Sales
Dr. Dre Selling Catalog To Universal Music For $200 Million Dollars
HipHopWired Featured Video Source: Robin L Marshall / Getty Dr. Dre is officially cashing out. He is reportedly selling his catalog to Universal Music to the tune of $200 million dollars. As spotted on Variety Magazine the Rap legend has striking a deal where he will give up a portion of his musical assets to Universal Music Group and Shamrock Holdings. According to the report the compositions in question include his solo albums, the royalties from his work as a member of N.W.A. and royalties he earns from his acclaimed production discography. According to Billboard Magazine, who first broke the story, Shamrock Holdings will be acquiring an estimated 75% to 90% of the content while Universal Music Group will own the remaining assets. In terms of the splits UMG is rumored to be getting...
New Balance Advocates for the Rewards of Running With “Runlock” Campaign
This winter, New Balance launches its latest campaign titled “Runlock” encouraging runners to face the cold weather and “run to unlock” rewards. From the Fresh Foam and FuelCell sneaker technologies to innovative apparel, the sportswear brand has a heritage deep-rooted within the running community. It’s a well-known fact that during the winter months runners tend to drop off their game and it’s exactly at this time of year when the benefits of running are needed the most. To reignite their motivation, New Balance is challenging avid runners of all abilities to run 30 km in 30 days, building a routine that it hopes will foster a lifelong habit as well as help athletes reach their goals for the new year and beyond. 1 of 3 New Balance 2 of 3 New Balance 3 of 3 New Balance With benefits that i...
Facebook Gaming Puts Streamer MissesMae and Pro Skater Robert Neal to the Trick Shot Challenge
Robert Neal – Pro Skateboarder So what role does gaming play in your life? Gaming plays a big role in my life; growing up as a kid I’ve always gamed. It was a thing we all did. We even put little wagers up in Mario Kart. How does Tony Hawk’s Pro skater compare to real-life skating? All the tricks you’re doing in the game are real-life tricks but it’s a little bit fake in a sense because it’s a video game. It’s definitely realistic in a way as well though. Do you remember your first time playing Tony Hawk’s Pro Skater? I was in 5th or 6th grade. What are your favorite memories of playing Tony Hawk’s Pro Skater? One of my favorite memories was playing with my cousin and I remember we got into it. We started arguing and we fought. That was a good memory. How do you think Tony Hawk’s Pro Skate...
JD Sports Dedicates Holiday Season to Championing Emerging Music Talent
Earlier this month, JD Sports teamed up with record label 777 Records to offer aspiring Dutch and Flemish artists the chance to release their own single and music video. The youth-focused talent search came as part of the sportswear retailer’s expansion across the Netherlands as it aims to bring its ongoing commitment to championing the rising stars of tomorrow to the region. Kicking off the hunt, JD and 777 invited artists to send in videos of themselves singing their own tracks on TikTok. A selection of acts were then invited to the JD stores to perform duets with Philly Moré, Delany and other recently-signed artists on the record label. Seven finalists made their way to a live show in the heart of Amsterdam, where Spijkenisse-based rapper B3LLY was crowned champion. As well as having th...
Get to Know the Artists Performing at This Year’s Afro Nation Ghana Festival Featured in Spotify’s Official ‘Afro Nation Ghana’ Playlist
Spotify’s “Afro Nation Ghana” playlist is your musical primer to the upcoming 2022 Afro Nation Ghana festival held on December 29 through the 30 in Accra, Ghana, at Marine Drive, Black Star Square. This year, the star-studded lineup includes special appearances from Meek Mill (marking his first performance in West Africa), P-Square, Skepta, Rema, Stonebwoy, Tiwa Savage, Asake, CKay, along with DJ and MC appearances from Scorpion Kings, Major League Djz, Uncle Waffles, Eddie Kadi and many more. Ahead of the festival’s return, Spotify celebrates its mission to platform the Afrobeats genre and unite the Black diaspora through music, entertainment and travel. The world’s largest Afrobeats music festival, founded by Obi Asaka and SMADE in 2019, first debuted in Portimão, Portugal, and has since...
Spotify’s ‘Detty December’ Playlist Bridges the Gap Between the Globally-Infused Alté Scene and Afrobeats Genre
Spotify’s “Detty December” playlist is a one-way ticket to the weekend parties, family bashes and clubbing scene spread across West, East and South Africa. The annual playlist is back, and this time, spotlighting rising stars home to Ghana and more. Detty December (a colloquialism of Dirty December) refers to a period of seasonal diaspora where the continent experiences an influx of cross-border travel between the months of December and early January, including the return of Black Americans to the continent. The moniker is inspired by and accredited to recording artist Mr Eazi’s annual Detty Rave festival, known for platforming the continent’s rising stars. During this time, nightlife curators debut a holiday-long lineup of concert and club performances fronted by artists who’ve put the Af...
