory. According to fashion search engine Lyst, check shirts have seen a 38% increase in searches over the last few weeks, with styles by ASOS and Jacquemus amongst the most viewed. And although Jacquemus’ S/S20 yellow shirt was a guaranteed winner on the runway, seen on Instagram feeds worldwide after it’s debut in a lavender field in Provence, I personally feel like a different check ...
I have to admit, when we first started working from home, the idea of wearing leggings every day was very appealing. Taking the complexity out of getting dressed, it was a somewhat welcome reprieve from having to put together a cute, office or event-worthy outfit, each day. Though, as a Fashion Editor, the novelty soon wore off and I felt myself missing the routine of actively getting dressed. While I am not advocating for working in a ball gown (though there is a maxi dress in my mix that is pretty close) I do feel like dressing in a more polished way has its benefits, particularly when it comes to my productivity levels. With this new found awareness, recently I’ve started to put together outfits each morning that feel elevated yet still prioritise comfort, bec...
If you’re anything like me, you’re probably itching to get to a beach right now. We’ve suffered through a long, stagnant, (socially-distanced) spring and now is the time for the weather to warm up so we can all take a much-deserved dip in the ocean. Or at the very least, a scenic beach pic to post on our Instagrams. Whether you’re able to get to the Mediterranean for some guaranteed good weather, or are opting for a beach trip a little closer to home, seawater is sure to do you some good. So, what to wear on a trip to the seaside? Social media is, as expected, brimming with ideas. From cover-ups that can double as dresses to oversized shirts and fluid shorts, there are so many fun ways to dress up your swimwear this season. Why not take a l...
As I type, the weather outside my window has gone from sunshine to torrential rain in less than an hour. It hasn’t been over 20 degrees in a week and I actually had to put the heating on this past Thursday. Granted, I do live in the north of England so you’ll forgive me then for what I’m about to say: I’m very much looking forward to autumn. Of course, with autumn comes some new wardrobe looks—I should caveat here that it doesn’t have to be new items, but rather a chance to style new outfits. For me, the colder months are great because you can transition a lot of your summer pieces by doing the thing that every fashion editor loves to talk about: layering. That said, there are always a few pieces that I like to invest in come the new season, nam...
As I type, the weather outside my window has gone from sunshine to torrential rain in less than an hour. It hasn’t been over 20 degrees in a week and I actually had to put the heating on this past Thursday. Granted, I do live in the north of England so you’ll forgive me then for what I’m about to say: I’m very much looking forward to autumn. Of course, with autumn comes some new wardrobe looks—I should caveat here that it doesn’t have to be new items, but rather a chance to style new outfits. For me, the colder months are great because you can transition a lot of your summer pieces by doing the thing that every fashion editor loves to talk about: layering. That said, there are always a few pieces that I like to invest in come the new season, nam...
& Other Stories has been an influencer favourite for quite some time. These days, it’s never a surprise when I scroll through Instagram and tap a photo only to learn the brand has been tagged, yet again, by a woman whose style I admire. From their classic tailored pieces to casual everyday wear and timeless midi dresses, the beloved brand is responsible for creating elevated pieces you know will stand the test of time. Not only staying in your wardrobe to seasons to come but also remaining high on your weekly rotation. This summer in particular, we’ve seen quite a few trending & Other Stories pieces on the feeds of some incredibly chic individuals, proving once again that Insta-worthy style can be completely attainable. From Amy Julliette...
At the end of 2019 I spoke to some leading trainer experts, including Diadora CEO, Enrico Polegato as well as Nia Jones, co-founder and creative director of new sustainable sneaker brand Good News, on what kind of sneakers we’d see everywhere in 2020. Before this year, trainer trends arguably fell in to one of two categories. Either they were very much on the “ugly” oversized sneaker side of things with the high street, as well as designers, continuing to push out bold-style trainers. Or, they fell into the more classic-style sneakers—Vejas sustainable trainers have been one of the shoes I spotted the most over 2019, with not only celebrities such as Emma Watson and Meghan Markle wearing them but a host of influencers. You Deserve to Make Mon...
As someone whose job often includes spotting trends, over the years I’ve developed a pretty keen eye for looking at the finer details. From the way a top is cut to the precise print that is currently pervading Instagram, when it comes to emerging styles it’s usually the intricacies that make all the difference. Speaking of intricacies, this summer there seems to be one key fabric detail that has been trending across both high-street and contemporary labels. Elasticated shirring or smocked fabric seems to be everywhere, used to create a detailed scrunch effect across dresses, skirts, shirts and more. Of course, shirring is not new, the detail has been around for decades, though this summer it seems to have gained particular prominence with the fashion set thanks to b...
As the summer sales have been running for a few weeks now, it would be easy to assume that much of the best items have already been snapped up. To the contrary, there are still many lust-worthy products available from the industry’s buzziest brands, particularly when it comes to Harvey Nichols’s current sale selection, which is up to 60% off. Between Rixo and Jacquemus, Rejina Pyo and Staud, Harvey Nichols’s sale line-up reads like a who’s who of fashion’s cult favourites and most in-demand brands. The department store is even offering luxury brands such as Givenchy, Valentino and JW Anderson at significant discounts. From the enviably cool pieces you’ll remember from summer runways (like Jacquemus’s La Robe Maxi dress) t...
Who What Wear launched its second collection—featuring bright colours, on-trend prints and enviably cool silhouettes—on Zalando this month. The range is filled with versatile pieces that will see you through summer, from statement-making puff-sleeve tops to polka-dot midi dresses and silky slip skirts. While two of our editors (myself included) have already had the chance to take the collection of dresses for a spin, we’ve now turned our attention to a few fashionable influencers in order to see how they are choosing to style the range. From London-based Eni Ilori to Scandi influencer Karoline Dall and Berlin native Anna Winter, below we have three influencers with unique aesthetics, and as you’ll see, they’ve all styled the collection ...
My absolute summer essentials would have to include an investment white T-shirt, one that I adore and can wear year after year. A white oversize linen shirt is also on my list, and of course, a well-fitting pair of white trousers, which can be taken into autumn and winter as well. When it comes to dressing for summer, I always go for laidback pieces in ice cream tones, so anything fitting that bill will win me over. Gap is always great for creating those simple, minimal looks. You’re guaranteed to find what you’re looking for there when it comes to basics. As you can probably predict, my favourite pieces from the summer collection would have to include its white linen shirt (I’m wearing a size large) and cream crop trouser. I mostly love how its pieces always work around a neutral colour p...