Automotive
Silver Arrow Reborn: Audi Tradition Unveils the Recreated 1935 Auto Union Lucca
SummaryAudi Tradition has officially unveiled its faithful recreation of the Auto Union Lucca, a legendary 1930s record-breaking vehicle, appropriately debuting the car in the Italian city of LuccaThe multi-year reconstruction project was meticulously undertaken by British restoration specialists Crosthwaite & Gardiner, relying heavily on archival photos and historical documentationThe 2026 recreation is powered by a massive 6.0-liter supercharged 16-cylinder engine that produces an immense 520 horsepowerIn the 1930s, the pursuit of speed was an international obsession that fueled some of the most daring engineering feats in automotive history. Now, Audi Tradition is reviving one of the crown jewels of that extreme era. In a fitting tribute to its namesake, the brand has traveled to th...
Audi’s Exclusive Turn 1 Club at F1 Miami Was the Hottest Ticket… for $10,000 USD
Formula 1 races tend to be a bit of a blur while you're there, but once you leave, you realize the experience is something truly remarkable. Especially if you're fortunate to receive the accommodations and access like what was provided for us from Audi this Miami F1 weekend.For its inaugural year in Formula 1, Audi invited us to witness its fourth race live in Miami, Florida for the May 3rd race. In all honesty, we were quietly complaining about the immense heat and humidity synonymous with Florida, but Audi's accommodations quickly took care of that concern. Besides our room in the 5-star 1 Hotel South Beach, the team supplied us with a private driver – in an 2026 Audi SQ7 of course – who took us anywhere we needed, or wanted, to go throughout the weekend. This alleviated the walking thro...
This Invite-Only App Is the Future of Pricing and Trading Exotic Supercars
Forte – founded by two former executives of Beverly Hill’s most exclusive automotive dealership O’Gara Coach – has officially debuted as the first private platform tailored for the luxury automotive market, and the only way to get in is with an invitation. Here's how it works.Positioned as an exclusive luxury auto dealership app, the invite-only platform serves an elite demographic of ultra-high-net-worth (UHNW) individuals for whom vehicles represent both a primary passion and a sophisticated asset class. By replacing fragmented, antiquated trading methods with a streamlined digital interface, the app seeks to bring liquidity and transparency to a sector that has often been muddy and unclear with lots of processes and small print. The app essentially begins as an "AI digital garage;" For...
Carhartt’s Ford Super Duty Truck Is Workwear on Wheels
SummaryDetroit icons Ford and Carhartt have launched a collaborative 2027 Super Duty truck, featuring functional upgrades like all-terrain tires, bed protection, and off-road running boards.Designed as a tribute to skilled tradespeople, the interior boasts Carhartt Duck Canvas-inspired upholstery with signature triple-stitching and all-weather mats, now available at U.S. Ford dealers.Carhartt and Ford just unveiled a collaborative Super Duty Truck, complete with Carhartt-branded interiors and detailing. As two Detroit-based companies with a history of serving skilled tradespeople, the brands emphasized that the final product was less about decoration and more about function.Global director of Ford Pro, John Emmert, positioned the project as a tribute to the two brands' shared bases, descri...
Zeekr’s All-Electric Cars Take Over Milan Design Week With Alcova
After spending the past few years carving out a space in the European market, premium electric mobility brand Zeekr recently landed at Milan Design Week as the exclusive automotive partner of Alcova while returning to Tortona Rocks with the second edition of its The Art of Connection exhibition. Helping to transport approximately 7000 guests between Villa Pestarini and the former Military Hospital of Baggio, the partnership with Alcova saw the brand deploy a fleet of its luxury cars including the Zeekr X cross over, Zeekr 001 shooting brake and Zeekr 7X SUV.Beyond mobility, this service placed Zeekr within the design platform’s broader ecosystem. Through connecting audiences with installations and showcases, it brought them closer to new developments in design, particularly a collaboration...
Where Tech Meets Track, Porsche Fielded a Historic Apple Computer Livery at Laguna Seca
SummaryPorsche Penske Motorsport fielded two Porsche 963 prototypes adorned in a historic Apple Computer-inspired livery during the IMSA WeatherTech SportsCar Championship at Laguna Seca on May 3, 2026The special wrap was a direct homage to the iconic spectrum livery worn by the 1980 Porsche 935 K3, which famously raced at the 24 Hours of Le MansThis one-time design celebrated two massive 2026 milestones: the 75th anniversary of Porsche Motorsport and the 50th anniversary of the founding of AppleTwo titans of engineering and innovation came together to celebrate a massive year of milestones over the weekend. During round four of the IMSA WeatherTech SportsCar Championship at Laguna Seca on May 3rd, Porsche showcased a spectacular historic livery on its factory racing prototypes. Paying hom...