Nike’s Athlete Partnerships Are Making a Change for the Better
Community is a key part of Nike’s athlete partnerships and it’s also core to FBB’s holistic outlook. “As part of our Football Beyond Borders program curriculum, we look specifically at what community means,” Baxendale says. “Exploring this is useful for [students] to realize who they can turn to in times of difficulty.” Being active across the U.K., Nike connected Marcus Rashford with the program earlier this year to launch a new branch of the program. Since then, the football star has been supporting the Manchester faction of the initiative. Speaking on the impact of FBB Baxendale says, “This program has given young people a strong sense of belonging in school.” Whether it’s students at risk of exclusion or instilling confidence in introverted young people, FBB has provided support across...
Exploring Nike’s Pioneering Athlete Partnerships Shining Light on the Next Generation of Sport
Other talent who are creating positive change for their community include Rudy Gobert and the Rudy Gobert Academy who partnered with Nike to build a new basketball court in Paris Levallois-Perret as well as creating an space that offers academic support in areas beyond sport such as writing, music, community outreach and athletic development. Also focused on helping underserved young people from areas in Greater Paris, Golden Blocks Academy was launched in 2014 by ex-track and field World Champion Ladji Doucouré. The program, supported by Nike, launched in 2019 and balances education and sport whilst inspiring young people from low-income neighborhoods to discover and learn about creative careers. Witnessed with the likes of Nigerian footballer Asisat Oshoala, the brand’s athlete partnersh...
Here Are the Nike Footballverse Experiences Taking Place in Dubai this Month
Nike FC heads to Dubai to host a number of football-focused experiences designed to inspire young football fans and players. So far, the “Footballverse” campaign has already seen an exclusive panel talk with footballing legend Ronaldo, Champions Soccer Academy UAE director Dan Jacob and sports consultant Budreya Faisal, where they came together to discuss the sporting icon’s prolific career and the growing youth and women’s game in the region. Nike FC continues to offer up a variety of immersive and spectator experiences at The Beach, Opposite JBR, Dubai . At the heart of the community-driven pop-up, Nike has been hosting a regular schedule of interactive tournaments and hero-mode games. Here, the brand invites participants to develop their football skills while encouraging them to form ne...
Team Oakley Spotlights Justin Jefferson’s NFL Journey
Oakley and its Team Oakley initiative is spotlighting Minnesota Vikings wide receiver Justin Jefferson with a video profile highlighting the star athlete’s journey to the NFL. Jefferson is one of the league’s most prolific players and credits his Louisiana upbringing and two brothers for helping him become the player he is today. The short doc titled, Be Who You Are also highlights his high school career and elements of his personality that has added to his success such as his confidence and ability to embrace his roots. [embedded content] Oakley’s partnership with the NFL is now in its fourth season, where the Team Oakley initiative has built an all-star roster of players that are leaders in the sport and in their communities. The collective have been chosen for “moving the game forward” ...
Facebook Gaming Asks Zlaner to Choose Five Things He Can’t Live Without
For Canada-based gamer Zach Laner, otherwise known by his username — Zlaner — gaming is a way of life. He grew up around gaming, playing with his dad and brothers at every free opportunity he got until that passion eventually led him to a career in 2019. Coming from a musical background, his stage presence was evident when he started on the Facebook Gaming platform, and in his own words, “The rest is history.” Zlaner’s ability to seamlessly connect his talents to the gaming world shows the many different ways that gaming can intersect with other hobbies and interests. As a result of his success, he has even taken on other related projects such as designing his own controllers and merch. He discusses these convergences with Hypebeast, along with tips for beginner streamers, and most importa...
Ronaldo Joins Nike FC in Exclusive “Footballverse” Panel Talk
Nike FC’s three-week immersive pop-up kicks off in Dubai with an inspiring panel talk led by global football icon Ronaldo. Last Friday, the sporting star sat down with UAE-based football coach Dan Jacob and sports consultant Budreya Faisal to talk about his life in football. The talk tied into Nike’s campaign to bring past and present stars together and expand the game to future generations. From Ronaldo’s early experiences in Brazil to the role he now plays as owner of Spanish team Real Valladolid and the Brazilian outfit Cruzeiro, the discussion shone a light on his impressive tenure in the sport, one that continues to influence other players and fans around the world. With Faisal’s work making football more inclusive in the region and Jacob’s position at Champion Soccer Academy, the pan...