BYD Outpaces Tesla in the UK and Leads Brazil’s Automotive Market
SummaryBYD continues its aggressive global takeover, logging 26,396 UK vehicle registrations through April 2026 to comfortably eclipse Tesla's footprintThe Chinese automaker officially dethroned legacy giant Volkswagen in Brazil, becoming the first foreign brand to command overall monthly market leadership in the regionDown Under, the brand completely dominated Australia's electric mobility space, driven by huge demand for the new Sealion 7 SUVThe global automotive landscape is shifting fast, and BYD is holding the accelerator down. According to the latest UK vehicle registration data, the Shenzhen-based juggernaut has rapidly expanded its footprint across Britain. Pushing 26,396 total vehicles through the first four months of 2026, the brand effectively doubled Tesla’s localized output of...
McLaren Returns to Le Mans With the Formidable MCL-HY Hypercar
SummaryMcLaren has revealed the MCL-HY hybrid prototype for the 2027 FIA World Endurance Championship alongside a stripped-down, 35-unit track variant for VIP clientsThe race-spec hypercar will be operated in partnership with United Autosports, with testing led by driver Mikkel Jensen beginning this monthEntering the WEC gives the automotive giant a renewed opportunity to capture motorsport's elusive Triple CrownMcLaren is officially charging back into the highest echelon of endurance racing. The British automotive powerhouse unveiled the MCL-HY, an aggressive new hybrid prototype engineered specifically for the 2027 FIA World Endurance Championship. Designed in a seamless collaboration between McLaren Racing and McLaren Automotive, the hypercar signals the brand’s return to a premier grid...
Vespa Celebrates 80 Years of an Icon With Historic New Scooters and a Roman Jubilee
SummaryVespa is celebrating its 80th anniversary and to commemorate the milestone, Vespa has unveiled the Vespa 80th edition, available in both Primavera and GTS models, featuring a heritage-inspired Pastel Green colorwayAn exclusive "80TH ANNIVERSARY" streetwear and accessories drop accompanies the release, anchored by a new hexagonal bolt emblemThe brand will host a massive four-day celebration in Rome, the symbolic home of La Dolce Vita, from June 25 to 28, 2026On April 23, 1946, a dream on two wheels was born in post-war Italy, transforming a courageous idea for accessible mobility into a global symbol of freedom, style, and optimism. Now, exactly eighty years later, Vespa is celebrating its status as a timeless cultural icon. From inventing light urban mobility to serving as a canvas ...
Cadillac’s F1 Stars and Stripes Livery Heads to Miami
SummaryThe Cadillac Formula 1 Team unveiled a monochrome "Stars and Stripes" livery for its first home race at the 2026 Miami Grand PrixChief Brand Advisor Cassidy Towriss designed the minimalist look to reflect a deliberate and confident brand identity that includes 50 stars on the front wingDrivers Sergio Perez and Valtteri Bottas will compete in Miami-specific suits during the weekend festivities, which mark a significant milestone for General MotorsThe Cadillac Formula 1 Team is gearing up for a massive milestone on American soil, unveiling a special dual-tone black and white livery ahead of the 2026 Miami Grand Prix. Serving as Cadillac's first-ever home race, the highly anticipated event called for a visual upgrade that reflects both cultural pride and aggressive track presence. Pres...
Everything You Might’ve Missed at the CUPRA Raval World Premiere
Over the years, Spanish car brand CUPRA has set itself apart in the automotive industry by taking the bolder, more radical route. As it now prepares to launch the all-new Raval, it’s evident that its disruptive approach is still present, informing everything from its design process to the community-led activations.Boasting a four meter long interior, advanced tech systems and a game-changing all-electric drive, the Raval stands out as one of the brand’s most compact and agile cars. Along with its precise handling, the hatchback is made to perform seamlessly in the city as an efficient means of travel that manages to maintain the brand’s rebellious attitude with its sporty profile and signature Matrix LED lights.For its world premier, CUPRA headed to Berlin earlier this month to host a uniq...
Mansory Debuts the Ultra-Luxury Zeekr 9X at Auto China 2026
SummaryGerman tuner Mansory has debuted its first-ever Chinese vehicle project at the Auto China 2026 expo in Beijing, featuring a comprehensive aesthetic overhaul of the Zeekr 9XThe aggressive exterior modification includes a custom carbon fiber widebody, rear-hinged suicide doors, and a plush white leather interior equipped with a center console refrigeratorThe flagship SUV retains its stock 900-volt plug-in hybrid powertrain, which produces 1,381 hp and enables a 0-100 km/h sprint in just 3.1 seconds alongside 380km of pure electric rangeGerman tuning powerhouse Mansory has officially crashed the Auto China 2026 party in Beijing, unveiling its first-ever Chinese vehicle project: a radically reimagined Zeekr 9X. Marking a major cultural shift for the historically European-focused modific...
